Warby Parker Appoints Adrian Mitchell as CFO
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 09 2026
0mins
Should l Buy WRBY?
Warby Parker (WRBY) "announced the appointment of Adrian Mitchell as Chief Financial Officer, effective February 10, 2026. His appointment strengthens Warby Parker's leadership team as the company continues executing its strategic vision, building on a track record of retail and product innovation while expanding into new categories, including the launch of its first AI glasses. Most recently, he served as Chief Operating Officer and Chief Financial Officer of Macy's (M) where he helped modernize operations by embedding AI-driven tools across the enterprise."
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Analyst Views on WRBY
Wall Street analysts forecast WRBY stock price to rise
12 Analyst Rating
8 Buy
4 Hold
0 Sell
Moderate Buy
Current: 21.960
Low
18.00
Averages
26.36
High
35.00
Current: 21.960
Low
18.00
Averages
26.36
High
35.00
About WRBY
Warby Parker Inc. is a lifestyle brand that operates at the intersection of design, technology, healthcare, and social enterprise. The Company offers holistic vision care by selling eyewear products and providing optical services directly to consumers through its retail stores and e-commerce platform. It sells a range of prescription and non-prescription eyewear, including glasses, sunglasses, and contact lenses. Its customers can customize their prescription lenses with a variety of options, including single-vision, progressive, light-responsive, blue-light-filtering, and non-prescription lenses. It also offers in-house technologies like Virtual Vision Test and Virtual Try-On to enhance the overall customer experience. It sells its own brand of contacts, Scout by Warby Parker, and third-party contact lenses; this allows it to provide customers with a vision care offering. Its Website and mobile app make it easy for its customers to browse, virtually try on, and purchase glasses.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Meta Dominates the Smart Glasses Market: Exploring the Potential for Growth.
- Meta's Smart Glasses Success: Meta Platforms has developed a successful smart glasses business, indicating a strong foothold in the market.
- Mainstream Adoption Challenge: The company faces the challenge of making the product mainstream before competitors can catch up.
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Warby Parker Appoints New CFO Adrian Mitchell
- New CFO Appointment: Warby Parker announced the appointment of Adrian Mitchell as Chief Financial Officer, effective February 10, bringing extensive financial management experience from his previous roles as COO and CFO at Macy's Inc.
- Leadership Transition: Mitchell will succeed the current finance leadership, continuing the company's growth strategy, which underscores Warby Parker's commitment to enhancing its performance in the competitive eyewear retail market.
- Background and Experience: Prior to joining Warby Parker, Mitchell held several executive positions at Crate & Barrel Holdings, including CFO and COO, demonstrating his deep background and leadership capabilities in the retail sector.
- Market Reaction: Warby Parker's stock rose 0.16% in after-hours trading to $24.24, reflecting a positive market sentiment towards the new CFO's appointment, which may bolster investor confidence in the company's future prospects.
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Bullish Appoints Lindsay Kaplan as Venture Partner to Support Next-Gen Consumer Brands
- Strategic Partnership Strengthened: Bullish's appointment of Lindsay Kaplan as Venture Partner underscores its ongoing commitment to consumer businesses that shape markets and culture, which is expected to enhance the firm's influence in consumer investing.
- Rich Industry Experience: With over a decade in consumer branding, Kaplan's role in growing Chief into a billion-dollar brand is anticipated to bring valuable market insights and brand-building capabilities to Bullish.
- Innovative Investment Strategy: By combining capital with deep brand expertise, Bullish aims to identify potential breakout consumer companies, which is expected to further drive growth and market adaptability within its investment portfolio.
- Brand-Driven Value: Kaplan emphasizes that Bullish's investments go beyond financial support, involving deep collaboration with founders to shape and strengthen brand strategies, thereby enhancing long-term enterprise value and market competitiveness.
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- Insider Selling: Warby Parker Co-CEO David Gilboa sold 94,906 shares on January 7 and 9, 2026, for approximately $2.6 million, indicating a trend of reducing his stake in the company.
