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BEN Should I Buy

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Intellectia

Should You Buy Franklin Resources Inc (BEN) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Buy
Latest Price
25.760
1 Day change
-0.08%
52 Week Range
28.320
Analysis Updated At
2026/03/06
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Franklin Resources Inc (BEN) is a good buy for a beginner investor with a long-term horizon and $50,000-$100,000 available for investment. The company's strong financial performance, positive AUM growth, and long-term net inflows, combined with a stable technical outlook and neutral sentiment from hedge funds and insiders, make it a solid choice for long-term investment. While analyst ratings are mixed, the positive catalysts outweigh the negatives.

Technical Analysis

The MACD is negative but contracting, RSI is neutral at 49.173, and moving averages are converging, indicating no strong trend. The stock is trading near its pivot level of 26.89, with resistance at 27.669 and support at 26.11. Overall, the technical indicators suggest a stable price trend with no immediate breakout or breakdown signals.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
8
Buy
4

Positive Catalysts

  • Franklin Resources reported $1.74 trillion in AUM as of February 28, 2026, reflecting a 1.8% increase from January due to positive market conditions and long-term net inflows.

  • Net income increased by 61.47% YoY in Q1 2026, showcasing strong profitability.

  • Diversified investment strategy led to growth in both equity and fixed-income AUM.

Neutral/Negative Catalysts

  • Mixed analyst ratings, with some firms maintaining Underweight or Hold ratings.

  • MACD remains negative, and technical indicators show no clear upward momentum.

  • No recent congress trading data or significant insider/hedge fund activity.

Financial Performance

In Q1 2026, revenue increased by 5.26% YoY to $2.437 billion, net income surged by 61.47% YoY to $239.3 million, EPS increased by 58.62% YoY to 0.46, and gross margin improved by 4.81% YoY to 36.84%. These figures indicate strong financial growth and profitability.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analyst ratings are mixed. Morgan Stanley and Barclays maintain Underweight ratings with price targets of $22, while TD Cowen raised its price target to $36 with a Hold rating. Analysts are incrementally bullish but cautious about operating expenses and market conditions.

Wall Street analysts forecast BEN stock price to rise
6 Analyst Rating
Wall Street analysts forecast BEN stock price to rise
1 Buy
1 Hold
4 Sell
Moderate Sell
Current: 25.780
sliders
Low
22
Averages
26.83
High
36
Current: 25.780
sliders
Low
22
Averages
26.83
High
36
Morgan Stanley
Morgan Stanley
Underweight
maintain
$21 -> $22
AI Analysis
2026-02-03
Reason
Morgan Stanley
Morgan Stanley
Price Target
$21 -> $22
AI Analysis
2026-02-03
maintain
Underweight
Reason
Morgan Stanley raised the firm's price target on Franklin Resources to $22 from $21 and keeps an Underweight rating on the shares. The firm is lowering its calendar Q4 adjusted EPS forecast by 14% on higher operating expenses, but raised its calendar 2026 adjusted EPS view by 6.3% and calendar 2027 forecast by 0.7% on better fees and better non-operating investment income.
TD Cowen
Bill Katz
Hold
maintain
$30 -> $36
2026-02-02
Reason
TD Cowen
Bill Katz
Price Target
$30 -> $36
2026-02-02
maintain
Hold
Reason
TD Cowen analyst Bill Katz raised the firm's price target on Franklin Resources to $36 from $30 and keeps a Hold rating on the shares. The firm updated its model following Q4 results and said they were incrementally bullish on the shares.
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