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SONY Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
OverviewStock Price PredictionTechnicalValuationFinancialsEarningsShould I BuyNews & Events
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Intellectia

Loading chart...

High
21.665
Open
21.640
VWAP
21.51
Vol
4.80M
Mkt Cap
127.61B
Low
21.385
Amount
103.31M
EV/EBITDA(TTM)
8.03
Total Shares
5.94B
EV
21.09T
EV/OCF(TTM)
10.18
P/S(TTM)
1.57
Sony Group Corp is a Japan-based company engaged in the games & network services (G&NS), music, movies, entertainment technology & services (ET&S), imaging & sensing solutions (I&SS) and other businesses. It has seven business segments. G&NS segment is involved in network service business, the manufacture and sale of home video game consoles and software. The Music segment mainly includes music production, music publishing and video media platform businesses. The Movies segment mainly includes film production, television program production and media network businesses. The ET&S field mainly includes the television business, audio, video business, still image, video camera business, smartphone business and Internet-related service business. The I&SS segment mainly includes the image sensor business. The Financial segment is involved in the insurance business and banking business. The Other segment consists of activities such as disc manufacturing business and recording media business.
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Events Timeline

(ET)
2026-03-11
13:40:00
Epic Games Announces Fortnite: Save the World Free-to-Play on April 16
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link
2026-03-11
13:40:00
Epic Games Raises Fortnite V-Bucks Prices
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link
2026-03-10 (ET)
2026-03-10
12:10:00
Nintendo Sues U.S. Government for Refund
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2026-03-09 (ET)
2026-03-09
11:50:00
Capcom's Resident Evil Requiem Surpasses 5M Units Sold
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link
2026-03-05 (ET)
2026-03-05
16:30:00
Stocks Fall as Middle East War Escalates, S&P 500 Drops Over 0.5%
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2026-03-05
12:10:00
Stocks Lower at Midday as Oil Prices Hit New Highs
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2026-03-05
06:10:00
Sony Abandons PC Release for PS5 Single-Player Games
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link
2026-03-03 (ET)
2026-03-03
14:00:00
Microsoft Files Patent for AI Assistant to Take Over Xbox Gaming Sessions
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link

News

Yahoo Finance
7.0
03-08Yahoo Finance
Sony Faces £2 Billion Class Action Lawsuit in London
  • Lawsuit Background: Sony is facing a £2 billion ($2.7 billion) class action lawsuit for allegedly breaching competition law by overcharging 12.2 million UK PlayStation users over nearly a decade, impacting consumer rights.
  • Price Manipulation Allegations: The claimants allege that Sony has a near monopoly on the sale of digital games, charging a 30% sales commission compared to the 12% to 20% charged by PC game distribution platforms, resulting in unreasonable prices for consumers.
  • Purpose of the Lawsuit: The lawsuit seeks to end Sony's conduct and secure compensation for affected users, expected to last around 10 weeks, covering all users who purchased digital games before February 2026.
  • Industry Impact: The outcome of this case could significantly affect Sony's business model, particularly its pricing strategies in the digital gaming market, similar to Apple's recent loss in London for abusing its dominant position.
Yahoo Finance
2.0
03-07Yahoo Finance
Michael Lynton Reflects on Sony Hack Incident
  • Hack Incident Reflection: Michael Lynton, Chairperson of Snap Inc., revisits the historical Sony hack incident, emphasizing its profound impact on Hollywood, particularly the lessons learned regarding cybersecurity and information protection.
  • Decision Moment: Lynton recalls the moment he first learned of the cyberattack and describes the high-pressure decision-making process to greenlight The Interview, a choice that sparked widespread controversy and consequences.
  • Industry Reflection: This incident prompted Hollywood to reassess its cybersecurity measures, with Lynton noting that the industry must enhance its defenses against potential cyber threats to protect creative works and corporate assets.
  • Cultural Impact: Lynton believes that the release of The Interview was not just a business decision but a defense of free speech and cultural expression, highlighting the importance of maintaining creative freedom in the face of external pressures.
Yahoo Finance
6.5
03-07Yahoo Finance
Leaders Growing from Mistakes
  • Mistake Reflection: Snap Inc. Chairperson Michael Lynton reflects on his decision to greenlight The Interview, emphasizing that this choice not only impacted his career but also had profound effects on the entire industry.
  • Cybersecurity Lessons: Lynton discusses the lessons from the Sony Pictures hack, pointing out that confronting mistakes rather than hiding from them is crucial for enhancing leadership, which has significant implications for corporate crisis management strategies.
  • Leadership Development: In a dialogue with Bloomberg Senior Advisor Josh Steiner, they explore how facing failures can strengthen leadership capabilities, highlighting the importance of transparency and accountability in building trust.
  • Long-term Success Strategy: Lynton and Steiner agree that acknowledging and learning from mistakes is foundational for achieving long-term success, providing a new perspective for building corporate culture.
Benzinga
8.5
02-27Benzinga
Pokémon's 30th Anniversary Sparks New Momentum
  • Brand Revival Opportunity: As Pokémon approaches its 30th anniversary, the brand's Super Bowl ad featuring celebrities like Lady Gaga is expected to attract new audiences and reignite nostalgia, creating fresh monetization opportunities for the franchise.
  • Card Market Heat: Demand for Pokémon cards continues to surge, highlighted by the recent $16.5 million sale of a rare Pikachu Illustrator card, which enhances the brand's legitimacy among major investors and could draw increased attention and investment.
  • Collectible Value: Leonhart emphasizes that the PSA 10-graded 1st Edition Base Set Charizard is the 'Mona Lisa' of collectibles, with its rarity and fame making it a sought-after investment, further boosting Pokémon's market value.
  • Production Capacity Enhancement: The Pokémon Company is investing in new printing facilities to increase output and meet demand for popular sets and high-value chase cards, and while challenges exist now, improvements in production capabilities are anticipated in the future.
seekingalpha
8.0
02-26seekingalpha
Sony Expands Share Buyback Program to ¥250 Billion
  • Increased Buyback Size: Sony Group is expanding its share buyback program to ¥250 billion ($1.6 billion), more than double the previously announced ¥100 billion, aimed at enhancing capital efficiency and shareholder returns.
  • Higher Share Count: The number of shares planned for repurchase has increased from 55 million to 90 million, demonstrating the company's confidence in future market performance and its commitment to shareholder interests.
  • Defined Buyback Timeline: The buyback program will run from November 12 last year to May 14 this year, ensuring effective capital utilization during this period and boosting market demand for Sony's stock.
  • Expected Market Reaction: This substantial buyback is expected to enhance earnings per share and potentially increase investor confidence, thereby driving up stock prices and further solidifying Sony's position in the global entertainment market.
NASDAQ.COM
2.0
02-23NASDAQ.COM
Sony Shares Enter Oversold Territory with RSI at 29.6
  • Oversold Signal: Sony Group Corp (SONY) shares hit an RSI of 29.6 on Monday, indicating an oversold condition as the stock traded as low as $21.58, suggesting that recent heavy selling may be nearing exhaustion, prompting investors to look for buying opportunities.
  • Market Comparison: Compared to the S&P 500 ETF (SPY) with an RSI of 43.4, SONY's oversold status may attract bullish investors who see potential for a price rebound, potentially driving future buying activity.
  • Historical Performance: SONY's 52-week low is $19.9126 and the high is $30.34, with the last trade at $21.67, indicating that the stock is fluctuating near its lower range, which may present value buying opportunities for investors.
  • Investor Sentiment: While the current stock price is low, investors should carefully assess market sentiment and technical indicators to determine whether to enter at this time, avoiding potential risks of further declines.
Wall Street analysts forecast SONY stock price to rise
1 Analyst Rating
Wall Street analysts forecast SONY stock price to rise
1 Buy
0 Hold
0 Sell
Moderate Buy
Current: 0.000
sliders
Low
34.00
Averages
34.00
High
34.00
Current: 0.000
sliders
Low
34.00
Averages
34.00
High
34.00
Nomura
Neutral -> Buy
upgrade
AI Analysis
2025-11-19
Reason
Nomura
Price Target
AI Analysis
2025-11-19
upgrade
Neutral -> Buy
Reason
Nomura upgraded Sony to Buy from Neutral with a 5,300 yen price target. The firm, which forecasts renewed growth for PS Plus and sustained growth for music on renewal of contracts with digital service providers, raised its operating profit forecasts and hiked its sum of-the-parts-based price target.
TD Cowen
Buy
upgrade
$31 -> $34
2025-11-12
Reason
TD Cowen
Price Target
$31 -> $34
2025-11-12
upgrade
Buy
Reason
TD Cowen raised the firm's price target on Sony to $34 from $31 and keeps a Buy rating on the shares. The firm said Q2 results beat on the top and bottom line and nioted guidance was raised as USD recorded music streaming revenue was the strongest in two years.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for SONY
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Valuation Metrics

