VIOMI Achieves Historic Sales Milestones in U.S. Market During Black Friday Sales
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 09 2025
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Should l Buy VIOT?
Source: Globenewswire
- Sales Performance Breakthrough: During the 2025 Black Friday and Cyber Monday sales period, VIOMI entered the Top 19 in the U.S. water purifier category by sales volume, with its under-sink tankless RO purifier achieving No. 4 in its subcategory, marking the highest rankings in the company's history on the platform and indicating strong growth potential in the North American market.
- Revenue Growth: As of November 2025, VIOMI's U.S. market sales revenue has surpassed that of comparable peer brands at similar stages of market entry, reflecting the company's technological capabilities, product competitiveness, and supply chain strengths, thereby solidifying its market position.
- Patent Technology Accumulation: VIOMI has secured 1,847 patents in the field of water purification, including 690 invention patents, providing robust intellectual property support for ongoing product innovation and quality enhancement, ensuring its leading position in a competitive market.
- Strategic Product Positioning: VIOMI anticipates that its flagship MASTER M1 will serve as a core growth driver in the U.S. market in 2026, featuring 9-stage RO filtration and an AI-enabled smart-touch faucet, aimed at meeting North American consumer expectations for water safety and product convenience.
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Analyst Views on VIOT
About VIOT
Viomi Technology Co Ltd is a holding company principally engaged in the provision of home water solutions. The Company primarily operates three businesses. The home water systems business primarily provides smart water purification products, water heaters, smart water kettles, and electric kettles. The consumables business primarily provides water filters for smart water purifiers. The kitchen appliances and others business primarily provides range hoods, gas stoves, and other small appliances, as well as product installation services and rental services. The Company's products are primarily distributed under Viomi and Xiaomi brands. The Company primarily conducts its businesses in domestic market.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Financial Overview: In the second half of 2025, Viomi Technology reported net revenues of RMB 950.6 million (approximately USD 135.9 million), a 25.9% decrease from RMB 1.282 billion in the same period of 2024, primarily due to the phase-out of national subsidy policies affecting home water systems.
- Annual Revenue Growth: For the full year 2025, net revenues reached RMB 2.428 billion (approximately USD 347.2 million), reflecting a 14.6% year-over-year increase, indicating resilience in core operations despite a slight 1.9% decline in net income to RMB 141.6 million (approximately USD 20.3 million) with a net profit margin of 5.8%.
- Market Expansion Strategy: Viomi achieved triple-digit sales growth through its Amazon channel in North America, particularly during the Black Friday promotional season, where its products ranked 19th in the water purifier category, showcasing enhanced brand influence and deeper market penetration.
- Technological Innovation and Production Capacity: The company’s “Water Purifier Gigafactory” has commenced full operations, with mass production of new products expected to begin in Q2 2026, further strengthening its competitive edge and supply chain flexibility in the global market.
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Company Overview: V I O M I Technology Co., Ltd. is a company focused on technological advancements and innovations.
Financial Performance: The company reported net revenues of RMB 950.6 million for the year 2025.
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Company Overview: V I O M I Technology Co., Ltd. is a company focused on technological advancements and innovation.
Financial Performance: The company reported a net income of 21.2 million for the year 2025.
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- Earnings Highlights: Viomi Technology reported a FY Non-GAAP EPS of $0.32 with revenue of $347.23 million, reflecting a year-over-year growth of 14.6%, indicating the company's sustained growth potential in the smart home market.
- Special Cash Dividend: The Board of Directors approved a special cash dividend of $0.022 per ordinary share, set to be paid to shareholders of record as of April 6, 2026, aimed at rewarding shareholders and enhancing investor confidence.
- Market Reaction: Viomi's strong earnings report and dividend plan may increase market interest in its stock, further attracting investors amidst intensifying competition in the smart home industry.
- Future Outlook: With steady revenue growth and enhanced shareholder returns, Viomi Technology is positioned to continue expanding its market share and driving long-term sustainable development.
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- Earnings Report Schedule: Viomi Technology will release its unaudited financial results for the second half and full year of 2025 before the U.S. market opens on March 25, 2026, indicating enhanced transparency and improved communication with investors.
- Conference Call Details: The company's management will host an earnings conference call at 8:00 A.M. U.S. Eastern Time on March 25, 2026, providing a real-time interactive platform that enhances investor engagement and information access.
- Registration Requirements: Participants must register online in advance to receive dial-in numbers and a unique access PIN, ensuring a smooth conference experience and reflecting the company's commitment to investor relations.
- Technological Innovation Focus: Viomi aims to provide better drinking water solutions through AI technology, utilizing an
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- Earnings Report Schedule: Viomi Technology will release its unaudited financial results for the second half and full year of 2025 before the U.S. market opens on March 25, 2026, demonstrating the company's commitment to transparency and investor communication.
- Conference Call Timing: Management will host an earnings conference call at 8:00 A.M. U.S. Eastern Time on March 25, 2026 (8:00 P.M. Beijing time), aimed at providing investors with the latest company performance and strategic direction.
- Participation Registration: Participants are required to register online in advance to receive dial-in numbers and a unique access PIN, ensuring a smooth conference experience and enhancing investor engagement.
- Webcast and Replay Availability: The conference will be available via live and archived webcast on the company's investor relations website, with the archive accessible for 12 months, further strengthening the interaction and information transparency between the company and its investors.
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