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Krispy Kreme Inc (DNUT) is not a good buy for a beginner investor with a long-term strategy and $50,000-$100,000 to invest. The stock shows weak financial performance, bearish technical indicators, and lacks strong positive catalysts. The options data and analyst ratings also do not provide a compelling case for investment at this time.
The technical indicators for DNUT are bearish. The moving averages show a downward trend (SMA_200 > SMA_20 > SMA_5). The RSI is neutral at 35.258, and the MACD is slightly positive but not strong enough to indicate a significant upward momentum. Key support levels are at $2.91 and $2.811, with resistance at $3.07 and $3.231. Overall, the stock is trading near its support levels, but there is no clear signal for a reversal.

Hedge funds have increased their buying activity by 115.53% over the last quarter, which may indicate some institutional interest.
The company's financial performance in Q3 2025 was poor, with revenue declining by 1.20% YoY, net income dropping by 149.15% YoY, and EPS falling by 147.83% YoY. Gross margin also declined significantly. Analyst ratings are mixed, with one firm lowering the price target and another raising it slightly but maintaining an Underweight rating. Additionally, there is no recent news or significant insider trading activity to act as a positive catalyst.
In Q3 2025, Krispy Kreme reported a revenue decline of 1.20% YoY to $375.3M. Net income fell sharply by 149.15% YoY to -$19.44M, and EPS dropped by 147.83% YoY to -$0.11. Gross margin also decreased to 13.24%, down 17.04% YoY. These metrics indicate weak financial health and poor growth trends.
Analyst sentiment is mixed. BofA lowered its price target from $6 to $5 while maintaining a Buy rating, and Morgan Stanley raised its price target from $2.50 to $3 but kept an Underweight rating. This reflects uncertainty and lack of strong confidence in the stock's future performance.