CRAFTSMAN Launches Longest Day Build Hub for Father's Day
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 3 days ago
0mins
Source: PRnewswire
Stanley Black & Decker Inc's stock rose by 5.68% as it reached a 20-day high amid positive market conditions.
The catalyst for this movement is the launch of CRAFTSMAN's 'Longest Day Build Hub' aimed at enhancing family DIY projects for Father's Day. This initiative includes project guides and special offers on the new CRAFTSMAN V20* 6Ah ADVANCED™ battery, which provides significant savings and improved performance for DIY enthusiasts. The collaboration with creators and experts further emphasizes the brand's commitment to family engagement and quality tools.
This launch not only boosts brand visibility but also aligns with the current market trend, potentially driving further interest in Stanley Black & Decker's products.
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Analyst Views on SWK
Wall Street analysts forecast SWK stock price to rise
9 Analyst Rating
5 Buy
3 Hold
1 Sell
Moderate Buy
Current: 83.130
Low
69.00
Averages
84.89
High
98.00
Current: 83.130
Low
69.00
Averages
84.89
High
98.00
About SWK
Stanley Black & Decker Inc. is a global provider of hand tools, power tools, outdoor products and related accessories, as well as a provider of engineered fastening solutions. The Company's segments include Tools & Outdoor and Engineered Fastening. The Tools & Outdoor segment is comprised of the Power Tools Group (PTG), Hand Tools, Accessories & Storage (HTAS), and Outdoor Power Equipment (Outdoor) product lines. The PTG product line includes both professional and consumer products. The HTAS product line sells hand tools, power tool accessories and storage products. The Outdoor product line primarily sells corded and cordless electric lawn and garden products. The Engineered Fastening segment sells engineered components such as fasteners, fittings and various engineered products, which are designed for specific applications across multiple verticals. Its brands include DEWALT, CRAFTSMAN, STANLEY, BLACK+DECKER, DEWALT FLEXVOLT, IRWIN, LENOX, PORTER-CABLE, among others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Stanley Black & Decker's 20-Year Dividend Growth
- Dividend Growth History: Stanley Black & Decker (SWK) has increased its dividend for over 20 consecutive years, demonstrating stable profitability and commitment to shareholders, with a potential to maintain a 4% annual yield going forward.
- Profitability Impact: Despite a strong dividend growth history, the predictability of dividend amounts is influenced by the company's profitability fluctuations, necessitating cautious evaluation of future dividend payment capabilities by investors.
- Investor Interest: As market interest in dividend growth stocks rises, Stanley Black & Decker's performance may attract more investors seeking stable income, potentially enhancing its market value.
- Dividend Aristocrats List: The company's sustained dividend growth positions it on the Dividend Aristocrats list, further strengthening its brand image and appeal among investors.
See More
CRAFTSMAN Launches Longest Day Build Hub for Father's Day
- Longest Day Build Hub Launch: CRAFTSMAN introduces the 'Longest Day Build Hub' for Father's Day, designed to leverage the extra daylight of the summer solstice by providing DIY project ideas, build guides, and tool/material lists to help families create lasting memories together.
- Family Project Inspiration: Collaborating with #CRAFTSMANCrew creators Nik & Liv and renovation expert Alex D'Alessio, CRAFTSMAN showcases how to utilize extra daylight for outdoor projects, enhancing family interaction and bonding.
- Battery Promotion Offer: The newly launched CRAFTSMAN V20* 6Ah ADVANCED™ battery is available with up to $100 in savings at Lowe's, Amazon, and Ace Hardware, aimed at improving the efficiency and convenience of DIY projects.
- Enhanced Battery Performance: The V20* 6Ah battery delivers up to 3X the power and runtime, while the V20* 3Ah battery provides 96% more power, compatible with over 100 CRAFTSMAN products, significantly boosting toolbox functionality.
See More
CRAFTSMAN Launches Longest Day Build Hub for Family DIY Projects
- Family DIY Projects: CRAFTSMAN has launched the 'Longest Day Build Hub' to provide families with a variety of DIY project guides and tools/materials lists, aiming to leverage the extra daylight of the summer solstice to enhance family interaction and create lasting memories.
- Special Offers: The newly introduced CRAFTSMAN V20* ADVANCED™ 6Ah battery is available with up to $100 off at retailers like Lowe's, Amazon, and Ace Hardware, designed to improve efficiency and runtime for DIY projects, helping users complete tasks more effectively.
- Project Inspiration: CRAFTSMANCrew creators Nik & Liv and Alex D'Alessio share outdoor project ideas, with Nik & Liv's Adventure Structure project inspired by their travels in Switzerland, aimed at creating a safe and fun outdoor space for families.
