Herc Holdings Inc. stock rises significantly
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Oct 22 2024
0mins
Should l Buy HRI?
Herc Holdings Inc. shares surged by 16.89% as the stock crossed above its 5-day SMA, indicating strong upward momentum in the price action.
The significant price increase is attributed to sector rotation, as investors are shifting their focus towards industrial stocks amid broader market gains in the Nasdaq-100 and S&P 500 indices. This shift reflects a growing confidence in the recovery of the industrial sector, which has been bolstered by recent economic data showing improvement in manufacturing activity.
This upward movement in Herc Holdings Inc.'s stock price suggests a positive outlook for the company as it benefits from the favorable market conditions and increased investor interest in the industrial sector.
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Analyst Views on HRI
Wall Street analysts forecast HRI stock price to rise
7 Analyst Rating
5 Buy
1 Hold
1 Sell
Moderate Buy
Current: 121.460
Low
150.00
Averages
175.00
High
200.00
Current: 121.460
Low
150.00
Averages
175.00
High
200.00
About HRI
Herc Holdings Inc. is an equipment rental supplier. It operates through subsidiaries, including Herc Rentals Inc. In addition to its principal business of equipment rental, it sells used equipment and contractor supplies, such as construction consumables, tools, small equipment and safety supplies; provides repair, maintenance, equipment management services and safety training to certain of its customers; offer equipment re-rental services and provides on-site support to its customers; and provide ancillary services, such as equipment transport, rental protection, cleaning, refueling and labor. Its classic fleet includes aerial, earthmoving, material handling, trucks and trailers, air compressors, compaction, and lighting equipment. Its ProSolutions offering includes industry-specific, solutions-based services in tandem with power generation, climate control, remediation and restoration, pumps, and trench shorting equipment as well as its ProContractor professional grade tools.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Herc Holdings Shares Surge 17.1% Following United Rentals Earnings
- Strong Earnings from Industry Leader: United Rentals reported a 7.2% year-over-year revenue increase to $3.99 billion in Q1, exceeding expectations and boosting investor confidence across the equipment rental sector, leading to a 17.1% surge in Herc Holdings' stock price.
- Improved Profitability: The adjusted earnings per share for United Rentals rose by 9.6% year-over-year, indicating robust demand in construction and industrial projects, which positively influences expectations for Herc Holdings' upcoming performance.
- Increased Market Volatility: Herc Holdings has experienced 38 moves greater than 5% in the past year, and this significant price jump suggests a notable shift in market perception regarding the company's future, reflecting investor optimism about industry recovery.
- Long-term Investment Returns: Despite a 17.5% decline in Herc Holdings' stock price year-to-date, investors who purchased $1,000 worth of shares five years ago would now see their investment grow to $1,254, highlighting the company's long-term investment potential and attractiveness.
See More
Herc Holdings to Release Q1 2026 Financial Results on April 28
- Earnings Release Schedule: Herc Holdings Inc. will announce its Q1 2026 financial results on April 28, 2026, before market open, followed by an investor conference call at 8:30 a.m. ET, where management will review results and may disclose material business and financial information not included in the press release.
- Conference Call Details: Investors can join the call by dialing the U.S. participant line at +1-800-715-9871 or using the international participant link, with Conference ID 3991721; participants are advised to dial in 10 to 15 minutes early to ensure connection.
- Company Background: Founded in 1965, Herc Holdings operates through Herc Rentals Inc., which has 602 rental locations across North America and reported approximately $4.4 billion in total revenue for 2025, offering a wide range of equipment and services aimed at enhancing customer efficiency and safety.
- Digital Platform Benefits: The ProControl by Herc Rentals™ digital platform integrates a seamless e-commerce experience with project and fleet management tools, leveraging telematics and real-time analytics to help customers optimize productivity across their operations.
See More
Hertz Stock Declines as TSA Travel Disruptions May Soon Come to an End
- Market Reaction: Shares of Hertz Global and Clear Secure fell on Friday following a significant executive order from President Donald Trump.
- Executive Order Impact: The order directs the Department of Homeland Security to compensate Transportation and Security Administration employees, indicating a shift in the dynamics affecting travel-related companies.
See More
Hertz and Other Rental Car Stocks Rise Amid TSA Airport Disruptions
- Spring Break Travel Trends: Many spring breakers are opting to drive to their destinations to avoid the crowded airports.
- Avoiding Airport Chaos: The decision to drive is driven by the desire to escape the chaos typically associated with air travel during peak vacation times.
See More
Soviero Asset Management Acquires Stake in Herc Holdings
- New Investment Disclosure: Soviero Asset Management disclosed a new position in Herc Holdings on February 17, 2026, acquiring 38,000 shares valued at approximately $5.64 million, indicating confidence in the company's future prospects.
- Asset Management Proportion: This new stake represents 2.7% of Soviero's reported U.S. equity assets under management as of December 31, 2025, highlighting its strategic diversification within its investment portfolio.
- Company Financial Performance: Herc Holdings reported a total revenue of $4.3 billion and a net income of $1 million for 2023, and despite a 5% decline in share price over the past year, management anticipates adjusted EBITDA of $2 billion to $2.1 billion in 2026, indicating significant growth potential.
- Market Competitive Landscape: As a leading player in the equipment rental industry, Herc Holdings leverages its extensive product offerings and value-added services, facing challenges from integration costs and market volatility, yet future revenue synergies have yet to materialize, necessitating investor caution regarding potential risks.
