Oddity Tech Reports Record 2025 Earnings Amid User Acquisition Cost Challenges
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 25 2026
0mins
Should l Buy ODD?
Source: seekingalpha
- Strong Financial Performance: Oddity Tech achieved $810 million in revenue for 2025, a 25% increase year-over-year, with adjusted EBITDA of $163 million, reflecting successful investments in brand and technology despite challenges from rising user acquisition costs.
- Robust Repeat Sales: Approximately 70% of revenue in 2025 came from repeat customers, with a 12-month net revenue repeat rate exceeding 100%, indicating a solid foundation in customer loyalty and market share, although short-term impacts from acquisition costs are anticipated.
- Rising User Acquisition Costs: Significant increases in user acquisition costs due to algorithm changes by a major ad partner are expected to negatively affect financial results in the first half of 2026, with management implementing remediation actions and anticipating significant progress in Q2.
- Cautious Future Outlook: Management has refrained from issuing full-year guidance for 2026, projecting a 30% decline in Q1 sales and warning that reduced acquisition activity may impact repeat sales later in the year, although long-term growth potential remains optimistic.
Trade with 70% Backtested Accuracy
Stop guessing "Should I Buy ODD?" and start using high-conviction signals backed by rigorous historical data.
Sign up today to access powerful investing tools and make smarter, data-driven decisions.
Analyst Views on ODD
Wall Street analysts forecast ODD stock price to rise
8 Analyst Rating
6 Buy
2 Hold
0 Sell
Strong Buy
Current: 13.990
Low
49.00
Averages
66.63
High
80.00
Current: 13.990
Low
49.00
Averages
66.63
High
80.00
About ODD
Oddity Tech Ltd is an Israel-based company engaged in the beauty and wellness sector on the molecular level. The Company is operating a tech platform under its own brand on the Internet, whose purpose is to support a portfolio of brands and services connected to the beauty and wellness market and to develop products customized to the wishes of the Company's clients. The Company is using algorithms and machine learning models to match a corresponding physical product. Advanced biological models and machine learning-based tools are used to find new molecules for beauty and wellness purposes. The Company is active in research and development in areas such as data science, machine learning, and computer vision to enhance its products.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Exploring Market Trends and Investment Opportunities in Oddity
- Market Trend Insights: The latest episode of Motley Fool Scoreboard features analysts delving into Oddity's market dynamics, offering unique insights into potential investment opportunities that could help investors identify growth points.
- Investment Opportunity Assessment: Analysts highlighted Oddity's performance in the current market environment, suggesting that its stock may attract positive market reactions in the future, drawing more investor attention.
- Rich Video Content: Released on March 4, 2026, the video combines the latest market data and analysis, aiming to provide viewers with a comprehensive investment perspective to facilitate more informed investment decisions.
- Stock Price Reference: The stock prices mentioned in the program are based on data from January 21, 2026, reflecting Oddity's market performance at that time, providing investors with crucial reference points.
See More
Investment Insights on Oddity Tech
- Market Trend Analysis: In the latest Motley Fool video, analysts discuss market trends surrounding Oddity Tech, noting that while it did not make the list of the top 10 recommended stocks, it still garners investor interest, indicating potential market value.
- Return Comparison: The average return of Motley Fool Stock Advisor stands at 947%, significantly outperforming the S&P 500's 192%, suggesting that even though Oddity Tech is not recommended, investors should remain alert to its future performance potential.
- Industry Competitive Dynamics: Oddity Tech is labeled as an 'Indispensable Monopoly' providing critical technology for Nvidia and Intel, indicating that despite not being on the recommendation list, its significance in the industry may lay the groundwork for future investment opportunities.
- Investor Community Engagement: Motley Fool encourages investors to join its community to share investment experiences and strategies, highlighting that while Oddity Tech is not on the recommended list, its potential market opportunities are still worth monitoring.
See More
Oddity Tech Under Investigation for Securities Fraud
- Investigation Launched: Pomerantz LLP is investigating claims of securities fraud against Oddity Tech Ltd., potentially impacting investor confidence and leading to stock price volatility due to alleged unlawful business practices by the company and its executives.