- Ownership Shift: Following this transaction, Gilboa's direct holdings fell to 37,247 shares, valued at about $1.1 million based on the January 9, 2026 market close, while he still retains significant indirect ownership through a trust.
- Transaction Details: The shares sold were acquired through the conversion of derivative securities (options) and immediately sold as Class A Common Stock, highlighting a derivative-driven liquidation rather than a discretionary sale of long-held stock.
- Market Implications: Although the sale occurred after the stock reached a 52-week high of $31, it was part of a prearranged Rule 10b5-1 trading plan, alleviating concerns and reflecting the company's positive outlook following its AI-powered eyewear announcement.
See More
Warby Parker CEO David Gilboa Sells 94,906 Shares for $2.6 Million
- Large Transaction: Warby Parker's Co-CEO David Gilboa sold 94,906 shares in January 2026 at a weighted average price of $27.51, totaling approximately $2.6 million, reducing his direct holdings to 37,247 shares, which now represent just 0.03% of the company's total shares outstanding.
- Transaction Context: This sale was executed under a prearranged Rule 10b5-1 trading plan established in September 2025, aimed at avoiding insider trading allegations; despite the reduction in direct holdings, he still indirectly owns nearly 1.7 million shares through a trust, indicating confidence in the company's long-term prospects.
- Performance Recovery: Warby Parker reported third-quarter revenue of $221.7 million, a 15% year-over-year increase, with a net income of $5.9 million, marking a significant turnaround from a net loss of $4.1 million in the previous year, showcasing the company's competitive strength and improving profitability.
- Market Reaction: Following the announcement of AI-powered eyeglasses, Warby Parker's stock reached a 52-week high of $31 on December 11, 2025; however, with a forward P/E ratio of 62, the stock appears expensive, suggesting investors should wait for a price correction before considering new investments.
See More
Warby Parker (WRBY) Stock Surpasses Analyst Target Price of $26.92, Trading at $29.09
- Price Breakthrough: Warby Parker Inc (WRBY) shares have surpassed the average analyst 12-month target price of $26.92, currently trading at $29.09, indicating market optimism about its future performance.
- Analyst Reactions: As the stock exceeds the target price, analysts may choose to downgrade valuations or raise target prices, reflecting potential improvements in the company's fundamentals that could influence investor decisions.
- Target Price Distribution: Among the 13 analysts covered by Zacks, target prices range from $18.00 to $35.00, with a standard deviation of $5.514, illustrating varying market perspectives on WRBY's future performance.
- Investor Signal: The rise in WRBY's stock price provides investors with a good signal to reassess the company, prompting them to consider whether the current valuation is justified or if it is time to take profits.
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Meta Dominates the Smart Glasses Market: Exploring the Potential for Growth.
- Meta's Smart Glasses Success: Meta Platforms has developed a successful smart glasses business, indicating a strong foothold in the market.
- Mainstream Adoption Challenge: The company faces the challenge of making the product mainstream before competitors can catch up.
See More
Warby Parker Appoints New CFO Adrian Mitchell
- New CFO Appointment: Warby Parker announced the appointment of Adrian Mitchell as Chief Financial Officer, effective February 10, bringing extensive financial management experience from his previous roles as COO and CFO at Macy's Inc.
- Leadership Transition: Mitchell will succeed the current finance leadership, continuing the company's growth strategy, which underscores Warby Parker's commitment to enhancing its performance in the competitive eyewear retail market.
- Background and Experience: Prior to joining Warby Parker, Mitchell held several executive positions at Crate & Barrel Holdings, including CFO and COO, demonstrating his deep background and leadership capabilities in the retail sector.
- Market Reaction: Warby Parker's stock rose 0.16% in after-hours trading to $24.24, reflecting a positive market sentiment towards the new CFO's appointment, which may bolster investor confidence in the company's future prospects.
