Loading...
Sonos Inc (SONO) is a good buy for a beginner investor with a long-term strategy and $50,000-$100,000 to invest. The stock's technical indicators are neutral to slightly bullish, options data reflects positive sentiment, and the company's financial performance shows strong profitability growth despite a slight revenue decline. Analyst ratings and price targets suggest upside potential, making this a suitable long-term investment.
The MACD histogram is positive at 0.0513, indicating a bullish trend, though it is contracting. RSI is neutral at 42.241, suggesting no overbought or oversold conditions. Moving averages are bullish (SMA_5 > SMA_20 > SMA_200), and the stock is trading near its support level (S1: 15.409), with resistance at R1: 17.273.

Strong financial performance in Q1 2026, with net income up 86.71% YoY and EPS up 87.50% YoY.
Gross margin improvement to 46.45%, up 6.00% YoY.
Analysts have raised price targets, with Jefferies setting a target of $21 and Morgan Stanley at $18, indicating potential upside.
Revenue declined slightly by -0.94% YoY in Q1
Consumer spending remains uneven, and memory exposure poses minimal risk, as noted by Morgan Stanley.
No recent news or significant insider/hedge fund trading trends.
In Q1 2026, Sonos reported a slight revenue decline (-0.94% YoY) to $545.66M. However, profitability metrics were strong, with net income up 86.71% YoY to $93.80M, EPS up 87.50% YoY to $0.75, and gross margin improving by 6.00% to 46.45%.
Analysts are cautiously optimistic. Jefferies raised the price target to $21 with a Buy rating, citing confidence in long-term growth. Morgan Stanley raised the price target to $18 with an Equal Weight rating, acknowledging solid performance but highlighting risks related to consumer spending and memory exposure.