RideNow Group Sets New Sales Record During Bike Week
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 18 2026
0mins
Should l Buy RDNW?
Source: Newsfilter
- Sales Performance Breakthrough: During the 2026 Bike Week, RideNow Group's Indian Daytona Beach dealership achieved a 40% increase in new motorcycle sales compared to 2025, while its sister store also saw a 32% rise, demonstrating that RideNow can still attract significant crowds despite declining overall attendance.
- Customer Engagement Strategy: RideNow Group implemented an active customer engagement strategy by organizing a full slate of riding activities, including the first-ever Ladies Ride with 123 participants and an Official Owners Ride featuring over 220 motorcycles, which strengthened the connection between the brand and its customers.
- Event Richness: The Indian Daytona Beach dealership hosted numerous events during Bike Week, such as a 125th Anniversary concert and multiple motorcycle audio competitions, drawing in motorcycle enthusiasts and enhancing the dealership's visibility and customer loyalty.
- Future Outlook: RideNow Group plans to continue leveraging its customer engagement strategies across its 47 dealerships, especially during major events and races, to further drive sales growth and brand loyalty.
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Analyst Views on RDNW
Wall Street analysts forecast RDNW stock price to fall
1 Analyst Rating
0 Buy
1 Hold
0 Sell
Hold
Current: 6.400
Low
4.00
Averages
4.00
High
4.00
Current: 6.400
Low
4.00
Averages
4.00
High
4.00
About RDNW
RideNow Group, Inc., formerly RumbleOn, Inc., is a powersports retailer in the United States. The Company operates through two segments: a powersports dealership group and a vehicle transportation services entity, Wholesale Express, LLC (Express). The Company offers an unmatched selection of new and pre-owned motorcycles, all-terrain vehicles (ATVs), utility terrain or side-by-side vehicles, personal watercraft, snowmobiles, and other powersports vehicles, along with parts, apparel, accessories, finance and insurance products and services, and aftermarket products from a range of industry’s brands. Additionally, the Company offers a full suite of repair and maintenance services. The Company utilizes its proprietary RideNow Cash Offer technology to source vehicles directly from consumers. It has more than 55 convenient stores across the United States and over 19,023 new and pre-owned motorcycles, ATVs, personal watercraft, and more, along with a selection of branded manufacturers.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
RideNow Group Sets New Sales Record During Bike Week
- Significant Sales Growth: During Bike Week 2026, RideNow Group's Indian motorcycle sales surged by 40% compared to 2025, demonstrating the brand's strong appeal despite a general decline in attendance, indicating robust market positioning.
- Event-Driven Customer Engagement: The Indian dealership transformed into a destination through a continuous calendar of events, which not only attracted motorcycle enthusiasts but also led to a 32% sales increase at RideNow Daytona Beach during the rally.
- Customer Engagement Strategy: General Manager Kevin Dunn emphasized the proactive approach of his team in connecting with customers and creating memorable moments, which directly contributed to natural sales growth, highlighting the importance of customer engagement in retail.
- Efficient Operational Model: Regional Director Lyle Kramper noted that the company's focus on efficiency and engagement, termed the “RideNow Way,” enabled the team to achieve record-breaking performance during Bike Week, showcasing the company's responsiveness to market demands.
See More
RideNow Group Sets New Sales Record During Bike Week
- Sales Performance Breakthrough: During the 2026 Bike Week, RideNow Group's Indian Daytona Beach dealership achieved a 40% increase in new motorcycle sales compared to 2025, while its sister store also saw a 32% rise, demonstrating that RideNow can still attract significant crowds despite declining overall attendance.
- Customer Engagement Strategy: RideNow Group implemented an active customer engagement strategy by organizing a full slate of riding activities, including the first-ever Ladies Ride with 123 participants and an Official Owners Ride featuring over 220 motorcycles, which strengthened the connection between the brand and its customers.
- Event Richness: The Indian Daytona Beach dealership hosted numerous events during Bike Week, such as a 125th Anniversary concert and multiple motorcycle audio competitions, drawing in motorcycle enthusiasts and enhancing the dealership's visibility and customer loyalty.
- Future Outlook: RideNow Group plans to continue leveraging its customer engagement strategies across its 47 dealerships, especially during major events and races, to further drive sales growth and brand loyalty.
See More
Union Square Capital Sells Entire Stake in Mohawk Industries
- Share Sale Details: Union Square Park Capital Management disclosed in an SEC filing that it sold its entire 40,000-share position in Mohawk Industries during Q4 2026, with the previous stake valued at $5.1 million, representing 1.8% of its reported assets.