See More
Bullish Appoints Lindsay Kaplan as Venture Partner to Support Next-Gen Consumer Brands
- Strategic Partnership Strengthened: Bullish's appointment of Lindsay Kaplan as Venture Partner underscores its ongoing commitment to consumer businesses that shape markets and culture, which is expected to enhance the firm's influence in consumer investing.
- Rich Industry Experience: With over a decade in consumer branding, Kaplan's role in growing Chief into a billion-dollar brand is anticipated to bring valuable market insights and brand-building capabilities to Bullish.
- Innovative Investment Strategy: By combining capital with deep brand expertise, Bullish aims to identify potential breakout consumer companies, which is expected to further drive growth and market adaptability within its investment portfolio.
- Brand-Driven Value: Kaplan emphasizes that Bullish's investments go beyond financial support, involving deep collaboration with founders to shape and strengthen brand strategies, thereby enhancing long-term enterprise value and market competitiveness.
See More
Warby Parker CEO David Gilboa Sells 94,906 Shares for $2.6 Million
- Insider Selling: Warby Parker Co-CEO David Gilboa sold 94,906 shares on January 7 and 9, 2026, for approximately $2.6 million, indicating a trend of reducing his stake in the company.
- Ownership Shift: Following this transaction, Gilboa's direct holdings fell to 37,247 shares, valued at about $1.1 million based on the January 9, 2026 market close, while he still retains significant indirect ownership through a trust.
- Transaction Details: The shares sold were acquired through the conversion of derivative securities (options) and immediately sold as Class A Common Stock, highlighting a derivative-driven liquidation rather than a discretionary sale of long-held stock.
- Market Implications: Although the sale occurred after the stock reached a 52-week high of $31, it was part of a prearranged Rule 10b5-1 trading plan, alleviating concerns and reflecting the company's positive outlook following its AI-powered eyewear announcement.
See More
Warby Parker CEO David Gilboa Sells 94,906 Shares for $2.6 Million
- Large Transaction: Warby Parker's Co-CEO David Gilboa sold 94,906 shares in January 2026 at a weighted average price of $27.51, totaling approximately $2.6 million, reducing his direct holdings to 37,247 shares, which now represent just 0.03% of the company's total shares outstanding.
- Transaction Context: This sale was executed under a prearranged Rule 10b5-1 trading plan established in September 2025, aimed at avoiding insider trading allegations; despite the reduction in direct holdings, he still indirectly owns nearly 1.7 million shares through a trust, indicating confidence in the company's long-term prospects.
- Performance Recovery: Warby Parker reported third-quarter revenue of $221.7 million, a 15% year-over-year increase, with a net income of $5.9 million, marking a significant turnaround from a net loss of $4.1 million in the previous year, showcasing the company's competitive strength and improving profitability.
- Market Reaction: Following the announcement of AI-powered eyeglasses, Warby Parker's stock reached a 52-week high of $31 on December 11, 2025; however, with a forward P/E ratio of 62, the stock appears expensive, suggesting investors should wait for a price correction before considering new investments.
See More
Warby Parker (WRBY) Stock Surpasses Analyst Target Price of $26.92, Trading at $29.09
- Price Breakthrough: Warby Parker Inc (WRBY) shares have surpassed the average analyst 12-month target price of $26.92, currently trading at $29.09, indicating market optimism about its future performance.
- Analyst Reactions: As the stock exceeds the target price, analysts may choose to downgrade valuations or raise target prices, reflecting potential improvements in the company's fundamentals that could influence investor decisions.
- Target Price Distribution: Among the 13 analysts covered by Zacks, target prices range from $18.00 to $35.00, with a standard deviation of $5.514, illustrating varying market perspectives on WRBY's future performance.
- Investor Signal: The rise in WRBY's stock price provides investors with a good signal to reassess the company, prompting them to consider whether the current valuation is justified or if it is time to take profits.
See More
