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WHR Should I Buy

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Intellectia

Should You Buy Whirlpool Corp (WHR) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
58.230
1 Day change
1.18%
52 Week Range
111.960
Analysis Updated At
2026/03/06
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Whirlpool Corp (WHR) is not a good buy for a beginner investor with a long-term strategy and $50,000-$100,000 available for investment. The stock is currently in a bearish trend, with weak technical indicators, declining financial performance, and neutral sentiment from hedge funds and insiders. Additionally, analysts have lowered price targets, and there are no strong positive catalysts to suggest a reversal in the near term.

Technical Analysis

The stock is in a bearish trend with the MACD histogram at -2.535, RSI at 11.888 (oversold), and moving averages showing SMA_200 > SMA_20 > SMA_5. The stock is trading near its support level (S1: 60.087), with further downside risk to S2: 53.986.

Options Data

Bearish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

The high open interest put-call ratio indicates bearish sentiment, while the option volume put-call ratio suggests slightly more bullish activity in the short term. However, the overall sentiment remains neutral to bearish.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
9
Buy
4

Positive Catalysts

  • Partnership with PPG to enhance commercialization of innovative laser-based powder curing technology.

Neutral/Negative Catalysts

  • Introduction of convertible preferred stock with concerns about redemption value. Declining financial performance in Q4 2025, including a significant drop in revenue, net income, EPS, and gross margin. Analysts have consistently lowered price targets, citing weak earnings and conservative guidance.

Financial Performance

In Q4 2025, revenue dropped by -0.92% YoY to $4.098 billion, net income fell by -127.55% YoY to $108 million, EPS dropped by -126.98% YoY to 1.91, and gross margin decreased by -13.52% YoY to 13.88%. These metrics indicate a significant decline in financial health.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts have lowered price targets multiple times recently, with Stifel and JPMorgan reducing targets to $68 and $76, respectively, and maintaining Hold or Neutral ratings. The consensus reflects a cautious outlook due to weak earnings and conservative guidance.

Wall Street analysts forecast WHR stock price to rise
4 Analyst Rating
Wall Street analysts forecast WHR stock price to rise
0 Buy
2 Hold
2 Sell
Moderate Sell
Current: 57.550
sliders
Low
51
Averages
64.5
High
78
Current: 57.550
sliders
Low
51
Averages
64.5
High
78
Stifel
Hold
downgrade
$75 -> $68
AI Analysis
2026-03-03
Reason
Stifel
Price Target
$75 -> $68
AI Analysis
2026-03-03
downgrade
Hold
Reason
Stifel lowered the firm's price target on Whirlpool to $68 from $75 and keeps a Hold rating on the shares. The firm, which is reducing estimates for dilution following Whirlpool's offering of common equity and depository shares, tempered by interest rate savings, now estimates $6.00 in FY26 EPS.
JPMorgan
Michael Rehaut
Neutral
downgrade
$78 -> $76
2026-02-02
Reason
JPMorgan
Michael Rehaut
Price Target
$78 -> $76
2026-02-02
downgrade
Neutral
Reason
JPMorgan analyst Michael Rehaut lowered the firm's price target on Whirlpool to $76 from $78 and keeps a Neutral rating on the shares. The firm reduced estimates post the earnings call.
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