ONON Shares Surge After Record Sales Drive Profitability
Written by Emily J. Thompson, Senior Investment Analyst
Updated: May 12 2026
0mins
Source: Fool
- Significant Sales Growth: On Holding (ONON) shares surged over 5% pre-market, driven by a remarkable 44.4% revenue growth in the APAC region, achieving record net sales and profitability, which enhances its full-year profit outlook and validates its premium brand strategy.
- Profitability Enhancement: Co-CEO Casper Coppetti emphasized that Q1 performance serves as strong evidence of their premium strategy's success, with projections indicating a gross profit margin of 64.5% by year-end, further solidifying the company's market position.
- Positive Market Reaction: Despite facing significant headwinds from spending and tariffs, TMF CIO Andy Cross noted that On Holding continues to demonstrate strong long-term performance, reflecting investor confidence in its business model and optimistic outlook for future growth.
- Favorable Industry Trends: As AI workloads shift towards inference, the CPU market is entering a growth 'super cycle,' presenting new opportunities for chipmakers like AMD and Intel, which are expected to be near-term winners, further driving stock price increases.
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Analyst Views on MSFT
Wall Street analysts forecast MSFT stock price to rise
34 Analyst Rating
32 Buy
2 Hold
0 Sell
Strong Buy
Current: 378.910
Low
500.00
Averages
631.36
High
678.00
Current: 378.910
Low
500.00
Averages
631.36
High
678.00
About MSFT
Microsoft Corporation is a technology company. The Company develops and supports software, services, devices, and solutions. The Company’s segments include Productivity and Business Processes, Intelligent Cloud, and More Personal Computing. The Productivity and Business Processes segment consists of products and services in its portfolio of productivity, communication, and information services. This segment primarily comprises: Office Commercial, Office Consumer, LinkedIn, and Dynamics business solutions. The Intelligent Cloud segment consists of server products and cloud services, including Azure and other cloud services, SQL Server, Windows Server, Visual Studio, System Center, and related Client Access Licenses (CALs), and Nuance and GitHub; and Enterprise Services, including enterprise support services, industry solutions and Nuance professional services. The More Personal Computing segment primarily comprises Windows, Devices, Gaming, and search and news advertising.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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