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Asana Inc (ASAN) is not a strong buy at the moment for a beginner investor with a long-term strategy. The stock is currently trading in a bearish trend with weak technical indicators, mixed analyst sentiment, and limited positive catalysts. While the company has shown some improvement in financial metrics, profitability remains a concern, and there are no strong signals or recent influential trades to support a buy decision.
The technical indicators for ASAN are bearish. The MACD is below 0 and negatively contracting, RSI is at 23.407 indicating oversold conditions but not a clear buy signal, and moving averages are bearish (SMA_200 > SMA_20 > SMA_5). The stock is trading near its support level (S1: 7.284), with resistance levels at R1: 8.877 and R2: 9.369. Overall, the trend suggests further downside risk.

Revenue increased by 9.33% YoY in Q3
Net income improved by 19.38% YoY, indicating progress toward profitability.
Analysts note improved net retention rates in the $100k+ customer cohort.
Analysts have lowered price targets multiple times, reflecting concerns about profitability and growth.
The company faces headwinds from AI-driven competition and SEO/search traffic trends.
Gross margin dropped slightly YoY, and the company remains unprofitable.
No recent news or significant insider/hedge fund activity to indicate confidence in the stock.
In Q3 2026, Asana reported revenue growth of 9.33% YoY to $201.03M. Net income improved by 19.38% YoY but remains negative at -$68.43M. EPS increased by 16% YoY to -0.29. Gross margin slightly declined to 88.9%, down 0.37% YoY. While the financials show some improvement, the company remains unprofitable.
Analyst sentiment is mixed. Recent downgrades and reduced price targets reflect concerns about profitability and growth. HSBC maintains a Reduce rating with a price target of $8, while Piper Sandler and RBC Capital also lowered their targets. KeyBanc upgraded the stock to Overweight with an $18 price target, citing varied sources of growth and better execution. However, the overall sentiment leans cautious.