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IQ Should I Buy

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Intellectia

Should You Buy iQIYI Inc (IQ) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
1.200
1 Day change
-0.83%
52 Week Range
2.840
Analysis Updated At
2026/05/01
Should I buy Analysis is updated weekly. For real time "Should I Buy" analysis, please sign up to get free answers.
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IQ is not a good buy right now for a beginner long-term investor with $50,000-$100,000 to deploy. The stock is trading weak in pre-market, the chart is still bearish, analysts are cautious, and the latest quarter showed only modest revenue growth with sharply weaker profitability. I would not buy it now.

Technical Analysis

Current pre-market price is 1.17, down 0.85%. The trend is bearish: SMA_200 > SMA_20 > SMA_5, which confirms a downtrend structure. MACD histogram is negative at -0.0123 and still below zero, while RSI_6 at 40.11 is neutral-to-weak rather than oversold. Price is sitting below the pivot at 1.257 and close to support at 1.104, with resistance at 1.41 and 1.504. The short-term stock trend model also implies weak follow-through, with only a 40% chance of a modest next-day move and very limited upside over the next week/month.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Option sentiment is bullish on the surface because both put-call ratios are low, suggesting more calls than puts. However, the activity looks thin relative to the stock's very high implied volatility: 30d IV is 246.62 and IV percentile is 82.47, which signals expensive options pricing. Open interest is heavily call-skewed, but that does not override the weak price trend and lack of a trading signal. AI Stock Picker: no signal on given stock today. SwingMax: no signal on given stock recently.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
7
Buy
2

Positive Catalysts

  • The company also reported over 100 million users across 190+ territories, which supports brand reach and international growth potential.

Neutral/Negative Catalysts

  • The latest analyst update was negative: Morgan Stanley lowered its price target to $1.50 from $2.10 and kept Equal Weight, citing a muted Q1 with declining revenue and a loss, and saying improvement may take around six months. Financials also show pressure on profitability: net income turned slightly negative, EPS fell to zero, and gross margin dropped sharply year over year. Hedge funds and insiders are neutral, with no notable buying support. No recent congress trading data is available.

Financial Performance

In 2025/Q4, revenue increased 2.73% year over year to 6,794,198,000, which shows top-line growth, but profitability weakened materially. Net income dropped 96.93% year over year to -5,816,000, EPS fell 100% to 0, and gross margin declined to 20.87%, down 14.75% year over year. This is a mixed quarter: revenue is growing, but earnings quality and margins are deteriorating.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

The analyst trend is cautious to negative. Morgan Stanley cut its target to $1.50 from $2.10 and maintained Equal Weight, pointing to a muted quarter, declining revenue outlook, and a loss. Wall Street’s pros view: long-term content and AI-related strategy could help, and the international user base is large. Wall Street’s cons view: near-term fundamentals are weak, profitability is poor, and analysts see several months before any meaningful improvement. Overall analyst sentiment is not supportive for a buy now.

Wall Street analysts forecast IQ stock price to rise
3 Analyst Rating
Wall Street analysts forecast IQ stock price to rise
1 Buy
2 Hold
0 Sell
Moderate Buy
Current: 1.210
sliders
Low
2.1
Averages
2.38
High
2.65
Current: 1.210
sliders
Low
2.1
Averages
2.38
High
2.65
Morgan Stanley
Equal Weight
downgrade
AI Analysis
2026-04-22
Reason
Morgan Stanley
Price Target
AI Analysis
2026-04-22
downgrade
Equal Weight
Reason
Morgan Stanley lowered the firm's price target on iQiyi to $1.50 from $2.10 and keeps an Equal Weight rating on the shares. The firm expects a "muted" Q1 with declining revenue and a loss. While the firm views the shift to a decentralized, creator-led content ecosystem as positive, it expects about six months of lead time before any improvement, the analyst tells investors in a preview.
Morgan Stanley
Equal Weight
downgrade
2025-11-19
Reason
Morgan Stanley
Price Target
2025-11-19
downgrade
Equal Weight
Reason
Morgan Stanley lowered the firm's price target on iQiyi to $2.10 from $2.30 and keeps an Equal Weight rating on the shares. The firm expects Q4 total revenue to return to growth year-over-year and quarter-over-quarter due to improved pipeline performance, but it also expects higher content cost and operating expense in Q4 to weigh on margins, the analyst tells investors.
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