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YUM Should I Buy

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Intellectia

Should You Buy Yum! Brands Inc (YUM) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
159.200
1 Day change
-0.41%
52 Week Range
169.390
Analysis Updated At
2026/03/06
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Yum! Brands Inc (YUM) is not a strong buy at this moment for a beginner investor with a long-term strategy. While the company shows solid financial performance and positive analyst sentiment, the technical indicators and trading signals do not suggest an immediate entry point. Additionally, the stock is range-bound, and there are no strong catalysts for a breakout in the short term.

Technical Analysis

The MACD is negative and expanding, suggesting bearish momentum. RSI is neutral at 39.679, indicating no clear overbought or oversold conditions. Moving averages are converging, showing no strong trend. The stock is trading below the pivot level of 162.88, with key support at 157.765 and resistance at 167.995.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
7
Buy
5

Positive Catalysts

  • Strong Q4 financial performance with revenue up 6.48% YoY, net income up 26.48% YoY, and EPS up 28.38% YoY.

  • Positive analyst sentiment with multiple price target increases, including JPMorgan's target of $170 and Evercore ISI's target of $

  • International expansion of Taco Bell driving growth.

Neutral/Negative Catalysts

  • Technical indicators suggest bearish momentum and no clear entry point.

  • Pizza Hut's strategic review may create near-term uncertainty.

  • Gross margin dropped by 1.51% YoY in Q4 2025.

Financial Performance

In Q4 2025, Yum! Brands reported revenue of $2.515 billion (up 6.48% YoY), net income of $535 million (up 26.48% YoY), and EPS of 1.9 (up 28.38% YoY). However, gross margin dropped to 44.49%, down 1.51% YoY.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts are generally positive on Yum! Brands, with multiple firms raising price targets recently. JPMorgan raised its target to $170, Evercore ISI to $190, and Guggenheim to $180. However, some analysts, like Citi and BofA, maintain Neutral ratings, citing range-bound trading and uncertainties around Pizza Hut.

Wall Street analysts forecast YUM stock price to rise
21 Analyst Rating
Wall Street analysts forecast YUM stock price to rise
7 Buy
14 Hold
0 Sell
Moderate Buy
Current: 159.850
sliders
Low
145
Averages
164.33
High
185
Current: 159.850
sliders
Low
145
Averages
164.33
High
185
JPMorgan
Overweight
upgrade
$160 -> $170
AI Analysis
2026-02-24
Reason
JPMorgan
Price Target
$160 -> $170
AI Analysis
2026-02-24
upgrade
Overweight
Reason
JPMorgan raised the firm's price target on Yum! Brands to $170 from $160 and keeps an Overweight rating on the shares. The firm upped the price target after re-valuing the restaurant group for "growth quality." It recommends buying Yum shares opportunistically on pullbacks.
Evercore ISI
NULL
to
Outperform
maintain
$180 -> $190
2026-02-13
Reason
Evercore ISI
Price Target
$180 -> $190
2026-02-13
maintain
NULL
to
Outperform
Reason
Evercore ISI raised the firm's price target on Yum! Brands to $190 from $180 and keeps an Outperform rating on the shares.
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