- Battery Performance Boost: The new V20* ADVANCED™ batteries deliver up to 3X the power and runtime, compatible with over 100 CRAFTSMAN V20* products, significantly enhancing the performance of existing tools and enabling DIYers to work efficiently in daylight.
See More
DEWALT Partners with SkillsUSA and WorldSkills International to Support Trades Education
- Partnership Announcement: DEWALT has become a tool sponsor for SkillsUSA and WorldSkills International, supporting two American competitors at the 2026 WorldSkills Competition, highlighting the company's commitment to vocational education.
- Educational Investment: DEWALT's Grow the Trades initiative includes a $60 million investment in trades education by 2030, aimed at enhancing the skills and career opportunities for future tradespeople.
- Skills Showcase: The 2026 WorldSkills Competition will take place in Shanghai, China, in September, and DEWALT's support not only provides essential tools for competitors but also elevates the United States' image in the global skilled trades arena.
- Industry Impact: By partnering with SkillsUSA, DEWALT promotes excellence in vocational training and underscores the vital role of skilled tradespeople in community building, fostering sustainable industry growth.
See More
DEWALT Backs American Competitors for 2026 WorldSkills Competition
- Competitor Profiles: Charles Goede, a 19-year-old plumbing apprentice, and Tristan Coates, a 22-year-old carpenter, will represent the U.S. at the 2026 WorldSkills Competition, showcasing exceptional skills in their respective trades and embodying American craftsmanship.
- DEWALT's Support: As a premium partner of SkillsUSA and WorldSkills International, DEWALT provides essential tools and resources to Goede and Coates, enabling them to showcase American craftsmanship on the international stage and enhancing the brand's influence.
- Investment in Skills Development: DEWALT's 'Grow the Trades' initiative commits to investing $60 million in trades education by 2030, aiming to cultivate the next generation of tradespeople and promote skill enhancement and industry growth.
- Industry Recognition: SkillsUSA Executive Director Chelle Travis highlighted that the opportunities for Goede and Coates are made possible by the support of industry partners like DEWALT, emphasizing the crucial role of the industry in nurturing future tradespeople.
See More
Stanley Black & Decker and UPS: Turnaround Opportunities
- Stanley Black & Decker's Transformation Progress: After an aggressive acquisition phase, Stanley Black & Decker is addressing a net debt to adjusted EBITDA ratio of 5.9x by selling non-core assets and streamlining operations, with adjusted gross margins expected to rise to 33%-34% by the second half of 2026, indicating positive transformation outcomes.
- Dividend King’s Ongoing Returns: Despite a 60% stock price drop over the past five years, Stanley Black & Decker has maintained a dividend growth streak of over 50 years, with a current yield of 4.1%, making it a potential long-term hold for investors, especially as the market has yet to fully recognize its turnaround progress.
- UPS's Business Turnaround: While not a Dividend King, UPS has generally increased its dividend since its IPO in 1999, currently yielding 6.1%, with management indicating a goal to maintain dividends in 2026, suggesting an anticipated inflection point in business performance in the second half of the year, making it suitable for long-term investment.
- Growing Demand in the Digital Age: UPS is streamlining operations and upgrading technology to meet market challenges, and while revenues have declined, revenue per piece in the U.S. market is rising, indicating a positive shift towards more profitable business models, positioning the company to capitalize on the growing demand for package delivery in the digital era.
See More
Stanley Black & Decker's 20-Year Dividend Growth
- Dividend Growth History: Stanley Black & Decker (SWK) has increased its dividend for over 20 consecutive years, demonstrating stable profitability and commitment to shareholders, with a potential to maintain a 4% annual yield going forward.
- Profitability Impact: Despite a strong dividend growth history, the predictability of dividend amounts is influenced by the company's profitability fluctuations, necessitating cautious evaluation of future dividend payment capabilities by investors.
- Investor Interest: As market interest in dividend growth stocks rises, Stanley Black & Decker's performance may attract more investors seeking stable income, potentially enhancing its market value.
- Dividend Aristocrats List: The company's sustained dividend growth positions it on the Dividend Aristocrats list, further strengthening its brand image and appeal among investors.
See More
CRAFTSMAN Launches Longest Day Build Hub for Father's Day
- Longest Day Build Hub Launch: CRAFTSMAN introduces the 'Longest Day Build Hub' for Father's Day, designed to leverage the extra daylight of the summer solstice by providing DIY project ideas, build guides, and tool/material lists to help families create lasting memories together.
- Family Project Inspiration: Collaborating with #CRAFTSMANCrew creators Nik & Liv and renovation expert Alex D'Alessio, CRAFTSMAN showcases how to utilize extra daylight for outdoor projects, enhancing family interaction and bonding.
