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NXST Should I Buy

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Intellectia

Should You Buy Nexstar Media Group Inc (NXST) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
202.790
1 Day change
4.25%
52 Week Range
254.300
Analysis Updated At
2026/04/24
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Nexstar Media Group Inc (NXST) is not a strong buy for a beginner, long-term investor at this moment. Despite positive analyst sentiment and potential upside from the Tegna acquisition, the company's recent financial performance is weak, with significant declines in revenue, net income, and EPS. Additionally, insider selling and legal challenges surrounding the merger add to the uncertainty. While the technical indicators show a neutral trend and options data suggests low bearish sentiment, the lack of strong proprietary trading signals and mixed catalysts make it prudent to hold off on buying at this time.

Technical Analysis

The MACD histogram is positive and contracting, indicating a neutral to slightly bullish trend. RSI is at 60.814, in the neutral zone, with no clear overbought or oversold signal. Moving averages are converging, suggesting indecision in the market. Key support and resistance levels are at S1: 185.325 and R1: 209.097, with the pre-market price near resistance levels at 205.55.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

The low put-call ratios indicate bullish sentiment in the options market. Implied volatility is high at 47.54%, with an IV percentile of 98, suggesting the stock is currently experiencing elevated uncertainty.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
5
Buy
8

Positive Catalysts

  • Analysts have upgraded the stock with a Buy rating and a price target of $220, citing a favorable risk-reward ratio.

  • Completion of the Tegna acquisition could lead to long-term value creation and scale advantages.

Neutral/Negative Catalysts

  • Legal challenges surrounding the Tegna merger, including a temporary restraining order, create uncertainty.

  • Insider selling has increased significantly, which may indicate a lack of confidence from management.

  • Weak financial performance in Q4 2025, with significant declines in revenue, net income, and EPS.

Financial Performance

In Q4 2025, revenue dropped by 13.32% YoY to $1.289 billion. Net income fell sharply by 166.28% YoY to -$171 million, and EPS declined by 168.70% YoY to -$5.64. Gross margin also decreased to 41.27%, down 13.44% YoY. These metrics indicate poor financial health and declining profitability.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts are generally positive on NXST, with multiple Buy ratings and price targets ranging from $220 to $300. The most recent upgrade by Citi highlights a 9:1 risk-reward ratio, assuming successful divestitures from the Tegna deal. However, some price targets have been lowered due to legal uncertainties surrounding the merger.

Wall Street analysts forecast NXST stock price to rise
4 Analyst Rating
Wall Street analysts forecast NXST stock price to rise
3 Buy
1 Hold
0 Sell
Strong Buy
Current: 194.520
sliders
Low
204
Averages
232.25
High
250
Current: 194.520
sliders
Low
204
Averages
232.25
High
250
Citi
Neutral -> Buy
upgrade
$252 -> $220
AI Analysis
2026-04-10
Reason
Citi
Price Target
$252 -> $220
AI Analysis
2026-04-10
upgrade
Neutral -> Buy
Reason
Citi last night upgraded Nexstar to Buy from Neutral with a price target of $220, down from $252. The firm believes the Street has become too bearish on the Tegna acquisition. It sees $8 per share of potential downside and $73 of potential upside, creating a 9:1 risk-reward for Nexstar. The price target assumes Nexstar sells stations covering 25M homes from divestitures for the Tegna deal, the analyst tells investors in a research note.
Citi
Jason Bazinet
Neutral -> Buy
upgrade
$252 -> $220
2026-04-09
Reason
Citi
Jason Bazinet
Price Target
$252 -> $220
2026-04-09
upgrade
Neutral -> Buy
Reason
Citi analyst Jason Bazinet upgraded Nexstar to Buy from Neutral with a price target of $220, down from $252.
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