NTRP News & Events

NextTrip announced the upcoming global rollout of its consumer engagement suite, including Agentic-AI, across its JOURNY streaming television properties and digital platforms. NextTrip is introducing JOURNYGO, its enhanced WATCH. SCAN. BOOK. GO. Ecosystem. "With JOURNY, we are meeting travelers where inspiration actually happens, on the screen," said John McMahon, Chief Operating Officer of NextTrip. "Our goal is to ensure that when viewers feel inspired by a destination, they can move seamlessly from that moment of trust and visual proof into a fully built, bookable itinerary."

NextTrip announced the appointment of three senior media executives to support the continued expansion of its global travel network JOURNY and the company's broader media-to-commerce strategy. The new appointments include Casey D'Ambra, VP of Media & Distribution, and Assaf Blecher and Nir Haklili, who will serve as Managing Directors of NextTrip Media. NextTrip's JOURNY network serves a global audience beyond dedicated travelers with destination documentaries, culinary features, cultural storytelling, lifestyle programming, and travel series. Casey D'Ambra, Vice President - Media & Distribution, previously served as Director of Content at Brand USA and Executive Producer at National Geographic. Assaf Blecher, Managing Director - NextTrip Media, is a two-time Emmy-nominated television executive who was previously SVP of Development and Content at Keshet Broadcasting, a senior executive at Dick Clark Productions, and Managing Director at DCK Productions US. Nir Haklili, Managing Director - NextTrip Media, has worked across music, film, broadcast, and digital media and has led production on numerous television series and films.

NextTrip has signed an agreement with J. Bradley Hilton's Hilton Advisory Group. Hilton will collaborate with NextTrip's leadership team to help shape premium wellness programming, experiential travel offerings, and scalable content-to-commerce initiatives across NextTrip's global media and booking platforms. Under the agreement, Hilton Advisory Group will support NextTrip in both an advisory and content development capacity, providing strategic guidance on premium wellness and longevity programming, and collaborating with NextTrip Media to structure curated travel experiences designed for content-to-commerce conversion. The parties will explore integrated initiatives across destination wellness, experiential hospitality, and brand-led travel programming, aligned with NextTrip's 'Watch. Scan. Book. Go.' platform model.