Loading...

Intellectia LogoIntellectia
AI Trading Bot
Features
Markets
News
Resources
Pricing
Get Started
  1. Home
  2. Stock
  3. ROKU
ROKU logo

ROKU Should I Buy

-
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
OverviewStock Price PredictionTechnicalValuationFinancialsEarningsShould I BuyNews & Events
an image of Intellectia Logoan image of Intellectia

Most Trusted AI Platform for Winning Trades

TwitterYoutubeQuoraDiscordLinkedinTelegram

Copyright © 2026 Intellectia.AI. All Rights Reserved.

Company

  • Home
  • Contact
  • About Us
  • Press
  • Privacy
  • Terms of Service
  • Service Terms of Use

Resources

  • Blog
  • Tutorial
  • Help Center
  • Affiliate Program

Markets

  • Market Analysis
  • Crypto
  • Featured Screeners
  • AI Earnings Calendar
  • Market Movers
  • Stock Monitor
  • Economic Calendar
  • All US Stocks
  • All Cryptos

Tools

  • Dividend Calculator
  • Dividend Yield Calculator
  • Options Profit Calculator

Features

  • QuantAI Alpha Pick
  • SwingMax Portfolio
  • Swing Trading
  • AI Stock Picker
  • Whales Auto Tracker
  • Daytrading Center
  • Patterns Detection
  • AI Screener
  • Financial AI Agent
  • Backtesting Playground
  • AI Earnings Prediction
  • Stock Monitor
  • Technical Analysis

News

  • Overview
  • Top News
  • Daily Market Brief
  • Earnings Analysis
  • Newswire
  • Stock News
  • Crypto News
  • Institution News
  • Congress News
  • Monitor News

Compare

  • TradingView
  • SeekingAlpha
Intellectia

Should You Buy Roku Inc (ROKU) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Buy
Latest Price
95.630
1 Day change
8.39%
52 Week Range
116.660
Analysis Updated At
2026/03/27
Should I buy Analysis is updated weekly. For real time "Should I Buy" analysis, please sign up to get free answers.
Sign Up

Roku Inc (ROKU) is a good buy for a beginner investor with a long-term strategy and $50,000-$100,000 to invest. The company has strong analyst support, positive growth catalysts, and a promising long-term outlook despite short-term technical weakness.

Technical Analysis

The MACD histogram is negative (-0.469) and expanding downward, indicating bearish momentum. RSI is neutral at 29.33, and moving averages are converging, showing no clear trend. The stock is trading near its S1 support level of 89.81, with resistance at 94.002. Overall, technical indicators suggest short-term weakness.

Options Data

Neutral
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

The high open interest put-call ratio of 1.0 indicates balanced sentiment, while the low option volume put-call ratio of 0.38 suggests bullish sentiment in the short term.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
6
Buy
7

Positive Catalysts

  • Analysts have raised price targets significantly, with multiple firms maintaining Buy or Overweight ratings. The highest target is $150, indicating substantial upside potential.

  • Roku's launch of the Howdy streaming service on Prime Video expands its user base and strengthens its competitive positioning.

  • The company's Q4 2025 revenue growth of 16.14% YoY and gross margin improvement to 43.5% reflect positive operational trends.

Neutral/Negative Catalysts

  • Hedge funds are selling the stock, with a 494.34% increase in selling activity last quarter.

  • Net income and EPS dropped significantly in Q4 2025, with YoY declines of -326.39% and -320.83%, respectively, raising concerns about profitability.

Financial Performance

In Q4 2025, Roku's revenue grew 16.14% YoY to $1.39 billion, and gross margin improved to 43.5%. However, net income dropped to $80.48 million (-326.39% YoY), and EPS fell to $0.53 (-320.83% YoY), reflecting profitability challenges despite operational growth.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts are overwhelmingly positive, with multiple firms raising price targets and maintaining Buy or Overweight ratings. The highest price target is $150, and the lowest is $100. Analysts highlight strong Q4 results, growth in platform revenue, and positive guidance for FY26.

Wall Street analysts forecast ROKU stock price to rise
23 Analyst Rating
Wall Street analysts forecast ROKU stock price to rise
19 Buy
4 Hold
0 Sell
Strong Buy
Current: 88.230
sliders
Low
100
Averages
123.1
High
145
Current: 88.230
sliders
Low
100
Averages
123.1
High
145
Pivotal Research
Buy
maintain
$135 -> $140
AI Analysis
2026-02-16
Reason
Pivotal Research
Price Target
$135 -> $140
AI Analysis
2026-02-16
maintain
Buy
Reason
Pivotal Research raised the firm's price target on Roku to $140 from $135 and keeps a Buy rating on the shares. The firm views the company's Q4 report as strong and better than expected. The analyst likes Roku's "Switzerland-like positioning" in streaming.
Piper Sandler
Overweight
upgrade
$135 -> $140
2026-02-13
Reason
Piper Sandler
Price Target
$135 -> $140
2026-02-13
upgrade
Overweight
Reason
Piper Sandler raised the firm's price target on Roku to $140 from $135 and keeps an Overweight rating on the shares. The firm says Roku's consistent messaging around growth in the ads business via DSP partnerships, expansion of content, plus mid-teens increase in streaming hours is beginning to strike a chord. Q4 results were solid and Q1 and FY26 guidance handily above prior forecasts, Piper adds.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for ROKU
Unlock Now

People Also Watch