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MARA Holdings Inc is not a strong buy for a beginner, long-term investor with $50,000-$100,000 available for investment. The stock is currently in a bearish technical trend, has mixed analyst ratings with limited upside potential, and faces significant financial challenges. While options data shows bullish sentiment in the short term, the lack of strong positive catalysts and weak financial performance make it unsuitable for long-term investment at this time.
The technical indicators are bearish. The MACD is below 0 and negatively contracting, RSI is neutral at 29.689, and moving averages indicate a bearish trend (SMA_200 > SMA_20 > SMA_5). The stock is trading near its key support level of 7.001, with resistance levels at 9.423 and 10.171. The short-term stock trend suggests a 40% chance of a slight decline in the next day and week.

The company has shifted some focus towards AI infrastructure, which could provide future growth opportunities. Additionally, the options market shows bullish sentiment.
Analysts have expressed concerns about the company's reliance on Bitcoin mining economics, lower power access, and high network competition. The company's financials show significant declines in net income, EPS, and gross margin, indicating operational challenges. There is no recent congress trading data or significant insider/hedge fund activity to suggest confidence in the stock.
In Q3 2025, revenue increased by 91.73% YoY to $252.41M, but net income dropped by -198.67% YoY to $123.13M. EPS fell by -164.29% YoY to 0.27, and gross margin declined by -73.90% YoY to -13.33%. The financial performance indicates growth in revenue but severe profitability challenges.
Analyst ratings are mixed. Morgan Stanley initiated coverage with an Underweight rating and an $8 price target, citing limited upside due to Bitcoin mining economics. Rosenblatt lowered its price target from $22 to $15 but maintained a Buy rating, while Compass Point upgraded the stock to Buy with a $30 price target. JPMorgan lowered its price target from $20 to $13, citing lower Bitcoin prices and a higher share count.