MAX Stock: Price, Forecast, Financials & AI Analysis

High

Open

VWAP

Vol

Mkt Cap

Low

Amount

EV/EBITDA(TTM)

Total Shares

EV/OCF(TTM)

P/S(TTM)

Market Estimates

Earnings Estimates

Revenue

YoY Chg

EPS

YoYChg

FY2025Q4

FY2026Q1

FY2026Q2

296.92M

-1.24%

0.235

+193.8%

278.87M

+5.51%

0.172

-530%

275.56M

+9.52%

0.164

-149.7%

Estimates Revision

The market is revising Upward the revenue expectations for MediaAlpha, Inc. (MAX) for FY2025, with the revenue forecasts being adjusted by 1.98% over the past three months. During the same period, the stock price has changed by 9.85%.

Revenue Estimates for FY2025

Revise Upward

+1.98%

In Past 3 Month

EPS Estimates for FY2025

Revise Upward

+77.78%

In Past 3 Month

Stock Price

Go Up

+9.85%

In Past 3 Month

6 Analyst Rating

Wall Street analysts forecast MAX stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for MAX is 16.10 USD with a low forecast of 13.50 USD and a high forecast of 19.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

5 Buy

1 Hold

0 Sell

Strong Buy

Current: 0.000

Low

13.50

Averages

16.10

High

19.00

Current: 0.000

Low

13.50

Averages

16.10

High

19.00

Goldman Sachs

Neutral

maintain

$12

2025-10-31

Reason

Goldman Sachs

Price Target

$12

2025-10-31

maintain

Neutral

Reason

Goldman Sachs raised the firm's price target on MediaAlpha to $13.50 from $12 and keeps a Neutral rating on the shares.

JPMorgan

Cory Carpenter

Overweight

maintain

$14 -> $15

2025-10-30

Reason

JPMorgan

Cory Carpenter

Price Target

$14 -> $15

2025-10-30

maintain

Overweight

Reason

JPMorgan analyst Cory Carpenter raised the firm's price target on MediaAlpha to $15 from $14 and keeps an Overweight rating on the shares. The firm upped estimates citing ramping auto carrier spend into year-end.

Keefe Bruyette

NULL -> Outperform

maintain

$18 -> $19

2025-10-30

Reason

Keefe Bruyette

Price Target

$18 -> $19

2025-10-30

maintain

NULL -> Outperform

Reason

Keefe Bruyette raised the firm's price target on MediaAlpha to $19 from $18 and keeps an Outperform rating on the shares.

Goldman Sachs

Eric Sheridan

Buy

Neutral

downgrade

$12

2025-10-14

Reason

Goldman Sachs

Eric Sheridan

Price Target

$12

2025-10-14

downgrade

Buy

Neutral

Reason

Goldman Sachs analyst Eric Sheridan downgraded MediaAlpha to Neutral from Buy with a price target of $12, down from $14.50.

Goldman Sachs

Eric Sheridan

Buy -> Neutral

downgrade

$12

2025-10-14

Reason

Goldman Sachs

Eric Sheridan

Price Target

$12

2025-10-14

downgrade

Buy -> Neutral

Reason

As previously reported, Goldman Sachs analyst Eric Sheridan downgraded MediaAlpha to Neutral from Buy with a price target of $12, down from $14.50. The firm sees a more balanced risk/reward skew at current levels, noting that while its remain positive on the company's competitive positioning and ability to benefit from long-term secular tailwinds, it also expects total TTV - total transaction value - growth to moderate into 2026 and beyond entering the middle stages of the P&C market's cyclical recovery, the analyst tells investors in a research note. Goldman adds it is still cautious around MediaAlpha's Health segment growth outlook.

