Mariah Carey Announces "It's Time!": The Christmas Queen Collaborates with Sephora for a Sparkling Holiday Season

Mariah Carey's Holiday Partnership: Mariah Carey has launched a festive collaboration with Sephora, featuring a new video titled "It’s Time!" that celebrates the holiday season and showcases her signature style alongside Sephora's beauty expertise.

Video Premiere and Theme: The cinematic video, directed by Joseph Kahn, premiered on social media and a Times Square billboard, featuring a playful storyline with an elf attempting to disrupt Mariah's holiday preparations, ultimately highlighting the joy of the season.

Sephora's Holiday Campaign: The release of the video coincides with Sephora's annual "Give Something Beautiful" campaign and their Savings Event, offering exclusive beauty products and holiday gift sets to customers.

Mariah Carey's Achievements: As the best-selling female artist of all time, Mariah Carey continues to impact the music industry with her new singles and accolades, while also engaging in philanthropic efforts and supporting various charitable causes.