SONY Should I Buy
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Sony Group Corp (SONY) is a good buy for a beginner investor with a long-term strategy and $50,000-$100,000 available for investment. The company shows strong financial growth, positive analyst sentiment, and favorable options data. While technical indicators are mixed, the overall outlook aligns with a long-term investment strategy.
The MACD is positive and expanding, suggesting bullish momentum. RSI is neutral at 60.807, indicating no overbought or oversold conditions. However, the moving averages are bearish (SMA_200 > SMA_20 > SMA_5), and the stock is trading near resistance levels (R1: 23.176). Key support is at 21.423.
Analysts upgraded Sony to Buy with a higher price target, citing growth in PS Plus and music contracts.
U.S. video game industry spending is projected to rise, benefiting Sony's gaming segment.
Strong financial performance in Q2 2026 with YoY growth in revenue, net income, EPS, and gross margin.
Bearish moving averages indicate short-term weakness.
No recent significant hedge fund or insider activity, suggesting limited immediate momentum.
In Q2 2026, revenue increased by 5.79% YoY to $21.08 billion, net income rose by 8.15% YoY to $2.45 billion, EPS grew by 2.50% YoY to 0.41, and gross margin improved by 3.98% YoY to 32.42%.
Nomura upgraded Sony to Buy from Neutral with a 5,300 yen price target, citing growth in PS Plus and music contracts as key drivers.
