Airline Stocks Face a Challenging Year: Reasons Delta and United May Soar in 2026.
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 01 2026
0mins
Source: Barron's
- Market Performance: U.S. airline stocks have experienced significant turbulence over the past year.
- Future Outlook: Despite past challenges, there is optimism for a smoother trajectory in the airline sector for 2026.
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Analyst Views on LUV
Wall Street analysts forecast LUV stock price to fall
14 Analyst Rating
4 Buy
9 Hold
1 Sell
Hold
Current: 44.290
Low
34.00
Averages
44.21
High
60.00
Current: 44.290
Low
34.00
Averages
44.21
High
60.00
About LUV
Southwest Airlines Co. (Southwest) operates Southwest Airlines, a passenger airline that provides scheduled air transportation in the United States and near-international markets. The Company's fare products include four categories: Wanna Get Away, Wanna Get Away Plus, Anytime, and Business Select to provide customers options when choosing a fare. It also offers ancillary services, such as EarlyBird Check-In, Upgraded Boarding, and transportation of pets and unaccompanied minors, in accordance with Southwest’s respective policies. Its Rapid Rewards loyalty program enables program members to earn points for every dollar spent on Southwest base fares, also including purchases paid with LUV Vouchers, gift cards, or flight credit, with no portion of the purchase price paid with Rapid Rewards points. It operates over 803 Boeing 737 aircraft in its fleet and serves 117 destinations in 42 states, the District of Columbia, the Commonwealth of Puerto Rico, and ten near-international countries.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Airline Stock Surge: Shares of American Airlines, United Airlines, Delta Air Lines, and Southwest Airlines rose by 3% to 4% following the U.S.-Iran peace framework announcement, reflecting market optimism for lower fuel costs and improved operating conditions.
- Fuel Cost Pressure: The International Air Transport Association (IATA) forecasts airline fuel costs to reach $350 billion in 2026, a nearly 39% increase from last year, which will account for one-third of total industry expenses, putting pressure on airline profitability.
- Oil Price Decline Impact: Following the peace agreement, Brent crude futures fell by 4.6% to around $83.3 per barrel, with market expectations that this will improve aviation fuel supplies and subsequently lower operational costs for airlines.
- Earnings Forecast Adjustments: Several major U.S. airlines have revised their 2026 profit outlooks downward due to rising fuel costs, with United Airlines now expecting adjusted earnings between $7 and $11 per share, down from a previous forecast of $12 to $14, highlighting the challenges facing the industry.
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- Market Rally: US stocks extended Thursday's rally on Friday, with the S&P 500 rising 0.50%, the Dow Jones up 0.70%, and the Nasdaq 100 increasing by 0.64%, reflecting investor optimism about a potential interim peace agreement between the US and Iran.
- Consumer Confidence Boost: The University of Michigan's Consumer Sentiment Index rose by 4.1 to 48.9 in June, surpassing expectations of 46.0, indicating a rebound in consumer confidence that could stimulate spending and support economic growth.
- Oil Price Decline: WTI crude oil prices fell 3.23% on Friday amid hopes for a US-Iran agreement, which may lower transportation costs and positively impact fuel-dependent sectors like airlines.
- Strong IPO Performance: SpaceX closed at $161 per share on Friday, up 19% from Thursday's IPO price of $135, indicating robust market demand and potentially fostering positive sentiment for upcoming AI company IPOs.
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- Market Rebound: The S&P 500 index rose by 0.58%, the Dow Jones Industrial Average increased by 0.91%, and the Nasdaq 100 index climbed by 0.64%, reflecting market optimism regarding a potential US-Iran peace agreement that could end military hostilities and reopen oil exports through the Strait of Hormuz.
- Consumer Confidence Boost: The University of Michigan's Consumer Sentiment Index increased by 4.1 to 48.9, surpassing expectations of 46.0, indicating a rise in consumer confidence that may stimulate spending and drive economic growth.
- Strong IPO Performance: SpaceX's IPO surged from $135 to nearly $160, marking a nearly 20% increase, which demonstrates strong demand in the space sector and could positively influence upcoming IPOs for AI companies.
- Airline Stocks Benefit: With falling oil prices, shares of United Airlines, American Airlines, and Southwest Airlines all rose over 3%, suggesting that airlines may improve profitability amid lower costs, thereby enhancing investor confidence.
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- Market Rebound: The S&P 500 index rose by 0.29%, the Dow Jones Industrial Average by 0.37%, and the Nasdaq 100 by 0.41%, reflecting market optimism regarding a potential US-Iran peace agreement that could end military hostilities and reopen oil exports through the Strait of Hormuz.
- Consumer Confidence Boost: The University of Michigan's Consumer Sentiment index increased by 4.1 to 48.9, surpassing expectations of 46.0, indicating a rise in consumer confidence that could stimulate spending and drive economic growth.
- SpaceX IPO Performance: SpaceX successfully raised a record $75 billion in its IPO on Thursday, with shares expected to open significantly above the $135 IPO price, suggesting strong demand that could enhance investor sentiment and pave the way for upcoming AI company IPOs.
- Bond Market Pressure: Despite falling oil prices, the 10-year T-note yield rose to 4.493%, reflecting market concerns over inflation pressures, particularly after the reopening of the Strait of Hormuz, which may influence future monetary policy decisions.
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- Market Movements: The S&P 500 Index is down 0.31%, while the Dow Jones Industrial Average is up 0.09%, and the Nasdaq 100 Index is down 0.53%, indicating cautious investor sentiment amid expectations of a US-Iran peace agreement.
- Oil Price Reaction: WTI crude oil prices have fallen over 1% on optimism surrounding a potential US-Iran agreement, which could lead to the reopening of the Strait of Hormuz, thereby impacting global oil supply chains and increasing market uncertainty.
- Consumer Confidence Rise: The University of Michigan's Consumer Sentiment Index rose by 4.1 to 48.9, surpassing the expected increase to 46.0, suggesting improved consumer confidence that could drive future spending.
- SpaceX IPO Performance: SpaceX successfully went public on Thursday, raising a record $75 billion, with shares expected to open significantly above the IPO price of $135, indicating strong market demand that may positively influence upcoming IPOs for AI companies.
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- Market Rebound: The S&P 500 rose 1.75%, the Dow Jones increased by 1.86%, and the Nasdaq 100 surged 3.29% as President Trump canceled military strikes on Iran, indicating a positive market response to easing geopolitical tensions.
- Chip Stocks Lead Gains: AI-related stocks drove chipmakers like Sandisk up over 14% and KLA Corp up over 13%, reflecting ongoing confidence in AI spending, which may further boost growth in the tech sector.
- Airline Stocks Benefit: With WTI crude oil prices falling more than 2%, airline stocks such as Alaska Air Group rose over 11%, and United Airlines and American Airlines increased over 9%, suggesting that lower fuel costs will enhance profitability prospects for these companies.
- Software Stocks Under Pressure: Oracle's stock fell over 8% due to higher-than-expected capital expenditures projected at $70 billion, exceeding market expectations by $20-25 billion, indicating concerns in the software sector that could impact overall tech stock performance.
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