- Market Performance Analysis: Mohawk Industries' stock is currently priced at $132.60, reflecting a 9.6% increase over the past year, yet it remains 62% below its previous peak, indicating struggles for growth in a weak housing market.
- Financial Overview: Mohawk Industries reported a TTM revenue of $10.8 billion and a net income of $369.9 million, with a market capitalization of $8.2 billion, showcasing its strong position in the global flooring market, although management noted a 3% year-over-year revenue decline last quarter.
- Investment Strategy Shift: Following the sale of its Mohawk stake, Union Square increased its investment in RH, indicating a strategic shift in seeking undervalued stocks and potentially better return prospects in other investments.
See More
RideNow Reports Q4 2025 Earnings with Mixed Results
- Significant EBITDA Growth: RideNow's adjusted EBITDA reached $9.7 million in Q4 2025, reflecting a remarkable 341% year-over-year increase, indicating substantial progress in operational efficiency and cost control, thereby enhancing financial stability.
- Same-Store Gross Profit Surge: The same-store gross profit increased by 13.8% to $66.8 million in Q4 2025, showcasing strong performance in core operations, which helps improve overall profitability and market competitiveness.
- Improved New Unit Margins: New unit gross margins rose to 13.2% in Q4 2025, up from 10.8% in the same quarter last year, which not only enhances product profitability but also lays a solid foundation for future sales growth.
- Revenue Decline: Despite improvements in adjusted EBITDA and gross profit, RideNow's total revenue fell to $256.9 million in Q4 2025, primarily due to the wind-down of the Wholesale Express business, which may negatively impact future revenue streams.
See More
RideNow Group, Inc. Q4 2025 Earnings Call Insights
- Financial Performance Improvement: RideNow reported total revenue of $256.9 million in Q4 2025, reflecting a 4.8% year-over-year decline, yet revenue remained flat when excluding Wholesale Express, indicating stability in other business segments.
- Significant Adjusted EBITDA Growth: The company achieved adjusted EBITDA of $9.7 million, representing a remarkable 341% increase year-over-year, highlighting enhanced profitability in the powersports segment following the closure of Wholesale Express and boosting confidence in future growth.
- Strategic Consolidation and Optimization: In Q4, RideNow closed two locations in Southern California and consolidated its Indian store into a neighboring RideNow location, optimizing store layout and enhancing transparency in same-store sales data, laying the groundwork for future business expansion.
- Future Growth Outlook: Management anticipates growth through acquisitions in 2026, emphasizing a disciplined approach to cash flow management while improving operational efficiency to navigate market uncertainties.
See More
RumbleON Q4 Earnings Beat Expectations
- Earnings Highlights: RumbleON reported a Q4 GAAP EPS of -$0.17, beating expectations by $0.02, although revenue of $256.9 million fell short by $4.19 million, indicating challenges in revenue growth.
- Gross Profit Performance: Powersports gross profit reached $70.7 million, up 10.1% year-over-year, demonstrating the company's effectiveness in cost control and product mix optimization despite overall revenue decline.
- Expense Management: Selling, general, and administrative expenses were $64.1 million, accounting for 90.4% of total gross profit, an improvement from $64.2 million and 95.1% last year, reflecting the company's efforts in managing expenditures.
- Annual Performance Improvement: The net loss for 2025 improved by 33.3% to $52.4 million compared to $78.6 million in 2024, while adjusted EBITDA increased by 40.4% to $46.2 million, showcasing significant enhancements in the company's profitability.
See More
RideNow Group Sets New Sales Record During Bike Week
- Significant Sales Growth: During Bike Week 2026, RideNow Group's Indian motorcycle sales surged by 40% compared to 2025, demonstrating the brand's strong appeal despite a general decline in attendance, indicating robust market positioning.
- Event-Driven Customer Engagement: The Indian dealership transformed into a destination through a continuous calendar of events, which not only attracted motorcycle enthusiasts but also led to a 32% sales increase at RideNow Daytona Beach during the rally.
- Customer Engagement Strategy: General Manager Kevin Dunn emphasized the proactive approach of his team in connecting with customers and creating memorable moments, which directly contributed to natural sales growth, highlighting the importance of customer engagement in retail.
- Efficient Operational Model: Regional Director Lyle Kramper noted that the company's focus on efficiency and engagement, termed the “RideNow Way,” enabled the team to achieve record-breaking performance during Bike Week, showcasing the company's responsiveness to market demands.
See More
RideNow Group Sets New Sales Record During Bike Week
- Sales Performance Breakthrough: During the 2026 Bike Week, RideNow Group's Indian Daytona Beach dealership achieved a 40% increase in new motorcycle sales compared to 2025, while its sister store also saw a 32% rise, demonstrating that RideNow can still attract significant crowds despite declining overall attendance.
