Roth Capital analyst Craig Irwin lowered the firm's price target on Gold.com to $55 from $60 and keeps a Buy rating on the shares. The company is facing a fundamentally more profitable environment, and Roth sees the recent taper in bullion spreads as generally expected, the analyst tells investors in a research note. The firm added that it has adjusted its model for changes in precious metals spreads, the Tether investment, and Sunshine.