Should You Buy Park Hotels & Resorts Inc (PK) Today? Analysis, Price Targets, and 2026 Outlook.
Conclusion
Sell
Latest Price
10.930
1 Day change
0.28%
52 Week Range
13.410
Analysis Updated At
2026/01/30
PK is not a good buy right now for an impatient investor. The setup is skewed bearish/defensive: weakening momentum (negative, expanding MACD histogram), heavy put positioning in options (very high put/call ratios), and deteriorating recent fundamentals (Q3 2025 revenue decline and net loss). With no proprietary buy signals today and limited near-term catalysts until earnings (2026-02-19), the risk of near-term downside outweighs the upside at the current pre-market price (~10.86).
Technical Analysis
Price/Trend: Pre-market ~10.86 (-0.46%) and sitting just above first support S1=10.793. Momentum is bearish: MACD histogram -0.0737 below zero and negatively expanding (downtrend pressure increasing). RSI(6)=39.1 is weak (not oversold enough to imply a strong bounce) and moving averages are converging, which typically signals indecision but not a confirmed reversal.
Key levels: Immediate support 10.79 then 10.51 (S2). Overhead resistance starts at pivot 11.25, then 11.71 (R1). Given the current momentum, price is more likely to test support than cleanly reclaim 11.25.
Pattern-based short-term odds: Similar-pattern study suggests ~70% chance of -1.41% next day, roughly flat next week, modest +0.33% next month—this aligns with a weak near-term tape.
**Intellectia Proprietary Trading Signals**
- [AI Stock Picker](module://ai_stock_pick): No signal on given stock today.
- [SwingMax](module://swingmax): No signal on given stock today.
Options Data
Bearish
Open Interest Put-Call Ratio
Bearish
Option Volume Put-Call Ratio
Sentiment/Positioning: Options flow is strongly skewed bearish. Put open interest (9,132) materially exceeds call OI (3,435) for a high OI put/call of 2.66, and volume put/call is even more extreme at 8.78 (puts dominating today’s flow).
Volatility: 30D IV ~65.49 vs historical vol ~31.98, with IV percentile 93.6—options are pricing elevated uncertainty/downside risk. This combination (very high IV + heavy put skew) typically reflects defensive positioning and caution rather than bullish accumulation.
Activity: Today’s option volume vs 30D avg is very high (~26.9x), indicating a sentiment-inflected move (but the direction is put-heavy).
Technical Summary
Sell
6
Buy
7
Positive Catalysts
and RSI is relatively low, so a short bounce is possible if broader market stabilizes.
Neutral/Negative Catalysts
Bearish momentum: MACD negative and deteriorating, price hovering near support (higher probability of a support break than a clean reversal right now).
Options market bearish: Extremely high put/call ratios and very high IV percentile indicate downside hedging/speculation dominates.
Fundamental deterioration: Q3 2025 showed revenue down YoY and a swing to a net loss, with margin pressure.
Macro sensitivity: Hotel REIT fundamentals described as "muted" by Morgan Stanley, with rates potentially shifting spend away from services; this is a headwind for lodging demand/valuations.
No supportive news flow: No positive news catalysts in the past week to counter the bearish tape.
Financial Performance
Latest quarter: 2025/Q3.
Growth trend: Revenue fell to ~$610M (-6.01% YoY). Profitability weakened sharply: Net income dropped to about -$16M (down -130.19% YoY), EPS -0.08 (down -132% YoY). Gross margin declined to ~51.48% (down -8.97% YoY). Overall, the latest quarter shows negative operating momentum (lower revenue, weaker margins, losses), which reduces the appeal of buying aggressively before a clear inflection.
Growth
Profitability
Efficiency
Analyst Ratings and Price Target Trends
Recent trend: Mixed-to-cautious with multiple price target cuts/neutral stances, partially offset by one bullish initiation.
- Morgan Stanley (2026-01-16): Equal Weight, PT cut to $10 from $12 (cautious view; muted fundamentals).
- Barclays (2026-01-06): Initiated Overweight, PT $13 (constructive on strategy/balance sheet vs peers).
- Truist (2025-12-04): Hold, PT raised to $12 from $11.
- Evercore ISI (2025-11-20): In Line, PT cut to $12 from $13.
- Citi (2025-11-17): Neutral, PT cut to $10.50 from $12.
Wall Street pros/cons: Pros—some see tradable upside and prefer players with clearer strategy/balance sheet (Barclays). Cons—several firms are effectively neutral and/or cutting targets, reflecting muted lodging fundamentals and limited conviction in near-term upside (MS, Citi, Evercore).
Wall Street analysts forecast PK stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PK is 11.93 USD with a low forecast of 10.5 USD and a high forecast of 14 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
7 Analyst Rating
Wall Street analysts forecast PK stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PK is 11.93 USD with a low forecast of 10.5 USD and a high forecast of 14 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
2 Buy
5 Hold
0 Sell
Moderate Buy
Current: 10.900
Low
10.5
Averages
11.93
High
14
Current: 10.900
Low
10.5
Averages
11.93
High
14
Morgan Stanley
Equal Weight
downgrade
$12 -> $10
AI Analysis
2026-01-16
Reason
Morgan Stanley
Price Target
$12 -> $10
AI Analysis
2026-01-16
downgrade
Equal Weight
Reason
Morgan Stanley lowered the firm's price target on Park Hotels & Resorts to $10 from $12 and keeps an Equal Weight rating on the shares. Gaming, lodging and leisure fundamentals were "muted" in 2025, with select areas of acceleration skewed to companies serving older, wealthier consumers, the analyst tells investors in a 2026 look ahead note on the group. For 2026, the firm expects "more of the same fundamentally," with the added wrinkle of rates boosting goods over services, the analyst added.
Barclays
Overweight
initiated
$13
2026-01-06
Reason
Barclays
Price Target
$13
2026-01-06
initiated
Overweight
Reason
Barclays initiated coverage of Park Hotels & Resorts with an Overweight rating and $13 price target. The firm launched coverage of seven hotel real estate investment trusts. The firm believes the hotel REITs will continue to function mainly as a short- term trading sector for many REIT investors, rather than as a potential source of long-term excess returns. Barclays favors companies with "definable business strategies and solid balance sheets."
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