Revenue Breakdown
Composition ()

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Revenue Streams
Rush Enterprises Inc (RUSHB) generates its revenue through a diversified portfolio of business segments. Currently, the largest contributor to its top-line growth is Commercial vehicle sales revenue, accounting for 64.8% of total sales, equivalent to $1.19B. Other significant revenue streams include Parts revenue and Commercial Vehicle repair service revenue. Understanding this composition is critical for investors evaluating how RUSHB navigates market cycles within the Auto Vehicles, Parts & Service Retailers industry.
Profitability & Margins
Evaluating the bottom line, Rush Enterprises Inc maintains a gross margin of 18.96%. This metric reflects the company's pricing power and manufacturing efficiency. Further down the income statement, the operating margin stands at 5.33%, while the net margin is 3.60%. These profitability ratios, combined with a Return on Equity (ROE) of 12.76%, provide a clear picture of how effectively RUSHB converts its operational activities into shareholder value.
Comparative Benchmarking
In the context of the broader market, RUSHB competes directly with industry leaders such as ABG and BBWI. With a market capitalization of $4.47B, it holds a significant position in the sector. When comparing efficiency, RUSHB's gross margin of 18.96% stands against ABG's 16.28% and BBWI's 41.28%. Such benchmarking helps identify whether Rush Enterprises Inc is trading at a premium or discount relative to its financial performance.