QVC, USA Pickelball announce multi-year partnership
QVC and USA Pickleball announced they are rallying together on a multi-year partnership. Through this new partnership, QVC will be the Exclusive Retail Industry Partner and Exclusive Broadcast Partner of USA Pickleball, including during select USA Pickleball Golden Ticket Tournaments throughout the year and Nationals held each November. Pickleball has been named the fastest-growing sport in the U.S. for three consecutive years, with over 5 million women 45+ actively playing pickleball.