- Customer Engagement Strategy: RideNow Group implemented an active customer engagement strategy by organizing a full slate of riding activities, including the first-ever Ladies Ride with 123 participants and an Official Owners Ride featuring over 220 motorcycles, which strengthened the connection between the brand and its customers.
- Event Richness: The Indian Daytona Beach dealership hosted numerous events during Bike Week, such as a 125th Anniversary concert and multiple motorcycle audio competitions, drawing in motorcycle enthusiasts and enhancing the dealership's visibility and customer loyalty.
- Future Outlook: RideNow Group plans to continue leveraging its customer engagement strategies across its 47 dealerships, especially during major events and races, to further drive sales growth and brand loyalty.
See More
Union Square Capital Sells Entire Stake in Mohawk Industries
- Share Sale Details: Union Square Park Capital Management disclosed in an SEC filing that it sold its entire 40,000-share position in Mohawk Industries during Q4 2026, with the previous stake valued at $5.1 million, representing 1.8% of its reported assets.
- Market Performance Analysis: Mohawk Industries' stock is currently priced at $132.60, reflecting a 9.6% increase over the past year, yet it remains 62% below its previous peak, indicating struggles for growth in a weak housing market.
- Financial Overview: Mohawk Industries reported a TTM revenue of $10.8 billion and a net income of $369.9 million, with a market capitalization of $8.2 billion, showcasing its strong position in the global flooring market, although management noted a 3% year-over-year revenue decline last quarter.
- Investment Strategy Shift: Following the sale of its Mohawk stake, Union Square increased its investment in RH, indicating a strategic shift in seeking undervalued stocks and potentially better return prospects in other investments.
See More
RideNow Reports Q4 2025 Earnings with Mixed Results
- Significant EBITDA Growth: RideNow's adjusted EBITDA reached $9.7 million in Q4 2025, reflecting a remarkable 341% year-over-year increase, indicating substantial progress in operational efficiency and cost control, thereby enhancing financial stability.
- Same-Store Gross Profit Surge: The same-store gross profit increased by 13.8% to $66.8 million in Q4 2025, showcasing strong performance in core operations, which helps improve overall profitability and market competitiveness.
- Improved New Unit Margins: New unit gross margins rose to 13.2% in Q4 2025, up from 10.8% in the same quarter last year, which not only enhances product profitability but also lays a solid foundation for future sales growth.
- Revenue Decline: Despite improvements in adjusted EBITDA and gross profit, RideNow's total revenue fell to $256.9 million in Q4 2025, primarily due to the wind-down of the Wholesale Express business, which may negatively impact future revenue streams.
See More
RideNow Group, Inc. Q4 2025 Earnings Call Insights
- Financial Performance Improvement: RideNow reported total revenue of $256.9 million in Q4 2025, reflecting a 4.8% year-over-year decline, yet revenue remained flat when excluding Wholesale Express, indicating stability in other business segments.
- Significant Adjusted EBITDA Growth: The company achieved adjusted EBITDA of $9.7 million, representing a remarkable 341% increase year-over-year, highlighting enhanced profitability in the powersports segment following the closure of Wholesale Express and boosting confidence in future growth.
- Strategic Consolidation and Optimization: In Q4, RideNow closed two locations in Southern California and consolidated its Indian store into a neighboring RideNow location, optimizing store layout and enhancing transparency in same-store sales data, laying the groundwork for future business expansion.
- Future Growth Outlook: Management anticipates growth through acquisitions in 2026, emphasizing a disciplined approach to cash flow management while improving operational efficiency to navigate market uncertainties.
See More
RumbleON Q4 Earnings Beat Expectations
- Earnings Highlights: RumbleON reported a Q4 GAAP EPS of -$0.17, beating expectations by $0.02, although revenue of $256.9 million fell short by $4.19 million, indicating challenges in revenue growth.
- Gross Profit Performance: Powersports gross profit reached $70.7 million, up 10.1% year-over-year, demonstrating the company's effectiveness in cost control and product mix optimization despite overall revenue decline.
- Expense Management: Selling, general, and administrative expenses were $64.1 million, accounting for 90.4% of total gross profit, an improvement from $64.2 million and 95.1% last year, reflecting the company's efforts in managing expenditures.
- Annual Performance Improvement: The net loss for 2025 improved by 33.3% to $52.4 million compared to $78.6 million in 2024, while adjusted EBITDA increased by 40.4% to $46.2 million, showcasing significant enhancements in the company's profitability.
See More
