Creative Realities to Release Q1 2026 Financial Results
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 4 days ago
0mins
Should l Buy CREX?
Source: Newsfilter
- Earnings Release Schedule: Creative Realities will announce its financial results for the quarter ending March 31, 2026, before market open on May 15, 2026, providing critical financial data for investor analysis.
- Conference Call Details: A conference call is scheduled for the same day at 9:00 AM Eastern Time, where management will deliver prepared remarks and engage in a Q&A session, enhancing transparency and communication efficiency.
- Registration Requirement: Participants must register in advance to obtain the conference link, ensuring smooth and timely information dissemination, reflecting the company's commitment to investor relations.
- Digital Signage Solutions: Creative Realities offers a range of digital signage and AdTech solutions across various sectors, including retail and automotive, aimed at driving revenue growth by enhancing customer experiences and operational efficiency.
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Analyst Views on CREX
Wall Street analysts forecast CREX stock price to rise
2 Analyst Rating
2 Buy
0 Hold
0 Sell
Moderate Buy
Current: 3.650
Low
7.00
Averages
7.00
High
7.00
Current: 3.650
Low
7.00
Averages
7.00
High
7.00
About CREX
Creative Realities, Inc. designs, develops and deploys digital signage-based experiences for enterprise-level networks utilizing its Clarity, ReflectView, and iShowroom Content Management System (CMS) platforms. The Company is engaged in providing recurring software as a service (SaaS) and support services across diverse vertical markets, including but not limited to retail, automotive, digital-out-of-home (DOOH) advertising networks, convenience stores, foodservice/QSR, gaming, theater, and stadium venues. In addition, the Company assists clients in utilizing place-based digital media to achieve business objectives. This includes the design, deployment, and day-to-day management of retail media networks to monetize on-premise foot traffic utilizing its AdLogic and AdLogic CPM+ programmatic advertising platforms. Its platform includes ReflectView, Reflect Xperience, and Reflect AdLogic. The Company also owns a digital place-based media business, Cineplex Digital Media.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Revenue and Profit Overview: Creative Realities reported Q1 2026 revenue of $16.3 million, with $7.9 million from the CDM acquisition, while extreme cold weather delayed about $4 million in revenue to later quarters, resulting in a gross profit of $5.6 million and a gross margin of 34.2%.
- Customer Expansion and New Contracts: The company announced an $8.5 million digital signage deal with the Tennessee Titans and Nissan Stadium, alongside winning Dairy Queen in North America, expecting annual revenue growth of $1 million to $2 million, highlighting its market expansion potential in sports and fast food sectors.
- Future Outlook and Cost Savings: CEO Mills reiterated that despite Q1 installation delays due to weather, Q2 results are expected to improve, with overall revenue projected to exceed $100 million in 2026 and adjusted EBITDA margins anticipated to reach above 20%, reflecting confidence in future growth.
- Financial Status and Risk Management: CFO Koshewa reported an operating loss of approximately $6.2 million and a net loss of $7.9 million in Q1, yet the company plans to use improved cash flow to deleverage, with current debt at $47.5 million and liquidity of about $13 million, indicating efforts towards financial flexibility.
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- Disappointing Earnings: Creative Realities reported a Q1 GAAP EPS of -$0.74, missing expectations by $0.27, indicating pressure on profitability that could undermine investor confidence.
- Weak Revenue Growth: Despite a 68.0% year-over-year revenue increase to $16.35M, it fell short of expectations by $0.17M, reflecting market demand volatility and intensified competition.
- Adjusted EBITDA Loss: The adjusted EBITDA for Q1 was -$0.5M compared to a $0.5M profit in the prior year, highlighting challenges in cost control and profitability that may affect future investment decisions.
- Stable ARR: The annual recurring revenue (ARR) stood at approximately $20.1M at both the end of Q1 and December 31, 2025, indicating efforts for revenue stability, but the lack of growth potential may limit market performance.
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- Earnings Release Schedule: Creative Realities will announce its financial results for the quarter ending March 31, 2026, before market open on May 15, 2026, providing critical financial data for investor analysis.
- Conference Call Details: A conference call is scheduled for the same day at 9:00 AM Eastern Time, where management will deliver prepared remarks and engage in a Q&A session, enhancing transparency and communication efficiency.
- Registration Requirement: Participants must register in advance to obtain the conference link, ensuring smooth and timely information dissemination, reflecting the company's commitment to investor relations.
- Digital Signage Solutions: Creative Realities offers a range of digital signage and AdTech solutions across various sectors, including retail and automotive, aimed at driving revenue growth by enhancing customer experiences and operational efficiency.
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- Improved Financial Performance: Creative Realities reported a fourth-quarter loss of $1.965 million, or $0.21 per share, which is an improvement from last year's loss of $2.838 million and $0.27 per share, indicating progress in financial management.
- Significant Revenue Growth: The company's revenue surged to $23.921 million in the fourth quarter, up 117.2% from $11.012 million last year, reflecting successful market demand and sales strategies.
- Cost Synergies Achieved: CEO Rick Mills noted that Creative Realities has already realized $6.4 million in annualized cost synergies and expects to reach $10 million by year-end, driven by operational efficiencies and margin enhancement strategies.
- Optimistic Future Outlook: The company anticipates fiscal 2026 to be its best year ever, planning to leverage organizational resources for higher top-line growth and expanded margins, demonstrating management's confidence in future performance.
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- Earnings Performance: Creative Realities reported a Q4 GAAP EPS of -$0.21, missing expectations by $0.18, indicating challenges in profitability that may affect investor confidence.
- Revenue Growth: The company achieved revenue of $23.92 million in Q4, representing a 117.3% year-over-year increase, exceeding expectations by $0.89 million, reflecting strong market demand and the positive impact of the CDM acquisition.
- Sales Composition: Of the $23.9 million in sales, approximately $13.6 million came from CDM, with hardware revenue rising to $6.6 million and service revenue increasing significantly from $7.2 million to $17.3 million, showcasing rapid expansion in service offerings.
- Stock Price Reaction: Following the earnings release, Creative Realities' shares rose by 3.5%, indicating a positive market reaction to the revenue growth despite the earnings miss.
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- Earnings Release Schedule: Creative Realities will announce its financial results for the year ended December 31, 2025, before the market opens on April 14, 2026, providing crucial financial data and performance analysis to help investors assess the company's financial health.
- Conference Call Details: A conference call is scheduled for the same day at 9:00 AM Eastern Time, where CEO Rick Mills and other executives will deliver prepared remarks and engage in a Q&A session, enhancing transparency and fostering investor relations.
- Registration Requirements: Participants must register in advance to receive the conference link, ensuring timely information delivery and convenience for attendees, reflecting the company's commitment to investor relations.
- Long-term Strategic Focus: Creative Realities is dedicated to digital signage and AdTech solutions, actively expanding its SaaS and support services, aiming to achieve revenue growth by enhancing customer experiences and operational efficiency, demonstrating the company's adaptability and foresight in a rapidly changing market environment.
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