IMAX Partners with Apple TV to Broadcast F1 Races
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1 day ago
0mins
Should l Buy IMAX?
Source: seekingalpha
- Broadcast Partnership: IMAX announced a collaboration with Apple TV to showcase five Formula One World Championship races across 50 locations in the U.S., including Miami, Monaco, Silverstone, Monza, and Austin, aiming to deliver a dynamic viewing experience for fans.
- Foundation of Success: This partnership builds on the success of 'F1: The Movie,' which was shot entirely with IMAX-certified cameras and grossed $97.6 million globally, earning a nomination for 'Best Picture' at the upcoming 98th Academy Awards, highlighting F1's appeal on the big screen.
- Content Innovation: IMAX's content chief, Jonathan Fischer, stated that the speed, precision, and artistry of Formula 1 translate beautifully to the IMAX experience, and this further collaboration will provide fans with a richer viewing experience, enhancing brand impact.
- Financial Terms Undisclosed: Although the financial terms of the agreement were not disclosed, the partnership between IMAX and Apple TV is expected to boost both companies' market share in the sports entertainment sector, increasing audience engagement and satisfaction.
Trade with 70% Backtested Accuracy
Stop guessing "Should I Buy IMAX?" and start using high-conviction signals backed by rigorous historical data.
Sign up today to access powerful investing tools and make smarter, data-driven decisions.
Analyst Views on IMAX
Wall Street analysts forecast IMAX stock price to rise
12 Analyst Rating
11 Buy
1 Hold
0 Sell
Strong Buy
Current: 37.680
Low
34.00
Averages
44.00
High
47.00
Current: 37.680
Low
34.00
Averages
44.00
High
47.00
About IMAX
Imax Corporation is a premier global technology platform for entertainment and events. Through its proprietary software, auditorium, architecture, patented intellectual property, and specialized equipment, the Company offers an end-to-end solution to create content experiences. The Company operates through two segments: Content Solutions and Technology Products and Services. The Content Solutions segment principally includes content enhancement and distribution services. This segment is also engaged in the distribution of large-format documentary films and exclusive experiences ranging from live performances to interactive events with artists and creators, as well as film post-production services. The Technology Products and Services principally include the sale, lease, and maintenance of IMAX Systems. This segment is also involved in ancillary theater business activities, including after-market sales of IMAX System parts and three-dimensional (3D) glasses.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
James Cameron Warns of Risks in Netflix Acquisition
- Industry Warning: James Cameron's letter to Senator Mike Lee highlights that Netflix's proposed acquisition of Warner Bros. Discovery could lead to massive job losses in Hollywood and fundamentally alter the U.S. theatrical landscape, impacting one of America's largest export sectors.
- Film Industry Impact: Cameron emphasizes that Warner Bros. releases about 15 films annually, which are crucial for theater operations, and the merger would reduce the number of films produced, limiting filmmakers' choices and consequently reducing job opportunities.
- Regulatory Concerns: Senator Lee noted receiving feedback from actors and directors expressing concerns about the Netflix-Warner Bros. merger, indicating a plan for follow-up hearings to further address these issues, reflecting heightened regulatory scrutiny on the transaction.
- Netflix's Position: In its written testimony, Netflix committed to supporting theatrical releases of Warner Bros. films and plans to invest $20 billion in film and TV production by 2026, asserting that the merger will increase production investments, although Cameron questions the sustainability of these commitments.
See More
IMAX Partners with Apple TV to Broadcast F1 Races
- Broadcast Partnership: IMAX announced a collaboration with Apple TV to showcase five Formula One World Championship races across 50 locations in the U.S., including Miami, Monaco, Silverstone, Monza, and Austin, aiming to deliver a dynamic viewing experience for fans.
- Foundation of Success: This partnership builds on the success of 'F1: The Movie,' which was shot entirely with IMAX-certified cameras and grossed $97.6 million globally, earning a nomination for 'Best Picture' at the upcoming 98th Academy Awards, highlighting F1's appeal on the big screen.
- Content Innovation: IMAX's content chief, Jonathan Fischer, stated that the speed, precision, and artistry of Formula 1 translate beautifully to the IMAX experience, and this further collaboration will provide fans with a richer viewing experience, enhancing brand impact.
- Financial Terms Undisclosed: Although the financial terms of the agreement were not disclosed, the partnership between IMAX and Apple TV is expected to boost both companies' market share in the sports entertainment sector, increasing audience engagement and satisfaction.
See More
IMAX Schedules Conference Call for 2025 Financial Results
- Conference Call Announcement: IMAX Corporation has announced a conference call scheduled for February 25, 2025, at 4:30 p.m. Eastern Time to discuss its fourth quarter and full year financial results, which is expected to attract significant attention from investors and analysts.
- Webcast Availability: The call will be webcast, allowing investors to access it through IMAX's investor relations website, ensuring transparency and enhancing engagement between the company and its stakeholders.
