Morningstar Introduces AI-Enhanced Investment Insights through Microsoft AI Tools
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Nov 18 2025
0mins
Should l Buy MORN?
Source: Businesswire
Morningstar's New Integrations: Morningstar, Inc. has launched integrations with Microsoft’s AI tools, allowing licensed users to access its extensive data and research library, which includes information on funds, ETFs, stocks, and portfolio analytics.
Enhanced Investor Experience: The collaboration aims to streamline workflows for financial advisors and institutional investors by providing secure access to quality data and insights, thereby improving operational efficiency and client experiences.
AI-Driven Solutions: The integration leverages Morningstar's proprietary technologies, such as the Morningstar Agent and Model Context Protocol (MCP) Server, to automate complex workflows and eliminate barriers in fragmented systems.
Global Reach and Services: Morningstar operates in 32 countries, offering a wide range of investment insights and management services, with approximately $369 billion in assets under management as of September 30, 2025.
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Analyst Views on MORN
Wall Street analysts forecast MORN stock price to rise
2 Analyst Rating
2 Buy
0 Hold
0 Sell
Moderate Buy
Current: 169.700
Low
250.00
Averages
285.00
High
320.00
Current: 169.700
Low
250.00
Averages
285.00
High
320.00
About MORN
Morningstar, Inc. is a provider of independent investment insights in North America, Europe, Australia, and Asia. Its segments include Morningstar Data and Analytics, PitchBook, Morningstar Wealth, Morningstar Credit, and Morningstar Retirement. The Morningstar Data and Analytics segment provides investors comprehensive data, research and insights, and investment analysis to empower investment decision-making. The PitchBook segment provides investors with access to a broad collection of data and research covering the private capital markets. Morningstar Wealth segment brings together its model portfolios and wealth platform; practice and portfolio management software for registered investment advisers; data aggregation and enrichment capabilities; and others. Morningstar Credit segment provides investors with credit ratings, research, data, and credit analytics solutions. The Morningstar Retirement segment offers products designed to help individuals reach their retirement goals.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Diverse Data Coverage: Morningstar's indexes, sustainability, and credit analytics data are now available on Snowflake Marketplace, allowing clients to access these datasets directly within their analytical environments, thereby driving business integration for market participants.
- Client Demand Alignment: The CTO of Morningstar stated that clients increasingly want to integrate Morningstar data directly into their analytics and decision-making environments, a move that not only meets market demand but also enhances Morningstar's competitiveness in the financial services sector.
- Future Growth Potential: Morningstar plans to launch more core investment data in 2026, which is expected to provide institutional investors and asset management firms with more efficient data management solutions, further solidifying its market leadership position.
See More
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- Memory Chip Industry Growth: Micron Technology holds a significant position in the memory chip industry, and despite its stock being 23% below its high, the company reported nearly tripled revenue last quarter due to strong demand from data centers, highlighting its critical role in AI infrastructure development.
- Optimistic Earnings Forecast: Analysts expect Micron's adjusted earnings to grow 13% annually through fiscal 2029, making the current valuation of 16 times adjusted earnings reasonable, with a median target price of $550 per share implying a 56% upside from the current price of $352.
- Ad Tech Innovation: AppLovin's stock is 48% below its high, yet its newly launched self-service platform provides robust advertising technology support for e-commerce, with the CEO stating it serves as the foundation for the next decade of growth, showcasing the company's leading position in AI innovation.
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- International Diversification Strategy: LVHI reduces volatility by investing in international stocks while hedging currency risks; Silverman notes that these stocks are driven by different economic forces than traditional domestic stocks, offering a more defensive investment option.
- Risk Mitigation Tool: Silverman recommends viewing these ETFs as conservative core holdings within a portfolio, capable of balancing higher-risk assets, akin to safety features in race cars, helping investors manage portfolio volatility.
See More
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- Rising Inflation Expectations: With rising energy and food prices, investors are increasingly concerned that inflation will remain above the Federal Reserve's 2% target, particularly affecting those nearing retirement who face eroding purchasing power, prompting a reassessment of portfolio strategies.
- Inflation-Protected Bonds: Treasury Inflation-Protected Securities (TIPS) have emerged as a tool for combating inflation, with inflows recorded in 12 out of the last 13 months, indicating strong demand from investors seeking asset protection, despite the inherent price volatility risks associated with these bonds.
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