Under Armour Reports Q3 Results Exceeding Expectations
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 06 2026
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Should l Buy UA?
Under Armour's stock surged by 15.20% as it crossed above the 5-day SMA, reflecting positive investor sentiment.
The company reported Q3 2026 revenue of $1.327 billion, surpassing analyst expectations of $1.313 billion despite a 5% year-over-year decline. The adjusted EPS of 9 cents beat the anticipated loss of 2 cents, indicating effective cost control. Furthermore, Under Armour raised its adjusted EPS guidance for fiscal 2026 to 10-11 cents, showcasing management's confidence in future growth.
This strong performance amidst challenging market conditions suggests that Under Armour is on a path to recovery, potentially restoring investor confidence and improving its market position.
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Analyst Views on UA
About UA
Under Armour, Inc. is an inventor, marketer and distributor of branded athletic performance apparel, footwear and accessories for men, women and youth. Its primary business operates in four geographic segments: North America, comprising the United States and Canada, Europe, the Middle East and Africa (EMEA), Asia-Pacific, and Latin America. Its apparel comes in three primary fit types: compression (tight fit), fitted (athletic fit) and loose (relaxed fit). Its footwear includes products for running, training, basketball, cleated sports, recovery and outdoor applications, as well as casual use. Its accessories primarily include athletic performance gloves, bags, headwear and socks. It sells its apparel, footwear and accessories in North America through wholesale and direct-to-consumer channels. It sells its apparel, footwear and accessories in EMEA primarily through wholesale customers and independent distributors, along with e-commerce Websites and brand and factory house stores.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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