- Pre-registration Requirement: Participants are required to pre-register to obtain a dial-in number and unique PIN, with IMAX encouraging attendees to join ten minutes early to avoid delays, demonstrating the company's commitment to a smooth meeting process.
- Global Business Overview: As of September 30, 2025, IMAX operates 1,829 systems across 89 countries and territories, positioning itself as a global leader in entertainment technology dedicated to delivering immersive cinematic experiences through proprietary software and projection systems, thereby reinforcing its market position.
See More
U.S. Box Office Starts Strong in 2026, Disney's 'Avatar' Tops for Fourth Weekend
- Strong Box Office Performance: According to Comscore, U.S. theaters generated $98.6 million over the January 9-11 weekend, bringing year-to-date ticket sales to $327.5 million, a 23% increase from last year, indicating a robust market recovery.
- 'Avatar' Continues to Lead: Disney's 'Avatar: Fire and Ash' has maintained the top spot for four consecutive weekends, earning $21.3 million domestically, pushing its North American total past $342.6 million and its global total over $1.23 billion, solidifying its dominance in the early 2026 marketplace.
- New Releases Shine: Paramount's 'Primate' debuted in second place with $11.3 million from nearly 3,000 theaters, while Lionsgate's 'Greenland 2: Migration' entered the top five with $8.5 million, showcasing the appeal of new films in the current box office landscape.
- Significant IMAX Contributions: IMAX screenings of 'Avatar: Fire and Ash' contributed over $12 million globally over the weekend, accounting for approximately 13% of the film's worldwide gross to date, further highlighting the importance of premium formats in box office performance.
See More
IMAX Corporation Target Price Raised to $47, Upside Potential of 38%
- Analyst Rating Reaffirmed: Mike Hickey from Benchmark Co. reiterated his Buy rating for IMAX Corporation, setting a price target of $42, indicating a 23% upside, reflecting optimism about the company's global box office share exceeding $1.25 billion.
- Operating Leverage Improvement: Hickey noted that IMAX's record performance in 2025 has pushed adjusted EBITDA margins into the mid-40% range, showcasing the company's differentiated advantage in its asset-light platform, enabling high utilization and strong free cash flow conversion rates.
- Accelerated Market Demand: Wells Fargo's Omar Mejias also reaffirmed a Buy rating, raising the price target from $40 to $47 based on the company's diversified business model, which is well-positioned to benefit from the accelerated demand for premium, event-driven cinema.
- Expanded Market Opportunities: Mejias emphasized IMAX's preparedness to capitalize on industry trend shifts through enhanced visibility and an expanded total addressable market, further solidifying its leading position in the entertainment sector.
See More
IMAX Achieves Record $1.28 Billion Global Box Office in 2025
- Box Office Growth: IMAX achieved a record global box office of $1.28 billion in 2025, representing over a 40% increase from 2024, not only setting a new high but also surpassing its previous record from 2019, showcasing its strong performance in the theatrical industry.
- Market Share Increase: In 2025, over 16% of domestic ticket sales came from premium large format theaters, up from 15% in 2024, indicating a growing consumer preference for high-quality viewing experiences, which IMAX is well-positioned to capitalize on.
- Strong Profitability: IMAX reported a net income of $43 million in the first three quarters of 2025, a 67% increase from the same period in 2024, demonstrating the advantages of its asset-light model that allows it to remain profitable in a competitive market.
- Optimistic Future Outlook: IMAX forecasts a new record global box office of $1.4 billion in 2026, bolstered by upcoming blockbuster releases such as
See More
James Cameron Warns of Risks in Netflix Acquisition
- Industry Warning: James Cameron's letter to Senator Mike Lee highlights that Netflix's proposed acquisition of Warner Bros. Discovery could lead to massive job losses in Hollywood and fundamentally alter the U.S. theatrical landscape, impacting one of America's largest export sectors.
- Film Industry Impact: Cameron emphasizes that Warner Bros. releases about 15 films annually, which are crucial for theater operations, and the merger would reduce the number of films produced, limiting filmmakers' choices and consequently reducing job opportunities.
- Regulatory Concerns: Senator Lee noted receiving feedback from actors and directors expressing concerns about the Netflix-Warner Bros. merger, indicating a plan for follow-up hearings to further address these issues, reflecting heightened regulatory scrutiny on the transaction.
- Netflix's Position: In its written testimony, Netflix committed to supporting theatrical releases of Warner Bros. films and plans to invest $20 billion in film and TV production by 2026, asserting that the merger will increase production investments, although Cameron questions the sustainability of these commitments.
See More
IMAX Partners with Apple TV to Broadcast F1 Races
- Broadcast Partnership: IMAX announced a collaboration with Apple TV to showcase five Formula One World Championship races across 50 locations in the U.S., including Miami, Monaco, Silverstone, Monza, and Austin, aiming to deliver a dynamic viewing experience for fans.
