Pop Mart Shares Plunge Over 20% Amid Growth Concerns
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 25 2026
0mins
Should l Buy MORN?
Source: CNBC
- Significant Revenue Growth: Pop Mart reported annual revenue of 37.1 billion yuan ($5.4 billion) for 2025, marking a 185% increase year-over-year, although slightly below LSEG's estimate of 38 billion yuan, indicating strong market performance but raising sustainability concerns.
- Dramatic Profit Increase: The company's net income surged more than fourfold to 12.8 billion yuan, slightly exceeding the forecast of 12.6 billion yuan; however, a notable slowdown in the fourth quarter heightened investor worries about the durability of its key IP's popularity.
- Underwhelming New Character Sales: While sales from Skullpanda more than doubled to 3.54 billion yuan, and Twinkle Twinkle and Hirono generated 2.06 billion yuan and 1.74 billion yuan respectively, Labubu and its family still accounted for 38% of total revenue, indicating insufficient market acceptance of new characters.
- Cautious Market Sentiment: Investors have expressed skepticism about Pop Mart's short-term appeal, with shares retreating about 50% from their August peak, reflecting a cautious sentiment towards the company's future growth, as the CEO acknowledged the need to diversify beyond Labubu to sustain growth.
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Analyst Views on MORN
Wall Street analysts forecast MORN stock price to rise
2 Analyst Rating
2 Buy
0 Hold
0 Sell
Moderate Buy
Current: 184.280
Low
250.00
Averages
285.00
High
320.00
Current: 184.280
Low
250.00
Averages
285.00
High
320.00
About MORN
Morningstar, Inc. is a provider of independent investment insights in North America, Europe, Australia, and Asia. Its segments include Morningstar Data and Analytics, PitchBook, Morningstar Wealth, Morningstar Credit, and Morningstar Retirement. The Morningstar Data and Analytics segment provides investors comprehensive data, research and insights, and investment analysis to empower investment decision-making. The PitchBook segment provides investors with access to a broad collection of data and research covering the private capital markets. Morningstar Wealth segment brings together its model portfolios and wealth platform; practice and portfolio management software for registered investment advisers; data aggregation and enrichment capabilities; and others. Morningstar Credit segment provides investors with credit ratings, research, data, and credit analytics solutions. The Morningstar Retirement segment offers products designed to help individuals reach their retirement goals.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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