FAT Brands Inc. stock rises amid sector rotation despite market decline
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Nov 18 2025
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Should l Buy FAT?
Source: Benzinga
FAT Brands Inc. saw a notable increase of 9.05% in regular trading, as the stock crossed above its 5-day SMA, indicating a positive shift in investor sentiment.
This surge comes amid a broader market decline, with the Nasdaq-100 down 1.31% and the S&P 500 down 0.63%. The increase in FAT Brands' stock price suggests a sector rotation, as investors may be shifting their focus towards companies within the food and beverage sector, which are perceived as more resilient in the current market environment.
The implications of this movement indicate that FAT Brands could be benefiting from a strategic repositioning by investors, who are looking for stability and growth potential in sectors less affected by market volatility.
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Analyst Views on FAT
About FAT
FAT Brands Inc. is a global franchising company, which acquires, markets, and develops fast casual, quick-service, casual dining, and polished casual dining concepts around the world. It owns 18 restaurant brands: Round Table Pizza, Fatburger, Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Pretzelmaker, Elevation Burger, Native Grill & Wings, Yalla Mediterranean and Ponderosa and Bonanza Steakhouses, and franchises and owns over 2,300 units worldwide. Round Table Pizza is the franchisor of quick service restaurants located in California and the western United States. Hot Dog on a Stick is the franchisor of quick service restaurants located in regional malls in California and the western United States. Johnny Rockets is an international restaurant franchise and offers menu items including Certified Angus Beef cooked-to-order hamburgers, chicken sandwiches, and malts.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Valentine's Day Promotions: From February 7 to 15, Round Table Pizza offers heart-shaped pizzas for $19.99, enticing customers to share delicious meals during Valentine's Day, thereby enhancing brand visibility.
- Additional Discount Campaign: Between February 13 and 17, customers can use code RTP258 to receive a 14% discount on any regular or heart-shaped Large Pizza, further stimulating sales and increasing customer loyalty.
- Brand Philosophy Reinforcement: Tisha Bartlett, Vice President of Marketing, emphasizes that Valentine's Day and National Pizza Day allow the brand to better embody its motto of sharing pizza with loved ones, strengthening emotional connections with customers.
- Commitment to Quality: Since its founding in 1959, Round Table Pizza has been recognized for its dedication to using premium, fresh ingredients, with handcrafted pizzas establishing its reputation as
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- Bankruptcy Filing: FAT Brands has filed for Chapter 11 bankruptcy in the Southern District of Texas to restructure over $1.4 billion in debt, stemming from an aggressive acquisition-driven growth strategy that left the company overleveraged and liquidity-constrained.
- Operations Continue: Despite the bankruptcy filing, operations across FAT Brands' portfolio are ongoing as the company seeks to deleverage its balance sheet and negotiate a restructuring plan with bondholders and other creditors to restore financial stability.
- Potential Brand Sales: Industry insiders suggest that the bankruptcy filing increases the likelihood of FAT Brands unloading one or more of its chains, which could significantly impact its future market positioning and brand portfolio.
- Stock Price Plunge: Following the bankruptcy announcement, shares of FAT Brands plummeted 41% in Tuesday morning trading, reflecting market concerns over its financial health and skepticism regarding the success of its restructuring efforts.
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