- Foundation of Success: This partnership builds on the success of 'F1: The Movie,' which was shot entirely with IMAX-certified cameras and grossed $97.6 million globally, earning a nomination for 'Best Picture' at the upcoming 98th Academy Awards, highlighting F1's appeal on the big screen.
- Content Innovation: IMAX's content chief, Jonathan Fischer, stated that the speed, precision, and artistry of Formula 1 translate beautifully to the IMAX experience, and this further collaboration will provide fans with a richer viewing experience, enhancing brand impact.
- Financial Terms Undisclosed: Although the financial terms of the agreement were not disclosed, the partnership between IMAX and Apple TV is expected to boost both companies' market share in the sports entertainment sector, increasing audience engagement and satisfaction.
See More
IMAX Schedules Conference Call for 2025 Financial Results
- Conference Call Announcement: IMAX Corporation has announced a conference call scheduled for February 25, 2025, at 4:30 p.m. Eastern Time to discuss its fourth quarter and full year financial results, which is expected to attract significant attention from investors and analysts.
- Webcast Availability: The call will be webcast, allowing investors to access it through IMAX's investor relations website, ensuring transparency and enhancing engagement between the company and its stakeholders.
- Pre-registration Requirement: Participants are required to pre-register to obtain a dial-in number and unique PIN, with IMAX encouraging attendees to join ten minutes early to avoid delays, demonstrating the company's commitment to a smooth meeting process.
- Global Business Overview: As of September 30, 2025, IMAX operates 1,829 systems across 89 countries and territories, positioning itself as a global leader in entertainment technology dedicated to delivering immersive cinematic experiences through proprietary software and projection systems, thereby reinforcing its market position.
See More
U.S. Box Office Starts Strong in 2026, Disney's 'Avatar' Tops for Fourth Weekend
- Strong Box Office Performance: According to Comscore, U.S. theaters generated $98.6 million over the January 9-11 weekend, bringing year-to-date ticket sales to $327.5 million, a 23% increase from last year, indicating a robust market recovery.
- 'Avatar' Continues to Lead: Disney's 'Avatar: Fire and Ash' has maintained the top spot for four consecutive weekends, earning $21.3 million domestically, pushing its North American total past $342.6 million and its global total over $1.23 billion, solidifying its dominance in the early 2026 marketplace.
- New Releases Shine: Paramount's 'Primate' debuted in second place with $11.3 million from nearly 3,000 theaters, while Lionsgate's 'Greenland 2: Migration' entered the top five with $8.5 million, showcasing the appeal of new films in the current box office landscape.
- Significant IMAX Contributions: IMAX screenings of 'Avatar: Fire and Ash' contributed over $12 million globally over the weekend, accounting for approximately 13% of the film's worldwide gross to date, further highlighting the importance of premium formats in box office performance.
See More
IMAX Corporation Target Price Raised to $47, Upside Potential of 38%
- Analyst Rating Reaffirmed: Mike Hickey from Benchmark Co. reiterated his Buy rating for IMAX Corporation, setting a price target of $42, indicating a 23% upside, reflecting optimism about the company's global box office share exceeding $1.25 billion.
- Operating Leverage Improvement: Hickey noted that IMAX's record performance in 2025 has pushed adjusted EBITDA margins into the mid-40% range, showcasing the company's differentiated advantage in its asset-light platform, enabling high utilization and strong free cash flow conversion rates.
- Accelerated Market Demand: Wells Fargo's Omar Mejias also reaffirmed a Buy rating, raising the price target from $40 to $47 based on the company's diversified business model, which is well-positioned to benefit from the accelerated demand for premium, event-driven cinema.
- Expanded Market Opportunities: Mejias emphasized IMAX's preparedness to capitalize on industry trend shifts through enhanced visibility and an expanded total addressable market, further solidifying its leading position in the entertainment sector.
See More
IMAX Achieves Record $1.28 Billion Global Box Office in 2025
- Box Office Growth: IMAX achieved a record global box office of $1.28 billion in 2025, representing over a 40% increase from 2024, not only setting a new high but also surpassing its previous record from 2019, showcasing its strong performance in the theatrical industry.
- Market Share Increase: In 2025, over 16% of domestic ticket sales came from premium large format theaters, up from 15% in 2024, indicating a growing consumer preference for high-quality viewing experiences, which IMAX is well-positioned to capitalize on.
- Strong Profitability: IMAX reported a net income of $43 million in the first three quarters of 2025, a 67% increase from the same period in 2024, demonstrating the advantages of its asset-light model that allows it to remain profitable in a competitive market.
- Optimistic Future Outlook: IMAX forecasts a new record global box office of $1.4 billion in 2026, bolstered by upcoming blockbuster releases such as
See More
