DBGI News & Events

Digital Brands Group announced that it has expanded its partnership with GCC, and received initial purchase orders for its $125M U.S. Program and expanded partnership. This expanded partnership includes apparel and soft good revenue opportunities available through GCC's digital networks, physical installations, domestic and international events and hospitality.

Digital Brands announced the launch of a strategic AI and brand protection collaboration with a globally recognized outdoor performance apparel. The initiative is being supported through the Company's relationship with SECUR3D Inc. and is expected to utilize their AI-powered brand protection technology to assist in identifying unauthorized digital assets, counterfeit-related listings, and broader online intellectual property concerns. Digital Brands believes the growing intersection between AI, eCommerce, digital assets, and online marketplaces is creating significant new challenges for global consumer brands, particularly as counterfeit activity and unauthorized digital distribution continue expanding across online channels.

Digital Brands announced a strategic partnership with Renov AI to accelerate the development of Digital Brands Group's expanding suite of AI-powered tools. Through the partnership, Renov AI's engineering and research team will support Digital Brands Group across a range of AI initiatives. "Building a meaningful AI platform requires more than software, it requires strong technical teams, research depth, and the ability to execute," said Hil Davis, Chief Executive Officer of Digital Brands Group. "Renov AI brings exactly that. This partnership strengthens our ability to develop and deploy AI-driven tools across ecommerce and brand ecosystems, while positioning us to extend those capabilities into new areas such as data-driven brand partnerships and NIL-related initiatives." .