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ZD Should I Buy

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Intellectia

Should You Buy Ziff Davis Inc (ZD) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
46.540
1 Day change
-0.92%
52 Week Range
50.550
Analysis Updated At
2026/04/24
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Ziff Davis Inc (ZD) does not present a strong buy opportunity for a beginner, long-term investor at this time. While there are some positive technical indicators and hedge fund buying activity, the company's weak financial performance, lack of significant news catalysts, and neutral-to-cautious analyst ratings suggest a hold strategy is more appropriate. The investor should wait for clearer signs of growth or stabilization before committing to this stock.

Technical Analysis

The technical indicators show mixed signals. The MACD is positive and contracting, suggesting mild bullish momentum. The RSI is neutral at 62.923, and the moving averages are bullish (SMA_5 > SMA_20 > SMA_200). The stock is trading near its pivot point of 46.116, with resistance levels at 48.391 and 49.796. However, the pre-market price change of 0.21% is modest and does not indicate a strong upward trend.

Options Data

Bearish
Open Interest Put-Call Ratio
Bearish
Option Volume Put-Call Ratio

The high put-call ratios indicate bearish sentiment in the options market, with significantly higher put volume compared to call volume. This suggests caution among traders.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
1
Buy
9

Positive Catalysts

  • Hedge funds are buying, with a 319.04% increase in buying activity over the last quarter. Analysts have raised price targets recently, with Citi increasing its target to $48 and Barclays to $45, citing the sale of the Connectivity division as a potential catalyst.

Neutral/Negative Catalysts

  • The company's Q4 financial performance was weak, with revenue down 1.48% YoY, net income down 99.42% YoY, and EPS down 99.33% YoY. Analysts remain cautious, with several maintaining Neutral ratings and highlighting challenges in the Technology & Shopping segment. Options data reflects bearish sentiment, and there are no recent news or congress trading data to support a bullish case.

Financial Performance

The company's financials for Q4 2025 were disappointing, with revenue at $406.71M (-1.48% YoY), net income at $370K (-99.42% YoY), and EPS at $0.01 (-99.33% YoY). Gross margin also declined slightly to 71.68% (-1.24% YoY). These figures indicate significant challenges in profitability and growth.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts are neutral overall, with some raising price targets recently (e.g., Citi to $48, Barclays to $45) but maintaining cautious ratings. The Q4 financial miss and challenges in the Technology & Shopping segment are key concerns. Analysts highlight potential value but note limited visibility and near-term pressure.

Wall Street analysts forecast ZD stock price to fall
4 Analyst Rating
Wall Street analysts forecast ZD stock price to fall
1 Buy
3 Hold
0 Sell
Hold
Current: 46.540
sliders
Low
34
Averages
39.25
High
50
Current: 46.540
sliders
Low
34
Averages
39.25
High
50
Citi
Neutral -> Hold
upgrade
$29 -> $48
AI Analysis
2026-03-06
Reason
Citi
Price Target
$29 -> $48
AI Analysis
2026-03-06
upgrade
Neutral -> Hold
Reason
Citi raised the firm's price target on Ziff Davis to $48 from $29 and keeps a Neutral rating on the shares.
Barclays
Equal Weight
maintain
$34 -> $45
2026-03-04
Reason
Barclays
Price Target
$34 -> $45
2026-03-04
maintain
Equal Weight
Reason
Barclays raised the firm's price target on Ziff Davis to $45 from $34 and keeps an Equal Weight rating on the shares. The firm says "AI doomer-ism is creating over-shoots across all of consumer internet, and creating opportunities for value investors." Ziff Davis' agreement to sell its Connectivity division for $1.2B is the catalyst to "get things going," the analyst tells investors in a research note.
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