NTRP News & Events

NextTrip announced that it has acquired a controlling interest in YADA Commerce, a fully licensed TikTok Partner Agency and creator-commerce platform. Highlights of the Transaction: Adds a Fully Licensed TikTok Partner Agency providing access to creator recruitment, audience development, affiliate commerce, livestream commerce, and creator monetization capabilities; Expands NextTrip's Audience Acquisition Engine; Creates New Revenue Opportunities. "NextTrip believes the acquisition represents significantly more than a traditional social media marketing initiative and includes access to pre-booked group travel programs involving several artists for exclusive concert experiences for super fans in unique destinations and premium resort venues," the company said.

NextTrip files to sell 537,894 shares of common stock for holders

"Fiscal 2026 was the year NextTrip moved beyond building infrastructure and began activating a new category, where media doesn't just inspire travel, it directly drives it," said Bill Kerby, Chief Executive Officer of NextTrip. "We are not simply operating a travel booking business or a media company. We are building a platform designed to influence intent at the moment of inspiration and convert that intent into high-value transactions within a single ecosystem."

NextTrip announced the appointment of Brad Buice as Chief Technology Officer. Buice most recently held senior leadership roles spanning Trisept Solutions, Apple Leisure Group, and Hyatt Corporation, where he played a key role in the integration and modernization of global travel systems following Hyatt's acquisition of Apple Leisure Group and Trisept. Bill Kerby, Chief Executive Officer of NextTrip, commented, "Brad's deep experience across travel technology, platform integration, and advisor ecosystems makes him a strong addition to our leadership team. As we scale our content-to-commerce platform and advance our Agentic AI initiatives, his expertise will be instrumental in executing our technology roadmap."