Urban Outfitters (URBN) Executives Sell 18,666 Shares for ~$1.4 Million
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 12 2026
0mins
Source: Fool
- Executive Trading Activity: Urban Outfitters Co-President and CCO Margaret Hayne executed an indirect sale of 18,666 shares on December 9 and 10, 2025, for a total transaction value of approximately $1.4 million, indicating executives' keen market timing.
- Ownership Analysis: Post-transaction, Hayne retains over 3.5 million shares across direct and indirect accounts, reflecting confidence in the company's future, with direct holdings valued at around $96.28 million.
- Financial Performance: Urban Outfitters reported $6 billion in revenue and $488.95 million in net income over the trailing twelve months, showcasing robust financial health that supports the executives' selling decisions.
- Market Performance Review: In 2025, Urban Outfitters' stock surged approximately 36%, reaching a record high of $84.35 on January 8, 2026, reflecting optimistic market expectations regarding its long-term growth potential.
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Analyst Views on URBN
Wall Street analysts forecast URBN stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for URBN is 87.45 USD with a low forecast of 70.00 USD and a high forecast of 98.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
12 Analyst Rating
6 Buy
6 Hold
0 Sell
Moderate Buy
Current: 69.610
Low
70.00
Averages
87.45
High
98.00
Current: 69.610
Low
70.00
Averages
87.45
High
98.00
About URBN
Urban Outfitters, Inc. is a lifestyle products and services company. The Company operates through three segments: Retail, Wholesale and Nuuly. The Retail segment includes its store and digital channels and primarily includes its Anthropologie, Free People, FP Movement and Urban Outfitters brands. In addition to retail stores, it offers products and services directly to its customers through its Websites, mobile applications, social media and third-party digital platforms, catalogs and customer contact centers. The Subscription segment includes the Nuuly brand, which primarily offers customers a more sustainable way to explore fashion through a monthly women’s apparel subscription rental service. The Wholesale segment primarily designs, develops and markets young women's contemporary casual apparel, intimates, FP Movement activewear and shoes under the Free People and FP Movement brands and the BDG and iets frans apparel collections under the Urban Outfitters brand.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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