Hydro Flask Partners with Ocean Conservancy for Environmental Initiative
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 26 2026
0mins
Should l Buy HELE?
Source: PRnewswire
- Multi-Year Partnership: Hydro Flask is establishing a multi-year partnership with Ocean Conservancy, becoming the Platinum Champion for the Protect Where We Play initiative, aimed at mobilizing fans in the sports and entertainment industry to take action for ocean conservation.
- Environmental Mission: This collaboration will co-create programs designed to combat single-use plastic pollution and raise public awareness about protecting ocean resources, thereby promoting sustainability and community engagement.
- Brand Impact: As a leader in high-performance insulated stainless steel flasks, Hydro Flask strengthens its brand image through this partnership, showcasing its commitment to environmental protection and attracting environmentally conscious consumers.
- Community Unity: The initiative not only fosters interaction between the brand and consumers but also enhances community cohesion through shared environmental goals, driving a broader sense of social responsibility.
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Analyst Views on HELE
Wall Street analysts forecast HELE stock price to rise
2 Analyst Rating
0 Buy
2 Hold
0 Sell
Hold
Current: 17.740
Low
22.00
Averages
22.00
High
22.00
Current: 17.740
Low
22.00
Averages
22.00
High
22.00
About HELE
Helen of Troy Limited is a global consumer products company. The Company has two operating business segments, namely Beauty & Wellness and Home & Outdoor. The Beauty & Wellness segment includes beauty products such as hairstyling appliances, grooming tools, liquid and aerosol personal care items, and nail care products. It also includes wellness devices such as humidifiers, thermometers, water and air purifiers, heaters, and fans. The Home & Outdoor segment includes consumer products for home-related activities such as food preparation and storage, cooking, cleaning, organization, and beverage service. It also includes products for outdoor and mobile use, such as hydration containers, coolers, food storage items, backpacks, and travel gear. The Company offers products through a portfolio of brands, including OXO, Hydro Flask, Osprey, Vicks, Braun, Honeywell, PUR, Hot Tools, Drybar, Curlsmith, Revlon, and Olive & June.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Declining Financial Performance: Helen of Troy reported a year-over-year decline of approximately 8.9% in consolidated net sales to about $431.8 million for Q2 FY2026, indicating significant market challenges and weak demand that could impact future profitability.
- Significant Loss Per Share: The company reported a GAAP diluted loss per share of $13.44, driven in part by substantial charges, while adjusted diluted earnings per share fell sharply to approximately $0.59 from $1.21 in the prior year, highlighting a drastic deterioration in profitability.
- Sharp Stock Price Drop: Following the earnings report, Helen of Troy's stock plummeted by $6.90, or about 25%, closing at $20.71 per share, which may lead to decreased investor confidence and trigger further legal actions.
- Legal Investigation Launched: Faruqi & Faruqi LLP is investigating potential claims against Helen of Troy, encouraging investors who suffered significant losses to contact them directly to discuss their legal rights, reflecting concerns over corporate governance and financial transparency.
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- Investor Loss Investigation: Faruq & Faruqi, LLP is investigating potential claims against Helen of Troy Limited (NASDAQ:HELE) for investors who suffered losses exceeding $50,000, highlighting the firm's commitment to protecting investor rights.
- Legal Consultation Opportunity: The firm encourages affected investors to contact partner Josh Wilson directly, providing multiple contact options for discussing their legal rights, which reflects a strong commitment to client service.
- Industry Reputation: Since its founding in 1995, Faruq & Faruqi has recovered hundreds of millions of dollars for investors, showcasing its expertise and successful track record in the securities law sector, thereby enhancing its reputation in the industry.
- National Reach: With offices in New York, Pennsylvania, California, and Georgia, the firm demonstrates its national presence and capability to provide legal support to a broader range of investors across the country.
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- Declining Financial Performance: Helen of Troy reported a year-over-year decline of approximately 8.9% in consolidated net sales to about $431.8 million for Q2 FY2026, indicating significant market challenges and weak demand that could impact future profitability.
- Significant Loss Per Share: The company reported a GAAP diluted loss per share of $13.44, driven by substantial charges, while adjusted diluted earnings per share fell to approximately $0.59 from $1.21 in the prior year, highlighting a sharp deterioration in profitability.
- Sharp Stock Price Drop: Following the earnings report, Helen of Troy's stock price plummeted by $6.90, or about 25.0%, closing at $20.71 per share, which may lead to decreased investor confidence and trigger further legal actions.
- Legal Investigation Initiated: Faruqi & Faruqi LLP is investigating potential claims against Helen of Troy, encouraging investors who suffered significant losses to reach out, indicating that the company faces legal risks that could further affect its market performance and shareholder rights.
See More
- Asset Impairment Disclosure: Helen of Troy reported $326.4 million in pre-tax asset impairment charges in its October 9, 2025, 10-Q filing, leading to a 25% decline in stock price post-disclosure, significantly impacting investor confidence.
- Legal Investigation Initiated: Johnson Fistel is investigating whether Helen of Troy's executives violated federal securities laws, potentially leading to claims for investor losses, highlighting concerns over corporate governance and transparency.
- Investor Rights Protection: The firm is urging investors who purchased Helen of Troy securities and suffered losses to join the investigation, emphasizing its commitment to providing legal support to affected investors in seeking compensation.
- Law Firm Reputation: Johnson Fistel was ranked among the Top 10 Plaintiff Law Firms in 2024, having recovered approximately $90.725 million for clients, showcasing its expertise and influence in the securities litigation field.
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- Multi-Year Partnership: Hydro Flask is establishing a multi-year partnership with Ocean Conservancy, becoming the Platinum Champion for the Protect Where We Play initiative, aimed at mobilizing fans in the sports and entertainment industry to take action for ocean conservation.
- Environmental Mission: This collaboration will co-create programs designed to combat single-use plastic pollution and raise public awareness about protecting ocean resources, thereby promoting sustainability and community engagement.
- Brand Impact: As a leader in high-performance insulated stainless steel flasks, Hydro Flask strengthens its brand image through this partnership, showcasing its commitment to environmental protection and attracting environmentally conscious consumers.
- Community Unity: The initiative not only fosters interaction between the brand and consumers but also enhances community cohesion through shared environmental goals, driving a broader sense of social responsibility.
See More
- Multi-Year Partnership: Hydro Flask is forging a multi-year partnership with Ocean Conservancy as the Team Ocean Platinum Champion for the Protect Where We Play initiative, aiming to mobilize the sports and entertainment industry to reduce single-use plastics and promote environmental conservation.
- Plastic Pollution Crisis: Ocean Conservancy estimates that nearly 200 million metric tons of plastic are in the ocean, with an additional 11 million metric tons added each year, equivalent to a garbage truck of plastic entering the ocean every minute, highlighting the urgency and significance of this partnership.
- Community Engagement and Education: The collaboration will create interactive programs and educational campaigns that engage athletes, artists, and fans in reducing plastic waste, raising public awareness, and promoting sustainability.
- Cleanup Initiatives and Impact Measurement: Hydro Flask will organize national beach and river cleanups in the first year and utilize Ocean Conservancy's Clean Swell App to measure the impact of plastic reduction efforts, ensuring the partnership's effectiveness and long-term sustainability.
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