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PVH Should I Buy

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Intellectia

Should You Buy PVH Corp (PVH) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
82.500
1 Day change
-7.80%
52 Week Range
100.150
Analysis Updated At
2026/04/24
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PVH Corp is not a strong buy for a beginner investor with a long-term focus at this moment. While the company has shown some positive developments such as revenue growth and share repurchase plans, the recent financial performance, insider selling, and mixed analyst sentiment suggest caution. The technical indicators do not strongly support an immediate buy, and the options data reflects a neutral to slightly bearish sentiment.

Technical Analysis

The stock shows bullish moving averages (SMA_5 > SMA_20 > SMA_200), and the MACD is positive but contracting. RSI is neutral at 65.217, and the stock is trading near its resistance level (R1: 98.315). However, the pre-market price change is negligible (-0.03%), indicating no strong momentum.

Options Data

Bearish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

The high Open Interest Put-Call Ratio indicates a bearish sentiment, while the lower Option Volume Put-Call Ratio suggests short-term neutral to slightly bullish activity. Implied volatility is moderate with an IV percentile of 60.16.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
6
Buy
9

Positive Catalysts

  • PVH plans to execute $300 million in share repurchases in

  • Direct-to-consumer growth focus for Calvin Klein and Tommy Hilfiger.

  • Revenue increased by 5.63% YoY in Q4 2026.

Neutral/Negative Catalysts

  • Insider selling by EVP Mark D. Fischer, reducing holdings significantly.

  • Net income dropped by -200.70% YoY, and EPS fell by -221.55% YoY in Q4

  • Mixed analyst sentiment with some firms lowering price targets due to macroeconomic uncertainty and consumer sentiment concerns.

Financial Performance

In Q4 2026, revenue increased by 5.63% YoY to $2.51 billion. However, net income dropped to -$158.3 million (-200.70% YoY), and EPS declined to -3.44 (-221.55% YoY). Gross margin slightly decreased to 57.61% (-1.08% YoY).

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts have mixed views. Goldman Sachs raised the price target to $93 with a Buy rating, citing progress on the PVH+ plan and improved margins. Telsey Advisory raised the price target to $84 but maintained a Market Perform rating, citing near-term headwinds. UBS remains bullish on long-term growth but lowered the price target to $120 from $148.

Wall Street analysts forecast PVH stock price to rise
13 Analyst Rating
Wall Street analysts forecast PVH stock price to rise
6 Buy
7 Hold
0 Sell
Moderate Buy
Current: 89.480
sliders
Low
80
Averages
94.36
High
148
Current: 89.480
sliders
Low
80
Averages
94.36
High
148
BofA
analyst
Neutral
maintain
$87 -> $103
AI Analysis
2026-04-27
Reason
BofA
analyst
Price Target
$87 -> $103
AI Analysis
2026-04-27
maintain
Neutral
Reason
BofA raised the firm's price target on PVH Corp. to $103 from $87 and keeps a Neutral rating on the shares. Incoming calls have picked up on PVH after its 37% rise in April, notes the analyst, who is raising the firm's price target to reflect peer multiple expansion.
Telsey Advisory
Market Perform
maintain
$74 -> $84
2026-04-02
Reason
Telsey Advisory
Price Target
$74 -> $84
2026-04-02
maintain
Market Perform
Reason
Telsey Advisory raised the firm's price target on PVH Corp. to $84 from $74 and keeps a Market Perform rating on the shares. The company delivered a healthy earnings beat, with better-than-expected topline growth and gross margin deleverage, the analyst tells investors. PVH has done work to strengthen its foundation in consumer engagement and marketplace executions, but near-term headwinds continue to weigh on consumer sentiment and discretionary spend globally, the firm adds.
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