Google Launches New Local Services Ads Format Across All 50 U.S. States
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 3 days ago
0mins
Google said in a blog post that following a limited pilot, it is now rolling out "richer Local Services Ads for Home Listings across all 50 U.S. states." As buyers look for homes, this expanded format surfaces relevant property details - such as pricing, images and core home features - powered by a partnership with HouseCanary's rich data platform, the company explained. Buyers can then call, message or book an appointment with a local agent right from the ad. "Our goal is to deliver a helpful real estate experience by acting as a supporting bridge. Existing LSA agents will automatically appear in this experience. New agents can sign up for LSAs directly to start receiving high-intent leads, and portal partners can enroll their agents through the LSA managed partner program."
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Analyst Views on GOOGL
Wall Street analysts forecast GOOGL stock price to rise
33 Analyst Rating
26 Buy
7 Hold
0 Sell
Strong Buy
Current: 357.770
Low
305.00
Averages
374.25
High
400.00
Current: 357.770
Low
305.00
Averages
374.25
High
400.00
About GOOGL
Alphabet Inc. is a holding company. The Company's segments include Google Services, Google Cloud, and Other Bets. The Google Services segment includes products and services such as ads, Android, Chrome, devices, Google Maps, Google Play, Search, and YouTube. The Google Cloud segment includes infrastructure and platform services, collaboration tools, and other services for enterprise customers. Its Other Bets segment is engaged in the sale of healthcare-related services and Internet services. Its Google Cloud provides enterprise-ready cloud services, including Google Cloud Platform and Google Workspace. Google Cloud Platform provides access to solutions such as artificial intelligence (AI) offerings, including its AI infrastructure, Vertex AI platform, and Gemini for Google Cloud; cybersecurity, and data and analytics. Google Workspace includes cloud-based communication and collaboration tools for enterprises, such as Calendar, Gmail, Docs, Drive, and Meet.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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