Keefe Bruyette

Tommy McJoynt

Outperform

maintain

$17 -> $18

2025-09-05

Reason

Keefe Bruyette

Tommy McJoynt

Price Target

$17 -> $18

2025-09-05

maintain

Outperform

Reason

Keefe Bruyette analyst Tommy McJoynt raised the firm's price target on MediaAlpha to $18 from $17 and keeps an Outperform rating on the shares. The firm had expected MediaAlpha would consider using its strong cash flow generation to repurchase shares opportunistically, the analyst tells investors in a research note.

Valuation Metrics

The current forward P/E ratio for Mediaalpha Inc (MAX.N) is 14.35, compared to its 5-year average forward P/E of 24.30. For a more detailed relative valuation and DCF analysis to assess Mediaalpha Inc 's fair value, click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.

N/A

5Y Average PE

24.30

Current PE

14.35

Overvalued PE

202.53

Undervalued PE

-153.94

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.

5Y Average EV/EBITDA

15.34

Current EV/EBITDA

6.77

Overvalued EV/EBITDA

23.65

Undervalued EV/EBITDA

7.04

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.

5Y Average PS

1.06

Current PS

0.58

Overvalued PS

1.60

Undervalued PS

0.53

Financials

Annual

Quarterly

N/A

Total Revenue

N/A

Operating Profit

N/A

Net Income after Tax

N/A

EPS - Diluted

N/A

Free Cash Flow

N/A

Gross Profit Margin - %

N/A

FCF Margin - %

N/A

Net Margin - %

N/A

ROIC

Trading Trends

Insider

Insiders are Neutral. There are no significant trading trends over the last month.

Sold

Bought

Hedge Fund

Hedge Funds are Neutral. There are no significant trading trends over the last quarter.

Sold

Bought

Congress Trading

Congress are Neutral. There are no significant trading trends over the last month.

Sold

Bought

Insider

Insiders are Neutral. There are no significant trading trends over the last month.

Sold

Bought

MAX News & Events

Events Timeline

No data

News

2.0

2025-12-09NASDAQ.COM

Skillsoft Shares Drop 69% Year-to-Date: Is It Time to Invest or Stay Away?

3.0

2025-11-19NASDAQ.COM

MediaAlpha (MAX) Remains a Good Value Amid Rapid Growth

7.0

2025-11-05Globenewswire

Investor Notice: Holzer & Holzer, LLC Launches Investigation into MediaAlpha, Inc. (MAX)

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Frequently Asked Questions

What is Mediaalpha Inc (MAX) stock price today?

The current price of MAX is 11.6 USD — it has decreased -0.94 % in the last trading day.

What is Mediaalpha Inc (MAX)'s business?

MediaAlpha, Inc. is an online customer acquisition channel in property and casualty (P&C) insurance, health insurance and life insurance. Its technology platform brings insurance carriers and high-intent consumers together through a real-time, programmatic, transparent, and results-driven ecosystem. Its platform is a set of predictive analytics algorithms that incorporate various variables to generate conversion probabilities for each consumer. The Company’s platform allows buyers to fully integrate first-party consumer data to enhance targeting parameters, bidding granularity and conversion tracking. Its search and conversion datasets enable automated, algorithmic customer acquisition optimizations. It offers a self-service model, which enables its partners to directly manage the buying and selling process independently. Through its platform, its insurance carrier partners can target and price across over 35 separate consumer attributes to manage customized acquisition strategies.

What is the price predicton of MAX Stock?

What is Mediaalpha Inc (MAX)'s revenue for the last quarter?

Mediaalpha Inc revenue for the last quarter amounts to 306.51M USD, increased 18.28 % YoY.

What is Mediaalpha Inc (MAX)'s earnings per share (EPS) for the last quarter?

Mediaalpha Inc. EPS for the last quarter amounts to 0.26 USD, increased 52.94 % YoY.

What changes have occurred in the market's expectations for Mediaalpha Inc (MAX)'s fundamentals?

How many employees does Mediaalpha Inc (MAX). have?

Mediaalpha Inc (MAX) has 144 emplpoyees as of January 10 2026.

What is Mediaalpha Inc (MAX) market cap?

Today MAX has the market capitalization of 755.99M USD.