Revenue Breakdown
Composition ()

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Revenue Streams
Rumble Inc (RUM) generates its revenue through a diversified portfolio of business segments. Currently, the largest contributor to its top-line growth is Audience Monetization, accounting for 86.2% of total sales, equivalent to $21.35M. Another important revenue stream is Other Initiatives. Understanding this composition is critical for investors evaluating how RUM navigates market cycles within the Online Services industry.
Profitability & Margins
Evaluating the bottom line, Rumble Inc maintains a gross margin of -17.52%. This metric reflects the company's pricing power and manufacturing efficiency. Further down the income statement, the operating margin stands at -98.38%, while the net margin is -65.67%. These profitability ratios, combined with a Return on Equity (ROE) of -122.08%, provide a clear picture of how effectively RUM converts its operational activities into shareholder value.
Comparative Benchmarking
In the context of the broader market, RUM competes directly with industry leaders such as MRX and BRZE. With a market capitalization of $2.61B, it holds a significant position in the sector. When comparing efficiency, RUM's gross margin of -17.52% stands against MRX's 54.99% and BRZE's 67.18%. Such benchmarking helps identify whether Rumble Inc is trading at a premium or discount relative to its financial performance.