Prediction Markets Surge as Retail Investors' New Favorite
Written by Emily J. Thompson, Senior Investment Analyst
Updated: May 14 2026
0mins
Source: CNBC
- Surge in Participation: Since the 2024 presidential election, monthly notional volume for prediction markets has skyrocketed to over $24 billion, up from less than $5 billion a year ago, indicating strong interest from retail investors in this emerging market.
- Enhanced Competitiveness: The trading volume of prediction markets is now close to that of leveraged exchange-traded products, although it still falls short of the S&P 500's 0DTE options market, which saw nearly $57 trillion in total value traded in March, highlighting the potential of prediction markets in high-risk investment sectors.
- Driven by Younger Investors: A Northwestern Mutual study found that nearly a third of Gen Z and almost a quarter of millennials are currently engaging in prediction markets or sports betting, suggesting that this market is attracting younger investors and may serve as a bridge to equity trading.
- Diverse Trading Opportunities: Prediction markets are considered more approachable due to their binary outcomes and broad range of events to trade, with KKM Financial's Jeff Kilburg noting that this diversity encourages retail investors to participate, further fueling market growth.
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Analyst Views on NVDA
Wall Street analysts forecast NVDA stock price to rise
41 Analyst Rating
39 Buy
1 Hold
1 Sell
Strong Buy
Current: 214.250
Low
200.00
Averages
264.97
High
352.00
Current: 214.250
Low
200.00
Averages
264.97
High
352.00
About NVDA
NVIDIA Corporation is an artificial intelligence (AI) infrastructure company. The Company is engaged in accelerated computing to help solve the challenging computational problems. Its segments include Compute & Networking and Graphics. The Compute & Networking segment includes its Data Center accelerated computing and networking platforms and AI solutions and software, and automotive platforms and autonomous and electric vehicle solutions, including software. The Graphics segment includes GeForce GPUs for gaming and personal computers (PCs), and Quadro/NVIDIA RTX GPUs for enterprise workstation graphics. Its technology stack includes the foundational NVIDIA CUDA development platform that runs on all NVIDIA GPUs, as well as hundreds of domain-specific software libraries, frameworks, algorithms, software development kits (SDKs), and application programming interfaces (APIs). Its platforms address four markets, which include Data Center, Gaming, Professional Visualization, and Automotive.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Revenue Concentration: In Q1, Nvidia reported total revenue of $81.6 billion, with $75.2 billion coming from its data center division, indicating a strong reliance on this segment, which may lead the company to further shift focus away from gaming to enhance its competitive edge in data centers.
- Strong Capex Expectations: The four major hyperscalers are projected to spend around $650 billion on capital expenditures in 2023, with expectations to exceed $1 trillion by 2027, positioning Nvidia to benefit significantly from this massive spending, driving future growth.
- Significant Growth Rate: Nvidia's revenue grew by 85% year-over-year in Q1, a remarkable figure for a megacap company, suggesting that the market has yet to fully recognize its value; if valued similarly to peers, Nvidia's stock could be 2 to 3 times its current price, highlighting its undervalued potential.
- Increased Investment Confidence: With Nvidia's products at the core of a multitrillion-dollar infrastructure build-out, the unique combination of growth, value, and limited risk enhances investor confidence in its future performance, suggesting it will strongly outperform the S&P 500.
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- Market Dominance: Nvidia's increasing dominance in the data center market indicates its growing competitiveness in AI technology, which could significantly impact future market dynamics.
- Potential Trillionaire: The rapid advancement of AI technology has sparked discussions about the possibility of the world's first trillionaire, suggesting immense wealth creation opportunities within the industry.
- Key Technology Supplier: A little-known company labeled as an 'Indispensable Monopoly' provides critical technology for both Nvidia and Intel, highlighting its importance and influence within the entire ecosystem.
- Investment Advice: Despite Nvidia's strong market performance, the analyst team identified 10 best stocks that do not include Nvidia, advising investors to carefully consider their investment decisions.
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- First Windows Computers: Nvidia and Microsoft are expected to debut the first Windows OS computers using Nvidia chips as the main processor next week, marking a significant collaboration that could drive demand for high-performance computing devices.
- Brand Collaboration: The new computers will include products from Microsoft's Surface brand as well as other manufacturers like Dell, which will help expand Nvidia's market penetration and enhance its position in a competitive landscape.
- Market Reaction: Although Reuters could not immediately verify the report, if true, it may generate strong consumer and enterprise interest in the new high-performance computers, potentially boosting sales of related products.
- Industry Impact: This launch could not only change consumer perceptions of Windows computers but also prompt other manufacturers to accelerate the adoption of Nvidia's technology, further solidifying its leadership in AI and graphics processing.
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- Dividend Yield Advantage: The Schwab U.S. Dividend Equity ETF (SCHD) has delivered an average annual return of 9.2% over the past 50 years for dividend-paying stocks, which is double that of non-payers, indicating its ability to enhance returns while lowering volatility, making it attractive for income-seeking investors.
- Bond Market Coverage: The Vanguard Total Bond Market ETF (BND) holds nearly 11,400 high-quality bonds, with approximately 70% in U.S. government bonds and a current yield to maturity of 4.6%, providing investors with a steady stream of interest income while reducing portfolio risk, ideal for risk-averse investors.
- Utility Growth Potential: The Vanguard Utilities ETF (VPU) invests in 67 utility stocks, with U.S. power demand projected to grow by 60% over the next 20 years, positioning the ETF for strong growth, particularly with NextEra Energy, its largest holding, leading the charge in meeting AI-driven electricity demand.
- Strategic Portfolio Diversification: These three ETFs not only help investors achieve portfolio diversification but also lower risk and enhance long-term returns, making them suitable for investors seeking stable investments in the current market environment.
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- Market Leadership: TSMC has achieved a near-monopoly in the semiconductor industry through its advanced chip manufacturing technology and scale, relying on all logic chip designers, ensuring the company continues to benefit amid growing demand for AI accelerators and CPUs.
- Significant Investment Returns: Glen Kacher, founder of Light Street Capital, has demonstrated outstanding performance over the past three years, with his fund generating returns of 45.7%, 59.4%, and 37.3% in 2023, 2024, and 2025 respectively, showcasing the success of his investment strategy in the semiconductor sector.
- Custom Chip Market Potential: Broadcom shows immense growth potential in its custom AI chip business, with projected revenues exceeding $100 billion by fiscal 2027, while analysts forecast AI revenues to reach $180 billion by fiscal 2028, reflecting strong demand in the data center market.
- AMD's Growth Opportunities: AMD is poised to capitalize on the growth of agentic AI and inference markets through its chip design, with two contracts worth approximately $100 billion each, further solidifying its leadership in the data center CPU market and showcasing robust growth prospects.
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- XRP Price Decline: Despite Ripple's series of successes in the banking sector, XRP has seen a 43% drop over the past year, indicating a weakening market confidence that could impact investor decisions.
- Changing Product Usage: Ripple's primary product, the messaging and settlement layer, has minimal interaction with XRP, and its cross-border payment system has shifted to using its own stablecoin RLUSD, further diminishing XRP's appeal as a bridge asset and potentially reducing demand.
- Risk-Averse Alternatives: RLUSD offers Ripple clients faster and cheaper transactions while avoiding XRP's volatility, making it a more attractive option for risk-averse banks, which could undermine XRP's market position and future potential.
- Cautious Investment Advice: While Ripple shows promise in institutional finance, analysts believe XRP's future is bleak and it is not recommended as an investment choice, prompting investors to consider other stocks with higher return potential.
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