Lincoln Financial Partners with FOX Sports as First Women's Sports Desk Sponsor
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 18 2025
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Source: Newsfilter
- Pioneering Sponsorship Agreement: Lincoln Financial has entered into a first-of-its-kind sponsorship with FOX Sports as the inaugural Game Break sponsor for the Women's Sports Desk, marking the company's debut in live women's college basketball coverage aimed at enhancing visibility for women's athletics and boosting brand recognition.
- Market Expansion Opportunity: This multi-year sponsorship allows Lincoln Financial to reach a broader consumer base while establishing a foothold in the rapidly growing women's sports market, thereby fostering deeper connections with consumers.
- Enhanced Viewer Experience: The sponsored Game Break will provide viewers with updates on basketball scores and sports headlines, expected to enrich the viewing experience and create positive associations with the brand, enhancing employee pride.
- Empowering Women in Finance: Lincoln Financial emphasizes the importance of women's roles in household financial decisions, with 92% of women having primary or joint responsibility for investments and savings, making this sponsorship not only a support for sports but also a resonance with female audiences valuing financial confidence and security.
Analyst Views on LNC
Wall Street analysts forecast LNC stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for LNC is 46.82 USD with a low forecast of 39.00 USD and a high forecast of 59.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
11 Analyst Rating
3 Buy
7 Hold
1 Sell
Hold
Current: 40.870
Low
39.00
Averages
46.82
High
59.00
Current: 40.870
Low
39.00
Averages
46.82
High
59.00
About LNC
Lincoln National Corporation is a holding company, which operates multiple insurance and retirement businesses through subsidiary companies. Its segments include Annuities, Life Insurance, Group Protection and Retirement Plan Services. The Annuities segment provides tax-deferred investment growth and lifetime income opportunities for its clients by offering variable annuities, fixed annuities and indexed variable annuities. The Life Insurance segment provides life insurance products, including term insurance, indexed universal life insurance (IUL) and variable universal life insurance (VUL) products, linked-benefit products, and critical illness and long-term care riders. The Group Protection segment offers group non-medical insurance products and services, including short- and long-term disability, statutory disability and paid family medical leave administration. The Company’s Retirement Plan Services segment provides employers with retirement plan products and services.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