- Financial Results Impact: On February 25, 2026, Oddity reported its financial results for the year ended December 31, 2025, with the CEO highlighting a dislocation with its largest advertising partner that significantly increased user acquisition costs, adversely affecting profitability.
- Stock Price Plunge: Following the financial results announcement, Oddity's stock price fell by $14.28, or 49.21%, closing at $14.74 on February 25, indicating market concerns regarding the company's future outlook.
- Legal Consequences: Pomerantz LLP, a leading firm in securities class action litigation, has a long history of fighting for investor rights, and if fraud is confirmed, Oddity may face substantial liability for damages to affected investors.
See More
Investigation into ODDITY Shareholder Losses
- Legal Investigation Launched: Bragar Eagel & Squire, P.C. is investigating ODDITY Tech Ltd. for potential violations of federal securities laws, particularly after issues arose with its largest advertising partner, leading to shareholder losses.
- Financial Results Impact: On February 25, 2026, ODDITY announced its financial results for Q4 and the full year of 2025, revealing that algorithm changes caused abnormal increases in advertising costs, directly impacting profitability and resulting in a stock price drop.
- Shareholder Rights Protection: The law firm encourages all shareholders who purchased ODDITY stock during this period and suffered losses to contact them to understand their legal rights and potential claims, demonstrating a commitment to investor protection.
- No-Cost Consultation: Bragar Eagel & Squire offers consultations at no cost, aimed at helping shareholders understand their rights in this legal investigation, further enhancing its reputation as an advocate for investor rights.
See More
Oddity Tech Under Investigation for Securities Violations
- Investigation Launched: Robbins Geller Rudman & Dowd LLP is investigating potential violations of U.S. federal securities laws by Oddity Tech Ltd., indicating the law firm's commitment to protecting investor rights as they seek information from affected investors.
- Financial Results Disclosure: On February 25, 2026, Oddity reported its full-year 2025 financial results, revealing a dislocation with its largest advertising partner that led to significant increases in user acquisition costs, highlighting the company's competitive pressures and potential financial risks.
- Stock Price Plunge: Following the financial disclosures, Oddity's stock price fell over 49%, which not only undermines investor confidence but may also pose greater challenges for the company in future financing and market expansion efforts.
- Law Firm's Strength: Robbins Geller recovered over $916 million for investors in 2025, showcasing its strong position in securities fraud and shareholder rights litigation, thereby enhancing investor trust in its investigation of Oddity.
See More
Oddity Tech Under Investigation for Securities Violations
- Financial Results Announcement: Oddity Tech reported its fourth quarter and full year results for 2025 on February 25, 2026, revealing issues with its largest advertising partner that led to high costs and lower quality, indicating operational challenges faced by the company.
- Significant Stock Decline: Following the announcement, Oddity Tech's stock plummeted by 49.2%, from $29.02 per share on February 24, 2026, to $14.74, reflecting market concerns regarding the company's future profitability.
- Legal Investigation Initiated: Kirby McInerney LLP is investigating whether Oddity Tech and its senior management violated federal securities laws or engaged in other unlawful business practices, indicating potential legal risks for the company.
- Investor Rights Protection: No lawsuit has been filed yet, but the ongoing investigation allows investors with information or interest to contact the law firm to discuss their rights, highlighting the importance of investor protection.
See More
Exploring Market Trends and Investment Opportunities in Oddity
- Market Trend Insights: The latest episode of Motley Fool Scoreboard features analysts delving into Oddity's market dynamics, offering unique insights into potential investment opportunities that could help investors identify growth points.
- Investment Opportunity Assessment: Analysts highlighted Oddity's performance in the current market environment, suggesting that its stock may attract positive market reactions in the future, drawing more investor attention.
- Rich Video Content: Released on March 4, 2026, the video combines the latest market data and analysis, aiming to provide viewers with a comprehensive investment perspective to facilitate more informed investment decisions.
- Stock Price Reference: The stock prices mentioned in the program are based on data from January 21, 2026, reflecting Oddity's market performance at that time, providing investors with crucial reference points.
See More
Investment Insights on Oddity Tech
- Market Trend Analysis: In the latest Motley Fool video, analysts discuss market trends surrounding Oddity Tech, noting that while it did not make the list of the top 10 recommended stocks, it still garners investor interest, indicating potential market value.
