MAX Overview

MediaAlpha, Inc. is an online customer acquisition platform for insurance in property and casualty, health, and life. The Company's technology platform brings together insurance carriers, agents, and high-intent consumers through a real-time, programmatic, transparent, and results-driven ecosystem. Its platform is a set of predictive analytics algorithms that incorporate hundreds of variables to generate conversion probabilities for each consumer, enabling its partners to align customer acquisition costs with expected customer LTV across the platform. Its platform allows buyers to fully integrate first-party consumer data to enhance targeting parameters, bidding granularity and conversion tracking, resulting in accurate customer acquisition and LTV predictions. Its search and conversion datasets enable automated, algorithmic customer acquisition optimizations. It offers a self-service model, which enables its partners to directly manage the buying and selling process independently.

Wall Street analysts forecast MAX stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for MAX is16.75 USD with a low forecast of 15.00 USD and a high forecast of 19.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

Mediaalpha Inc revenue for the last quarter amounts to 291.15M USD, decreased -3.16

Mediaalpha Inc. EPS for the last quarter amounts to 0.32 USD, increased 300.00

Mediaalpha Inc (MAX) has 147 emplpoyees as of April 21 2026.

Today MAX has the market capitalization of 640.29M USD.