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LAD Should I Buy

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Intellectia

Should You Buy Lithia Motors Inc (LAD) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
291.890
1 Day change
0.27%
52 Week Range
360.560
Analysis Updated At
2026/04/24
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Lithia Motors Inc (LAD) does not present a compelling buy opportunity for a beginner investor with a long-term focus at this time. The stock lacks strong positive catalysts, has mixed technical indicators, and recent financial performance shows declining net income and EPS. Additionally, analysts have lowered price targets, and there are no strong trading signals from Intellectia Proprietary Trading Signals.

Technical Analysis

The MACD is positive and contracting, indicating a potential slowdown in bullish momentum. RSI is neutral at 51.953, showing no overbought or oversold conditions. Moving averages are converging, and the stock is trading near its pivot level of 278.785, with resistance at 288.923 and support at 268.647. Overall, technical indicators are inconclusive, suggesting no strong trend.

Options Data

Bearish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

The high open interest put-call ratio indicates bearish sentiment, while the low option volume put-call ratio suggests limited immediate downside pressure.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
2
Buy
7

Positive Catalysts

  • Expected dividend increase in April, projecting an annual dividend of $2.26 per share.

  • Industry consolidation trends, as seen in recent dealership acquisitions, could benefit larger players like Lithia Motors.

Neutral/Negative Catalysts

  • Analysts have consistently lowered price targets, citing weaker industry volumes, weather-related disruptions, and higher costs.

  • Financial performance in Q4 2025 showed a significant decline in net income (-35.09% YoY) and EPS (-28.08% YoY).

  • Hedge funds and insiders are neutral, with no significant trading trends.

  • No recent congress trading data or influential figure activity.

Financial Performance

In Q4 2025, revenue increased slightly by 0.26% YoY to $9.2 billion. However, net income dropped significantly by 35.09% YoY to $136.9 million, and EPS declined by 28.08% YoY to 5.66. Gross margin improved marginally to 14.42%, up 0.84% YoY. Overall, financial performance indicates challenges in profitability despite stable revenue.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts have lowered price targets across the board, with the current range between $293 and $400. Ratings are mixed, with some maintaining Buy or Overweight ratings, while others have downgraded to Neutral. Analysts cite weather disruptions, weaker industry volumes, and higher costs as key concerns. The consensus suggests potential improvement in late Q2 or beyond, but visibility remains limited.

Wall Street analysts forecast LAD stock price to rise
8 Analyst Rating
Wall Street analysts forecast LAD stock price to rise
6 Buy
2 Hold
0 Sell
Strong Buy
Current: 291.100
sliders
Low
310
Averages
388
High
500
Current: 291.100
sliders
Low
310
Averages
388
High
500
Morgan Stanley
Equal Weight
downgrade
$310 -> $300
AI Analysis
2026-05-07
New
Reason
Morgan Stanley
Price Target
$310 -> $300
AI Analysis
2026-05-07
New
downgrade
Equal Weight
Reason
Morgan Stanley lowered the firm's price target on Lithia & Driveway to $300 from $310 and keeps an Equal Weight rating on the shares.
JPMorgan
Neutral
maintain
$320 -> $325
2026-05-07
New
Reason
JPMorgan
Price Target
$320 -> $325
2026-05-07
New
maintain
Neutral
Reason
JPMorgan raised the firm's price target on Lithia & Driveway to $325 from $320 and keeps a Neutral rating on the shares. The firm updated targets in the franchise auto dealers group post the Q1 reports. JPMorgan sees sector as range-bound in the near-term with re-rating potential in the second half of 2026. Consensus estimates for the group are close to reset, the analyst tells investors in a research note.
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