Should You Buy Six Flags Entertainment Corp (FUN) Today? Analysis, Price Targets, and 2026 Outlook.
Conclusion
Hold
Latest Price
18.350
1 Day change
5.16%
52 Week Range
48.800
Analysis Updated At
2026/01/28
Not a good buy right now for a beginner long-term investor. While the stock has upside to many reduced analyst targets, the most recent quarter showed shrinking revenue and an extremely large loss, and Wall Street’s wave of price-target cuts signals a still-unclear turnaround. With a major earnings event coming (Feb 19, 2026) and no proprietary buy signals today, the risk/reward is not attractive enough to deploy $50k–$100k into FUN at this time.
Technical Analysis
Price is near the pivot (17.079) at 17.45, implying a balanced market with modest upside room to first resistance (R1 ~18.256) but limited trend strength. MACD histogram is positive (0.195) but contracting, which often means bullish momentum is fading rather than accelerating. RSI(6) ~59 is neutral-to-slightly-bullish (not overbought), consistent with a mild rebound rather than a strong uptrend. Moving averages are converging, typically signaling consolidation/indecision. Key levels: support S1 ~15.903 (risk if it breaks), resistance R1 ~18.256 then R2 ~18.983 (needs a catalyst to clear). Intellectia Proprietary Trading Signals: - [AI Stock Picker](module://ai_stock_pick): No signal on given stock today. - [SwingMax](module://swingmax): No signal on given stock today.
Options Data
Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio
Positioning leans more bullish on open interest (PCR 0.48 = more calls than puts outstanding), but day-to-day trading flow is closer to neutral (volume PCR 0.94). Implied volatility is very elevated (30D IV ~89.7; IV percentile ~94.8), meaning the options market is pricing in large moves and uncertainty (often around events/earnings). Overall: sentiment is not strongly bearish, but the market is demanding a high risk premium.
Technical Summary
Sell
4
Buy
9
Positive Catalysts
Earnings on 2026-02-19 (pre-market) can act as a catalyst if guidance/attendance/per-cap spending stabilizes. Options open-interest skew (put/call 0.48) suggests some investors are positioned for upside.
Neutral/Negative Catalysts
Latest reported results show weak growth and severe profitability pressure (large net loss), which can keep investor confidence and valuation depressed. Broad analyst price-target reductions and at least one notable downgrade (Morgan Stanley to Equal Weight; JPMorgan Underweight) indicate reduced conviction in a near-term recovery. Competitive theme-park news flow (e.g., Disney expanding globally) reinforces long-term competition for consumer leisure spending. Event risk: upcoming earnings can move the stock sharply, and current high implied volatility reflects that uncertainty.
Financial Performance
2025/Q3: Revenue fell to 1,317,753,000 (-2.27% YoY), signaling soft top-line momentum. Profitability deteriorated sharply: Net Income -1,187,348,000 and EPS -11.77 (both down ~-1170% YoY), indicating major one-time charges and/or severe operating pressure versus the prior year. A bright spot is gross margin at 81.84% (+0.88% YoY), but the bottom-line collapse dominates the investment case until the company demonstrates a cleaner earnings profile and stabilization in attendance/pricing.
Growth
Profitability
Efficiency
Analyst Ratings and Price Target Trends
Recent trend: a cluster of November 2025 updates shows widespread price-target cuts across the Street (UBS 34→27, Mizuho 28→24, JPM 24→20, Guggenheim 43→35, GS 23→20, Citi 33→25, Stifel 36→29, MS 30→20; Barclays 27→25). Ratings are mixed: multiple Buys/Overweights remain, but key firms moved more cautious (Morgan Stanley downgrade to Equal Weight; JPMorgan Underweight; Goldman Neutral). Wall Street pros: believes 2026 could improve with better execution, easing promo pressure, and cost control; sees meaningful upside from depressed levels if EBITDA recovers. Wall Street cons: concerns that pricing power/low-end consumer demand and execution missteps may delay recovery, keeping EBITDA and attendance under pressure longer than expected. Influential/political trading: no recent Congress trading data available; insiders and hedge funds show neutral activity in the provided data.
Wall Street analysts forecast FUN stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for FUN is 23.48 USD with a low forecast of 14.77 USD and a high forecast of 35 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
10 Analyst Rating
Wall Street analysts forecast FUN stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for FUN is 23.48 USD with a low forecast of 14.77 USD and a high forecast of 35 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
7 Buy
2 Hold
1 Sell
Moderate Buy
Current: 17.450
Low
14.77
Averages
23.48
High
35
Current: 17.450
Low
14.77
Averages
23.48
High
35
UBS
Arpine Kocharyan
Buy
downgrade
$34 -> $27
AI Analysis
2025-11-21
Reason
UBS
Arpine Kocharyan
Price Target
$34 -> $27
AI Analysis
2025-11-21
downgrade
Buy
Reason
UBS analyst Arpine Kocharyan lowered the firm's price target on Six Flags to $27 from $34 and keeps a Buy rating on the shares.
UBS
Buy
downgrade
$34 -> $27
2025-11-20
Reason
UBS
Price Target
$34 -> $27
2025-11-20
downgrade
Buy
Reason
UBS lowered the firm's price target on Six Flags to $27 from $34 and keeps a Buy rating on the shares. The firm's analysis shows $115M-$125M of revenue decline at underperforming parks is driving a $150M+ decrease in EBITDA with significant decremental margins of more than 128%. The magnitude of decremental margin shows execution issues are fixable and better cost management even in case of much worse macro could allow Six Flags tot better protect margins, the analyst tells investors in a research note.
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