BRIA News & Events

BrilliA announced that its Indonesia operating company, PT. Mirae Asia Pasifik, has entered into a 5-year Trademark License Agreement with Jockey International to source, design, manufacture, market, promote, and sell Jockey branded products in Indonesia. The agreement grants BrilliA the exclusive license to offer a broad portfolio of Jockey products in Indonesia for both men and women, including underwear, bras, shapewear, socks, activewear, loungewear, and sleepwear. In the coming months, BrilliA plans to establish a multi-channel distribution framework in Indonesia, encompassing wholesale partnerships, licensee-owned retail stores, and licensee-owned e-commerce platforms, alongside approved social commerce channels.

BrilliA announced, through its subsidiaries Bra Pro Limited and PT Mirae Asia Pasifik, a strategic alliance with Hung Hon Limited to expand localized component manufacturing in Indonesia. As the first milestone of the alliance, HH4K has commenced its initial production run of foam pads for BrilliA orders at its newly established foam moulding facility in Central Java, co-located with BrilliA's existing sewing partner network in Central Java. HH4K has also opened a dedicated Jakarta support office to collaborate closely with BrilliA's development and sourcing teams. Kendrew Hartanto, CEO of BrilliA Incorporated stated: "This alliance is an important step in scaling an Indonesia-centred supply chain that can support the evolving sourcing strategies of global apparel brands. Gary Cheung and the HH4K management team share our view of Indonesia's potential, and HH4K is among the first to establish full-scale localised component manufacturing in the country. With production now running in Central Java, we can deliver faster development cycles, greater flexibility, and stronger supply chain resilience for our customers. As brands accelerate diversification beyond China, BrilliA is investing ahead of demand to remain a trusted strategic partner. HH4K's multinational footprint, with manufacturing in China, Vietnam and Indonesia, gives BrilliA and its customers meaningful country-risk diversification."

Reports revenue $24.6M vs. $27.4M last year. "BrilliA operated in a challenging global trade environment during the first six months ended September 30. The introduction of new tariff measures affecting exports to the United States created uncertainty across the apparel supply chain. In response, we maintained pricing discipline and made the strategic decision not to accept orders that would have required the Company to absorb the full tariff burden. While this impacted near-term revenue, we believe it was the right decision to protect margins and long-term shareholder value. Despite these headwinds, we reduced costs of goods sold and continued to improve cost efficiency across our operations. Our focus on disciplined inventory management, manufacturing efficiency, and supply chain optimization enabled us to deliver positive cash flow and strengthen our financial position during the period. Looking ahead, we remain focused on expanding our B2B export business selectively in North America while increasing our presence in other international markets. At the same time, we are accelerating our branding strategy, including the continued development of our DIANA lingerie brand and potential brand acquisitions and licensing opportunities. We are also excited about the opportunity to diversify our revenue streams and improve production capacity utilization across Asia through our collaboration with Ai Sakura, which is enabling us to enter Japan's higher-margin athleisure market in the second half of 2026. While U.S. tariff-related effects and macroeconomic uncertainty will continue to weigh on our performance in the near-term, we believe the combination of these initiatives will position BrilliA to return to growth and expand our revenue across Indonesia, Malaysia, Singapore, and the broader ASEAN region."