The current forward P/E ratio for Sony Group Corp (SONY.N) is 23.78, compared to its 5-year average forward P/E of 16.30. For a more detailed relative valuation and DCF analysis to assess Sony Group Corp's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
16.30
Current PE
23.78
Overvalued PE
22.01
Undervalued PE
10.58

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average EV/EBITDA
9.52
Current EV/EBITDA
10.78
Overvalued EV/EBITDA
10.77
Undervalued EV/EBITDA
8.27

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
1.44
Current PS
1.92
Overvalued PS
1.71
Undervalued PS
1.17

Financials

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Frequently Asked Questions

What is Sony Group Corp (SONY) stock price today?

The current price of SONY is 21.49 USD — it has decreased -0.88

What is Sony Group Corp (SONY)'s business?

Sony Group Corp is a Japan-based company engaged in the games & network services (G&NS), music, movies, entertainment technology & services (ET&S), imaging & sensing solutions (I&SS) and other businesses. It has seven business segments. G&NS segment is involved in network service business, the manufacture and sale of home video game consoles and software. The Music segment mainly includes music production, music publishing and video media platform businesses. The Movies segment mainly includes film production, television program production and media network businesses. The ET&S field mainly includes the television business, audio, video business, still image, video camera business, smartphone business and Internet-related service business. The I&SS segment mainly includes the image sensor business. The Financial segment is involved in the insurance business and banking business. The Other segment consists of activities such as disc manufacturing business and recording media business.

What is the price predicton of SONY Stock?

Wall Street analysts forecast SONY stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for SONY is34.00 USD with a low forecast of 34.00 USD and a high forecast of 34.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Sony Group Corp (SONY)'s revenue for the last quarter?

Sony Group Corp revenue for the last quarter amounts to 21.08B USD, increased 5.79

What is Sony Group Corp (SONY)'s earnings per share (EPS) for the last quarter?

Sony Group Corp. EPS for the last quarter amounts to 0.41 USD, increased 7.89

How many employees does Sony Group Corp (SONY). have?

Sony Group Corp (SONY) has 112300 emplpoyees as of March 12 2026.

What is Sony Group Corp (SONY) market cap?

Today SONY has the market capitalization of 127.61B USD.