Should You Buy Plug Power Inc (PLUG) Today? Analysis, Price Targets, and 2026 Outlook.
Conclusion
Hold
Latest Price
2.450
1 Day change
1.66%
52 Week Range
4.580
Analysis Updated At
2026/01/26
Plug Power Inc. is not a strong buy for a beginner, long-term investor at this time. While there are some positive developments, such as the Walmart agreement and progress in renewable hydrogen projects, the company's financials remain weak, insider selling has increased significantly, and analysts have downgraded their ratings with reduced price targets. The technical indicators show a short-term bullish trend, but the lack of strong proprietary trading signals and mixed sentiment suggest holding off on investment until clearer signs of sustained growth and profitability emerge.
Technical Analysis
The technical indicators for PLUG show a short-term bullish trend. The MACD histogram is positive and expanding, the RSI is neutral at 62.275, and moving averages are bullish (SMA_5 > SMA_20 > SMA_200). The stock is trading above the pivot level of 2.371, with resistance at 2.578 and 2.705, and support at 2.165 and 2.038.
Options Data
Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio
Technical Summary
Sell
2
Buy
8
Positive Catalysts
Agreement with Walmart and CEO Reddit AMA boosted investor confidence and stock price.
Completion of 100 MW PEM GenEco electrolyzers at Galp's Sines Refinery, advancing renewable hydrogen projects.
Financial improvements in Q3 2025, with reduced cash burn and improved gross margin.
Neutral/Negative Catalysts
Insider selling increased by 197.26% over the last month.
Analysts downgraded the stock, citing execution challenges and demand issues.
Financials remain weak with negative net income and gross margin.
Hedge funds remain neutral, and there are no significant trading trends.
Financial Performance
In Q3 2025, Plug Power's revenue increased by 1.91% YoY to $177.06M. Net income improved by 71.37% YoY but remained negative at -$361.87M. EPS increased by 24% YoY to -0.31, and gross margin improved by 29.98% YoY but remained negative at -70.32%.
Growth
Profitability
Efficiency
Analyst Ratings and Price Target Trends
Analysts have mixed views but are generally cautious. TD Cowen downgraded the stock to Hold with a price target of $2, citing demand challenges. Clear Street upgraded it to Buy with a $3 target, citing potential profitability in the future. Other analysts lowered price targets, reflecting concerns about financial sustainability and execution risks.
Wall Street analysts forecast PLUG stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PLUG is 2.46 USD with a low forecast of 0.75 USD and a high forecast of 7 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
15 Analyst Rating
Wall Street analysts forecast PLUG stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PLUG is 2.46 USD with a low forecast of 0.75 USD and a high forecast of 7 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
4 Buy
8 Hold
3 Sell
Hold
Current: 2.410
Low
0.75
Averages
2.46
High
7
Current: 2.410
Low
0.75
Averages
2.46
High
7
TD Cowen
Buy
to
Hold
downgrade
$4 -> $2
AI Analysis
2026-01-09
Reason
TD Cowen
Price Target
$4 -> $2
AI Analysis
2026-01-09
downgrade
Buy
to
Hold
Reason
TD Cowen downgraded Plug Power to Hold from Buy with a price target of $2, down from $4. The firm moves to the sidelines to monitor the company's execution given demand challenges in material handling and electrolyzers. Plug's electrolyzer ramp may take longer to materialize, the analyst tells investors in a research note.
Clear Street
Hold
to
Buy
upgrade
$3
2025-12-30
Reason
Clear Street
Price Target
$3
2025-12-30
upgrade
Hold
to
Buy
Reason
Clear Street upgraded Plug Power to Buy from Hold with a price target of $3, down from $3.50.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for PLUG