- Return Comparison: The average return of Motley Fool Stock Advisor stands at 947%, significantly outperforming the S&P 500's 192%, suggesting that even though Oddity Tech is not recommended, investors should remain alert to its future performance potential.
- Industry Competitive Dynamics: Oddity Tech is labeled as an 'Indispensable Monopoly' providing critical technology for Nvidia and Intel, indicating that despite not being on the recommendation list, its significance in the industry may lay the groundwork for future investment opportunities.
- Investor Community Engagement: Motley Fool encourages investors to join its community to share investment experiences and strategies, highlighting that while Oddity Tech is not on the recommended list, its potential market opportunities are still worth monitoring.
See More
Oddity Tech Under Investigation for Securities Fraud
- Investigation Launched: Pomerantz LLP is investigating claims of securities fraud against Oddity Tech Ltd., potentially impacting investor confidence and leading to stock price volatility due to alleged unlawful business practices by the company and its executives.
- Financial Results Impact: On February 25, 2026, Oddity reported its financial results for the year ended December 31, 2025, with the CEO highlighting a dislocation with its largest advertising partner that significantly increased user acquisition costs, adversely affecting profitability.
- Stock Price Plunge: Following the financial results announcement, Oddity's stock price fell by $14.28, or 49.21%, closing at $14.74 on February 25, indicating market concerns regarding the company's future outlook.
- Legal Consequences: Pomerantz LLP, a leading firm in securities class action litigation, has a long history of fighting for investor rights, and if fraud is confirmed, Oddity may face substantial liability for damages to affected investors.
See More
Investigation into ODDITY Shareholder Losses
- Legal Investigation Launched: Bragar Eagel & Squire, P.C. is investigating ODDITY Tech Ltd. for potential violations of federal securities laws, particularly after issues arose with its largest advertising partner, leading to shareholder losses.
- Financial Results Impact: On February 25, 2026, ODDITY announced its financial results for Q4 and the full year of 2025, revealing that algorithm changes caused abnormal increases in advertising costs, directly impacting profitability and resulting in a stock price drop.
- Shareholder Rights Protection: The law firm encourages all shareholders who purchased ODDITY stock during this period and suffered losses to contact them to understand their legal rights and potential claims, demonstrating a commitment to investor protection.
- No-Cost Consultation: Bragar Eagel & Squire offers consultations at no cost, aimed at helping shareholders understand their rights in this legal investigation, further enhancing its reputation as an advocate for investor rights.
See More
Oddity Tech Under Investigation for Securities Violations
- Investigation Launched: Robbins Geller Rudman & Dowd LLP is investigating potential violations of U.S. federal securities laws by Oddity Tech Ltd., indicating the law firm's commitment to protecting investor rights as they seek information from affected investors.
- Financial Results Disclosure: On February 25, 2026, Oddity reported its full-year 2025 financial results, revealing a dislocation with its largest advertising partner that led to significant increases in user acquisition costs, highlighting the company's competitive pressures and potential financial risks.
- Stock Price Plunge: Following the financial disclosures, Oddity's stock price fell over 49%, which not only undermines investor confidence but may also pose greater challenges for the company in future financing and market expansion efforts.
- Law Firm's Strength: Robbins Geller recovered over $916 million for investors in 2025, showcasing its strong position in securities fraud and shareholder rights litigation, thereby enhancing investor trust in its investigation of Oddity.
See More
Oddity Tech Under Investigation for Securities Violations
- Financial Results Announcement: Oddity Tech reported its fourth quarter and full year results for 2025 on February 25, 2026, revealing issues with its largest advertising partner that led to high costs and lower quality, indicating operational challenges faced by the company.
- Significant Stock Decline: Following the announcement, Oddity Tech's stock plummeted by 49.2%, from $29.02 per share on February 24, 2026, to $14.74, reflecting market concerns regarding the company's future profitability.
- Legal Investigation Initiated: Kirby McInerney LLP is investigating whether Oddity Tech and its senior management violated federal securities laws or engaged in other unlawful business practices, indicating potential legal risks for the company.
- Investor Rights Protection: No lawsuit has been filed yet, but the ongoing investigation allows investors with information or interest to contact the law firm to discuss their rights, highlighting the importance of investor protection.
See More