- Battery Promotion Offer: The newly launched CRAFTSMAN V20* 6Ah ADVANCED™ battery is available with up to $100 in savings at Lowe's, Amazon, and Ace Hardware, aimed at improving the efficiency and convenience of DIY projects.
- Enhanced Battery Performance: The V20* 6Ah battery delivers up to 3X the power and runtime, while the V20* 3Ah battery provides 96% more power, compatible with over 100 CRAFTSMAN products, significantly boosting toolbox functionality.
See More
CRAFTSMAN Launches Longest Day Build Hub for Family DIY Projects
- Family DIY Projects: CRAFTSMAN has launched the 'Longest Day Build Hub' to provide families with a variety of DIY project guides and tools/materials lists, aiming to leverage the extra daylight of the summer solstice to enhance family interaction and create lasting memories.
- Special Offers: The newly introduced CRAFTSMAN V20* ADVANCED™ 6Ah battery is available with up to $100 off at retailers like Lowe's, Amazon, and Ace Hardware, designed to improve efficiency and runtime for DIY projects, helping users complete tasks more effectively.
- Project Inspiration: CRAFTSMANCrew creators Nik & Liv and Alex D'Alessio share outdoor project ideas, with Nik & Liv's Adventure Structure project inspired by their travels in Switzerland, aimed at creating a safe and fun outdoor space for families.
- Battery Performance Boost: The new V20* ADVANCED™ batteries deliver up to 3X the power and runtime, compatible with over 100 CRAFTSMAN V20* products, significantly enhancing the performance of existing tools and enabling DIYers to work efficiently in daylight.
See More
DEWALT Partners with SkillsUSA and WorldSkills International to Support Trades Education
- Partnership Announcement: DEWALT has become a tool sponsor for SkillsUSA and WorldSkills International, supporting two American competitors at the 2026 WorldSkills Competition, highlighting the company's commitment to vocational education.
- Educational Investment: DEWALT's Grow the Trades initiative includes a $60 million investment in trades education by 2030, aimed at enhancing the skills and career opportunities for future tradespeople.
- Skills Showcase: The 2026 WorldSkills Competition will take place in Shanghai, China, in September, and DEWALT's support not only provides essential tools for competitors but also elevates the United States' image in the global skilled trades arena.
- Industry Impact: By partnering with SkillsUSA, DEWALT promotes excellence in vocational training and underscores the vital role of skilled tradespeople in community building, fostering sustainable industry growth.
See More
DEWALT Backs American Competitors for 2026 WorldSkills Competition
- Competitor Profiles: Charles Goede, a 19-year-old plumbing apprentice, and Tristan Coates, a 22-year-old carpenter, will represent the U.S. at the 2026 WorldSkills Competition, showcasing exceptional skills in their respective trades and embodying American craftsmanship.
- DEWALT's Support: As a premium partner of SkillsUSA and WorldSkills International, DEWALT provides essential tools and resources to Goede and Coates, enabling them to showcase American craftsmanship on the international stage and enhancing the brand's influence.
- Investment in Skills Development: DEWALT's 'Grow the Trades' initiative commits to investing $60 million in trades education by 2030, aiming to cultivate the next generation of tradespeople and promote skill enhancement and industry growth.
- Industry Recognition: SkillsUSA Executive Director Chelle Travis highlighted that the opportunities for Goede and Coates are made possible by the support of industry partners like DEWALT, emphasizing the crucial role of the industry in nurturing future tradespeople.
See More
Stanley Black & Decker and UPS: Turnaround Opportunities
- Stanley Black & Decker's Transformation Progress: After an aggressive acquisition phase, Stanley Black & Decker is addressing a net debt to adjusted EBITDA ratio of 5.9x by selling non-core assets and streamlining operations, with adjusted gross margins expected to rise to 33%-34% by the second half of 2026, indicating positive transformation outcomes.
- Dividend King’s Ongoing Returns: Despite a 60% stock price drop over the past five years, Stanley Black & Decker has maintained a dividend growth streak of over 50 years, with a current yield of 4.1%, making it a potential long-term hold for investors, especially as the market has yet to fully recognize its turnaround progress.
- UPS's Business Turnaround: While not a Dividend King, UPS has generally increased its dividend since its IPO in 1999, currently yielding 6.1%, with management indicating a goal to maintain dividends in 2026, suggesting an anticipated inflection point in business performance in the second half of the year, making it suitable for long-term investment.
- Growing Demand in the Digital Age: UPS is streamlining operations and upgrading technology to meet market challenges, and while revenues have declined, revenue per piece in the U.S. market is rising, indicating a positive shift towards more profitable business models, positioning the company to capitalize on the growing demand for package delivery in the digital era.
See More
