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CRI Should I Buy

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Intellectia

Should You Buy Carter's Inc (CRI) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
39.080
1 Day change
-0.18%
52 Week Range
44.440
Analysis Updated At
2026/04/17
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Carter's Inc (CRI) is not a strong buy at this moment for a beginner investor with a long-term strategy. While there are some positive indicators such as recent analyst upgrades and improving financial performance, the lack of strong trading signals, neutral insider and hedge fund activity, and potential for short-term downside based on historical patterns suggest holding off for now.

Technical Analysis

The technical indicators show a bullish trend with MACD positively expanding, RSI in the neutral zone at 65.674, and moving averages in a bullish alignment (SMA_5 > SMA_20 > SMA_200). Key resistance levels are at R1: 37.391 and R2: 38.311, while support levels are at S1: 34.411 and S2: 33.491. However, candlestick pattern analysis indicates an 80% chance of short-term price declines (-3.52% next day, -5.57% next week, -4.28% next month).

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

The low put-call ratios suggest a bullish sentiment among options traders, but the implied volatility at 62.1% and IV percentile at 83.2% indicate elevated uncertainty.

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
2
Buy
10

Positive Catalysts

  • Recent analyst upgrades, including Goldman Sachs upgrading to Neutral with a price target of $38 and Citi's upgrade to Buy with a $50 price target, highlight potential for growth driven by digital marketing and a turnaround story. Financial performance in Q4 2025 showed revenue growth of 7.65% YoY and net income growth of 4.63% YoY.

Neutral/Negative Catalysts

  • Gross margin dropped by -9.56% YoY in Q4 2025, indicating cost pressures. Additionally, the stock's historical pattern suggests a high probability of short-term price declines. No recent news or significant insider/hedge fund activity adds to the lack of immediate positive momentum.

Financial Performance

In Q4 2025, Carter's reported revenue of $925.45M, up 7.65% YoY, net income of $63.03M, up 4.63% YoY, and EPS of 1.78, up 4.09% YoY. However, gross margin dropped to 43.24%, down -9.56% YoY, indicating potential cost management challenges.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analyst sentiment has improved recently, with multiple upgrades in 2026. Goldman Sachs upgraded to Neutral with a $38 price target, and Citi upgraded to Buy with a $50 price target, citing a turnaround story and positive comps. However, Needham remains cautious with a Hold rating, citing macroeconomic uncertainty.

Wall Street analysts forecast CRI stock price to fall
3 Analyst Rating
Wall Street analysts forecast CRI stock price to fall
1 Buy
0 Hold
2 Sell
Moderate Sell
Current: 39.150
sliders
Low
25
Averages
34.67
High
50
Current: 39.150
sliders
Low
25
Averages
34.67
High
50
Goldman Sachs
Sell
to
Neutral
upgrade
$29 -> $38
AI Analysis
2026-04-09
Reason
Goldman Sachs
Price Target
$29 -> $38
AI Analysis
2026-04-09
upgrade
Sell
to
Neutral
Reason
Goldman Sachs upgraded Carter's to Neutral from Sell with a price target of $38, up from $29. The firm see a "meaningful opportunity" for Carter's to drive sales growth through share gains among households earning between $50,000-$200,000 annually. The company's digital marketing spend by platform is identifying opportunities to increase and more efficiently deploy ad spend to in pursuit of younger and higher-income consumers, the analyst tells investors in a research note.
Needham
Hold
initiated
2026-03-26
Reason
Needham
Price Target
2026-03-26
initiated
Hold
Reason
Needham initiated coverage of Carter's with a Hold rating and no price target. The firm is "encouraged" by the recent inflection in the company's direct-to-consumer comps. However, it is prudent to take a "wait-and-see approach" on the shares given the macro uncertainty, the analyst tells investors in a research note.
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