See More
Herc Holdings Q4 2025 Earnings Call Highlights
- Acquisition Integration Progress: Herc Holdings completed the largest acquisition in industry history in 2025, with CEO Lawrence Silber noting that 80% of branch optimization is finished, expected to enhance the company's competitive position in the market.
- Strong Financial Performance: Equipment rental revenue increased approximately 24% year-over-year in Q4, with adjusted EBITDA rising 19%, driven by the H&E acquisition and strong specialty solutions sales, indicating sustained profitability improvements.
- Future Growth Outlook: CFO Humphrey projected rental revenue growth of 13% to 17% for 2026, alongside expected cost synergies of $125 million, reflecting the company's confidence in future performance and effective strategic planning.
- Capital Expenditure Plans: The company plans to invest approximately $950 million in gross CapEx at the midpoint for 2026, with lower disposal levels leading to an estimated net CapEx of $650 million, further supporting business expansion and market share growth.
See More
Herc Holdings Shares Surge 17.1% Following United Rentals Earnings
- Strong Earnings from Industry Leader: United Rentals reported a 7.2% year-over-year revenue increase to $3.99 billion in Q1, exceeding expectations and boosting investor confidence across the equipment rental sector, leading to a 17.1% surge in Herc Holdings' stock price.
- Improved Profitability: The adjusted earnings per share for United Rentals rose by 9.6% year-over-year, indicating robust demand in construction and industrial projects, which positively influences expectations for Herc Holdings' upcoming performance.
- Increased Market Volatility: Herc Holdings has experienced 38 moves greater than 5% in the past year, and this significant price jump suggests a notable shift in market perception regarding the company's future, reflecting investor optimism about industry recovery.
- Long-term Investment Returns: Despite a 17.5% decline in Herc Holdings' stock price year-to-date, investors who purchased $1,000 worth of shares five years ago would now see their investment grow to $1,254, highlighting the company's long-term investment potential and attractiveness.
See More
Herc Holdings to Release Q1 2026 Financial Results on April 28
- Earnings Release Schedule: Herc Holdings Inc. will announce its Q1 2026 financial results on April 28, 2026, before market open, followed by an investor conference call at 8:30 a.m. ET, where management will review results and may disclose material business and financial information not included in the press release.
- Conference Call Details: Investors can join the call by dialing the U.S. participant line at +1-800-715-9871 or using the international participant link, with Conference ID 3991721; participants are advised to dial in 10 to 15 minutes early to ensure connection.
- Company Background: Founded in 1965, Herc Holdings operates through Herc Rentals Inc., which has 602 rental locations across North America and reported approximately $4.4 billion in total revenue for 2025, offering a wide range of equipment and services aimed at enhancing customer efficiency and safety.
- Digital Platform Benefits: The ProControl by Herc Rentals™ digital platform integrates a seamless e-commerce experience with project and fleet management tools, leveraging telematics and real-time analytics to help customers optimize productivity across their operations.
See More
Hertz Stock Declines as TSA Travel Disruptions May Soon Come to an End
- Market Reaction: Shares of Hertz Global and Clear Secure fell on Friday following a significant executive order from President Donald Trump.
- Executive Order Impact: The order directs the Department of Homeland Security to compensate Transportation and Security Administration employees, indicating a shift in the dynamics affecting travel-related companies.
See More
Hertz and Other Rental Car Stocks Rise Amid TSA Airport Disruptions
- Spring Break Travel Trends: Many spring breakers are opting to drive to their destinations to avoid the crowded airports.
- Avoiding Airport Chaos: The decision to drive is driven by the desire to escape the chaos typically associated with air travel during peak vacation times.
See More
Soviero Asset Management Acquires Stake in Herc Holdings
- New Investment Disclosure: Soviero Asset Management disclosed a new position in Herc Holdings on February 17, 2026, acquiring 38,000 shares valued at approximately $5.64 million, indicating confidence in the company's future prospects.
- Asset Management Proportion: This new stake represents 2.7% of Soviero's reported U.S. equity assets under management as of December 31, 2025, highlighting its strategic diversification within its investment portfolio.
- Company Financial Performance: Herc Holdings reported a total revenue of $4.3 billion and a net income of $1 million for 2023, and despite a 5% decline in share price over the past year, management anticipates adjusted EBITDA of $2 billion to $2.1 billion in 2026, indicating significant growth potential.
- Market Competitive Landscape: As a leading player in the equipment rental industry, Herc Holdings leverages its extensive product offerings and value-added services, facing challenges from integration costs and market volatility, yet future revenue synergies have yet to materialize, necessitating investor caution regarding potential risks.
See More
Herc Holdings Q4 2025 Earnings Call Highlights
- Acquisition Integration Progress: Herc Holdings completed the largest acquisition in industry history in 2025, with CEO Lawrence Silber noting that 80% of branch optimization is finished, expected to enhance the company's competitive position in the market.
- Strong Financial Performance: Equipment rental revenue increased approximately 24% year-over-year in Q4, with adjusted EBITDA rising 19%, driven by the H&E acquisition and strong specialty solutions sales, indicating sustained profitability improvements.
- Future Growth Outlook: CFO Humphrey projected rental revenue growth of 13% to 17% for 2026, alongside expected cost synergies of $125 million, reflecting the company's confidence in future performance and effective strategic planning.
- Capital Expenditure Plans: The company plans to invest approximately $950 million in gross CapEx at the midpoint for 2026, with lower disposal levels leading to an estimated net CapEx of $650 million, further supporting business expansion and market share growth.
See More
