Natural Grocers Wins Appeal Against USDA Bioengineered Food Disclosure Rules
A federal appeals court has ruled in favor of Natural Grocers, the Center for Food Safety, and other plaintiffs challenging U.S. Department of Agriculture rules under the Bioengineered Food Disclosure Standard Act. Natural Grocers led the lawsuit to uphold consumers' right to clear, accurate and easily accessible information about their food. The decision overturns three major loopholes that plaintiffs argued would have kept consumers in the dark: GMO vs. Bioengineered: Retailers and brands may use the name "GMO," which consumers widely recognize. Previous USDA rules focused on the exclusive use of "bioengineered," a term that plaintiffs argued was confusing and infringed on free speech rights. QR Codes Are Not Enough: The court rejected rules allowing companies to rely solely on QR codes or text messages for disclosure. Natural Grocers argued that not all consumers have smartphones or reliable internet access. The ruling requires companies to provide clear, on-package information accessible to everyone. All Ingredients Must Be Labeled: The court found the USDA was wrong to exempt highly processed foods, such as oils and sugars, from labeling. Even if altered genes are undetectable in the final product, the ingredients still originate from bioengineered crops. The USDA must correct this in their next rulemaking.
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Natural Grocers Launches Big Game Specials for Super Bowl Savings
- Big Game Specials: Natural Grocers is launching its Big Game Specials from February 5 to 8, offering up to 40% discounts for all members, aimed at boosting sales during the Super Bowl by encouraging customers to stock up on essential snacks and party items.
- Member-Exclusive Discounts: The promotion is specifically designed for {N}power members, incentivizing more customers to join the membership program, which enhances customer loyalty and drives long-term spending.
- Comprehensive Promotional Strategy: By providing deep discounts, Natural Grocers not only meets customer demand for high-value products but also strengthens its leadership position in the organic and natural food market through increased brand loyalty.
- Market Competitive Advantage: In a highly competitive retail environment, this promotional event will help Natural Grocers attract more customers during the Super Bowl, increasing market share and enhancing brand influence.

Natural Grocers Hosts Kansas Day Event, Offering Free Tote Bags and Coupons
- Event Schedule: Natural Grocers will host a Kansas Day celebration from January 29 to 31 at its eight stores in Kansas, aiming to attract more customers and enhance brand visibility.
- Member Discount Policy: All {N}power® members will receive a $5-off coupon for in-store purchases during the event, further enhancing the shopping experience and promoting customer loyalty.
- Eco-Friendly Tote Giveaway: Customers will receive a free Natural Grocers reusable tote bag during the event, reflecting the company's commitment to sustainability while enhancing shopping convenience.
- Community Engagement Boost: By hosting such events, Natural Grocers not only strengthens its connection with the local community but also showcases its brand image as a family-operated organic and natural grocery retailer.






