Streaming Service Launch: Fox Corp announced plans to launch a new streaming service targeting cord-cutters, aiming to capitalize on the success of Fox Nation, which has 2-2.5 million subscribers. This service is expected to launch before the fall football season, potentially boosting subscriber growth and revenue.
Trump Speech Viewership: Fox News led viewership during Trump's recent speech to Congress, with 10.7 million viewers. While overall viewership was lower than previous speeches, Fox's strong performance indicates continued relevance in a shifting media landscape.
Analyst Sentiment: Multiple analysts have raised their price targets for Fox Corp, with Morgan Stanley raising their target to $55 and Bank of America Securities maintaining a Buy rating. This reflects confidence in Fox's strategic initiatives and growth potential.
Price Trends: FOX is currently trading at $51.71, with a Fibonacci pivot point at $52.82. The stock is approaching a resistance level, with potential upside if it breaks above this level.
Momentum Indicators: The RSI_14 is at 50.97, indicating a neutral position, while the MACD shows a bullish signal with a positive crossover.
Support and Resistance: Key support levels are at $50.05 and $48.33, with resistance at $54.54 and $55.60.
Based on the positive news sentiment, strong analyst sentiment, and neutral-to-bullish technical indicators, the stock is expected to rise slightly. The target price for the next trading week is $53.50.
Recommendation: Buy FOX as the combination of positive developments and technical indicators suggests potential upside.
The price of FOX is predicted to go up -8.32%, based on the high correlation periods with FOXA. The similarity of these two price pattern on the periods is 99.55%.
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Fox holds very attractive sports rights, and Fox News is the long-running leader in cable news viewership, giving Fox pricing power that helps it offset the decline in pay-TV subscribers and buck the industry trend of shrinking affiliate revenue.
Sports and news continue to attract live viewership, which puts Fox in a much stronger position than peers to grow advertising revenue.
Without a subscription streaming service requiring heavy investment, profits from cash cow pay-TV businesses will continue dropping to the bottom line.