Noah Holdings Ltd (NOAH) is not a strong buy at the moment for a beginner investor with a long-term strategy. While the company has a strong dividend yield and improved net income, the technical indicators, lack of positive trading signals, and reduced analyst price target suggest waiting for better entry points.
The MACD is negatively expanding (-0.112), RSI (36.28) is neutral, and moving averages are converging, indicating no clear trend. The stock is trading near support levels (S1: 11.362), but there is no strong bullish momentum.

Hedge funds have significantly increased their buying activity (+112.32% last quarter). The company has a strong dividend yield (16%) and a robust cash position (Rmb5.0B). Net income and EPS have grown significantly YoY (+62.55% and +63.16%, respectively).
UBS has lowered the price target to $10 due to higher provision expenses and contingent liabilities. Technical indicators do not show a clear bullish trend. No recent news or congress trading data to act as a catalyst.
In Q3 2025, revenue declined by -7.43% YoY to $632.9M, but net income increased by 62.55% YoY to $218.5M. EPS also rose significantly by 63.16% YoY to 0.62. Gross margin remains stable at 100%.
UBS maintains a Neutral rating and has lowered the price target from $11 to $10, citing higher provision expenses and sentiment overhang. However, the firm acknowledges downside protection due to a strong dividend yield and cash reserves.